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COOL CULTURE INC
80 Hanson Place Suite 604 Brooklyn, NY 11217

GENERAL INFORMATION

Who We Are

Cool Culture provides access, information, and support to low-income families so that they can visit New York City's outstanding museums and other cultural institutions with their children.

• This organization is a 501(c)(3) Public Charity .
• This organization is required to file an IRS Form 990 or 990-EZ.
• Financial information in this report is derived from the organization's June 30, 2008 Form 990.
• Additional narrative information in this report was last supplied by the organization on February 8, 2010.
• It makes its audited financial statements available to the public upon request.
• Contributions are deductible, as provided by law.

How to Help

This organization is seeking funds from contributions and grants. These funds will be used for unrestricted operating expenses and special projects.

Location(s) Served

• New York, NY

NTEE Code

• A25—Arts Education/Schools
• A50—Museum & Museum Activities
• B21—Kindergarten, Nursery Schools, Preschool, Early Admissions

Chief Executive

Ms. Candice Anderson

BOARD OF DIRECTORS

MISSION AND PROGRAMS

Mission

Founded in 1999, Cool Culture helps low-income families access and enjoy New York City''s cultural life in order to provide educational experiences for their children, and to serve as their child''s first educator.

Programs

Cool Culture currently works with 32,000 families at 368 Head Start and city-funded Child Care as well as 99 Universal Pre-K programs thoughout the five boroughs of New York City. The organization has 71 cultural institution partners, including many of New York's most renowned museums such as the American Museum of Natural History, the Metropolitan Museum of Art, MOMA, the Brooklyn Museum of Art, and many others. Primary programs include: ACCESS: Each family receives a Cool Culture Family Pass that entitles them to complimentary admission at any time to 71 museums, botanical gardens, and zoos. INFORMATION: Cool Culture offers each participating family a subscription to Family Time, a quarterly calendar of family-friendly events at cultural institutions. EDUCATION: Cool Culture has put in place a network of Cultural Liaisons consisting of staff at Head Start and Child Care centers who support and help families in visiting cultural institutions. Cultural Liaisons attend workshops and events instructing them on how visits can be used to support children's education.

Additional Comments from the Organization

In 2005-2006, Cool Culture will reach over 27,000 families from 331 Head Start and city-funded Child Care centers, a 12% increase over last year. These families receive free admission to NYC's major museums botanical gardens, and zoos, as well as support and materials so that they can undertake educational visits. 2005-2006 Cultural Institution Partners: American Folk Art Museum American Museum of Natural History Bronx Museum of the Arts Brooklyn Botanic Garden Brooklyn Children's Museum Brooklyn Museum Central Park Zoo Children's Museum of Manhattan Children's Museum of the Arts Cooper Hewitt National Design Museum Dahesh Museum of Art El Museo del Barrio Historic Richmond Town The Jewish Museum Lefferts Historic House Metropolitan Museum of Art Morris-Jumel Mansion Museum for African Art Museum of American Financial History Museum of Arts & Design Museum of Chinese in the Americas Museum of Jewish Heritage - A Living Memorial to the Holocaust The Museum of Modern Art The Museum of Television & Radio Museum of the City of New York Museum of the Moving Image National Museum of the American Indian The New York Botanical Garden New York Hall of Science New York Transit Museum New-York Historical Society The Noguchi Museum P.S. 1 Contemporary Art Center Prospect Park Audubon Center Prospect Park Zoo Queens County Farm Museum Queens Museum of Art Queens Zoo Rubin Museum of Art The Skyscraper Museum Socrates Sculpture Park Solomon R. Guggenheim Museum Sony Wonder Technology Lab South Street Seaport Museum Staten Island Children's Museum The Studio Museum in Harlem Wave Hill Whitney Museum of American Art

GOALS AND RESULTS

Accomplishments for Fiscal Year Ending December 31, 2006

1. Over 27,000 families from 331 Head Start and city-funded Child Care centers participated in Cool Culture.
2. Over 47,000 separate visits were made by Cool Culture participating parents and children to partner cultural institutions.
3. Over 600 parents and staff from Head Start and Child Care centers attended trainings or workshops on how visits can benefit their children's education.

Objectives for Fiscal Year Beginning January 1, 2007

1. Continue to grow the number of visits made by low-income families to cultural institutions.
2. Increase training for participating families on maximizing the literacy and educational benefits of visiting cultural institutions.
3. Develop materials to help parents and guardians use cultural resources to support their children's early education.

Self Assessment

Cool Culture measures results through the attendance figures supplied by partner cultural institutions and through quantitative and qualitative research with participating parents and guardians.

FINANCIAL DATA

Revenues and Expenses: Fiscal Year Ending June 30, 2008

Balance Sheet: Fiscal Year Ending June 30, 2008

Note: The balance sheet gives a snapshot of the financial health of an organization at a particular point in time. An organization's total assets should generally exceed its total liabilities, or it cannot long survive, but the types of assets and liabilities also must be considered. For instance, an organization's current assets (cash, receivables, securities, etc.) should be sufficient to cover its current liabilities (payables, deferred revenue, current year loan and note payments). Otherwise, the organization may face solvency problems. On the other hand, an organization whose cash and equivalents greatly exceed its current liabilities might not be putting its money to best use.

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