Programs and results
What we aim to solve
The most vulnerable people of our communities are in need of hope and healing. These audiences include patients in hospitals and residents of nursing homes, homeless shelters, and other care facilities. Individually and collectively, they often endure physical pain, emotional suffering, loneliness and sometimes sheer boredom. The families of our audiences also face an emotional burden. All of them--patients, clients and families alike--need a spiritual lift now and then, or just a happy song and a smiling face to greet them. We also provide an outlet for our singer/members to volunteer their time and musical talents in the meaningful pursuit of direct public service to the neediest of audiences. We have the dual joy of giving a smile and seeing one reflected back to us by our audiences. One cannot underestimate the power of music to touch a life--whether that is a child in a cancer rehabilitation unit, a patient in a psychiatric ward or an elderly person in long-term care.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Outreach Concert Series
The choir performs about 24 "outreach concerts" each performing year, typically from Sept. to May for non-profits in the five boroughs of NYC, including shelters, hospitals, nursing homes and other service providers. These concerts are free of charge and bring live vocal music performances to people who often have no other way to attend concerts. Outreach concerts always include audience participation in organized singalong songs.
Where we work
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Videos
Our Sustainable Development Goals
Learn more about Sustainable Development Goals.
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Our goal is to leave our audiences with a shared sense of the joy music can bring. We encourage audience participation and they sing along at our concerts. Our audiences may be reserved at first, but by the end we will have them clapping and singing with us; sometimes they even dance. Commonly, after a performance concludes, our singers often mingle with our audiences to bond with them.
We aim to expand the number of venues at which we perform, to increase our audience sizes and to obtain requests for return performances. We seek to continue performing more than 20 concerts per year, free-of-charge, and further spread our message of healing and community bonding.
We also aim to increase the number of choir members, ensure that the choir membership itself is diverse, and improve the quality of our performances.
What are the organization's key strategies for making this happen?
To provide our audiences with a sense of joy, we carefully and collectively select uplifting music that reflects the diversity of our communities. We consider how our audiences will receive our music, including how familiar they might be with any particular song, as well as its artistic, historical, social, or political context.
Our music programs are also often tailored to an audience, for example, we might include more songs sung in Spanish when performing at a community center in a predominantly Spanish-speaking neighborhood. In this way, we are able to bond with any given audience in a common language, while also respecting their traditions and culture. This also encourages audience participation.
We have a core group of more than 30 local venues in which we perform "outreach concerts," and we rotate among them annually. We publicize our availability through a variety of non-profit networks to enlist new venues.
To attract the widest possible diversity among singers, we also publicize our bi-annual audition process widely, via social media, non-profit/performance networks and traditional media, such as free public community access television.
In addition to those activities, in 2020 we also launched two broad public programs, such as "New York Sings Along" and our virtual "9/11 Concert for Hope," which helped the choir gain local, regional and national visibility, attracting online audiences and participation from individuals from across the US and around the globe.
What are the organization's capabilities for doing this?
To select music that is both uplifting and diverse, we conduct a democratic song selection process twice a year. All singer/members can make suggestions, those are given equal value, and then singer/members vote for the roster of songs for the repertoire of each season. By agreement, the repertoire must include songs of different cultures and languages. currently, the choir's repertoire includes songs in more than 20 languages from across the globe. This process contrasts with most other choirs, in which the musical director alone makes the song selections and sets the repertoire.
Our performance ability is supported by a wonderful musical director, Robert René Galván, who is supremely skilled as a performer in his own right during a prior career as a professional touring opera singer. For more than 20 years, Mr. Galván has been a choral master and conductor for choirs across the US. Not only does he provide weekly musical instruction in rehearsals of the choir, he also teaches music theory courses to choir members. Mr. Galván is responsible for planning and conducting all of the choir's musical endeavors, both live and virtual.
On the operational side, our volunteer singer/members manage both the long-term planning and the day-to-day functions of the choir. Among the membership, we have a wealth of professional talent among the membership who form a steering committee, including a number of lawyers, public relations and development executives, technology aficionados, educators and creative artists, and many others. These members devote much time and effort to the ongoing management of the choir, and have been collectively responsible for its upward trajectory during the past 20 years.
That volunteer committee is backed by a supportive Board of Directors, that has guided the choir and served as effective stewards of the choir's financial resources. The Board is a resolute partner and full partner with the membership, willing to roll up sleeves and pitch in as needed.
What have they accomplished so far and what's next?
The choir began as a loosely organized small group of 12 singers devoted to helping NYC heal after Sept. 11, 2001. In the years that followed, the choir grew steadily and its organization evolved into a more professionally-run operation. Today the choir numbers about 50 volunteer singer/members from all walks of life, variously diverse and inclusive with members from many nations, cultures, ethnicities, religions, gender expressions, socio-economic status, and representing a spectrum of physical and cognitive abilities.
Here are just a few highlights from the past 20 years:
• We have performed more than 400 live outreach concerts and sung for thousands of New Yorkers.
• Our Facebook events and YouTube videos have been viewed by more than 600,000 people worldwide.
• Two of our recording are included in the permanent collection of the 9/11 Memorial and Museum; we have performed there many times, especially annual shows for 9/11 first responders and families.
• In 2018 the choir was invited to join 1,000 other singers for the historic live performance of "The Mile-Long Opera" on New York City's High Line, which was seen by thousands of viewers.
• In spring 2020, we produced "New York Sings Along," in which more than 100,000 people in NYC, across the US and around the world joined in song weekly to honor first responders and essential workers coping with Covid-19.
• For Sept. 11, 2020, we created a virtual program: "A 9/11 Concert for Hope," dedicated to healing and support for first responders of 9/11 and the current Covid-19 crisis.
• In the last few months of 2020, we have created thematic concert programs as online compilations of pre-recorded songs for a "Social Justice Show" and a "Winter 2020 Holiday Show."
What's next: The year 2021 marks the 20th anniversary of the 9/11 attacks, and thus, is also the 20th anniversary of the choir's formation. Though our in-person activities have been severely inhibited by Covid-19, we hope to produce a major public concert on Sept. 11, 2021, as well as a new album in a recording studio, if conditions allow.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify bright spots and enhance positive service experiences, To inform the development of new programs/projects, To strengthen relationships with the people we serve
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Which of the following feedback practices does your organization routinely carry out?
We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive
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What challenges does the organization face when collecting feedback?
We don't have any major challenges to collecting feedback
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
THE PEACE OF HEART CHOIR INC
Board of directorsas of 10/13/2023
Mr. John Aerni
Donna Washburn
David Hill
Howard Hartig
Robert Hornsby
Larry Hurst
Warren C. Hershkowitz
Laurie Bennett
Gail Marino
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Not applicable -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Not applicable