Be The Star You Are, Inc.

"To be a leader, you must be a reader. Read, lead, succeed!"

aka BTSYA   |   Moraga, CA   |  http://www.bethestaryouare.org

Mission

“To be a leader, you must be a reader.” Cynthia Brian, Founder Be the Star You Are! is a not-for-profit 501(c)(3) corporation that collects and distributes books and other positive media to women, families, and youth at risk as a way to raise their life skills and self-esteem. Book topics range from education and advisement to inspiration and guidance and cover every aspect of life, from abuse through money management. Be the Star You Are! is an all-volunteer​ organization that operates through contributions, in-kind donations, and proceeds from fund-raising events. Be the Star You Are! does not receive state or federal funding and is solely dependent on contributions from the community and corporations. Be the Star You Are! has no religious or political agendas or affiliations.

Ruling year info

1999

Founder and Executive Director

Ms. Cynthia Brian

Main address

PO Box 376

Moraga, CA 94556 USA

Show more contact info

EIN

94-3333882

NTEE code info

Single Organization Support (O11)

Radio (A34)

Remedial Reading, Reading Encouragement (B92)

IRS filing requirement

This organization is required to file an IRS Form 990-N.

Communication

Blog

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

The challenge Be the Star You Are! is working on to give women and youth a voice. We are 100% volunteers with no salaried individuals. the majority of our volunteers are teenagers. We do not have a fundraising staff or committee and have no grant writer. Therefore all funding is from individual donations, events, book sales, etc. Our major problem is getting the dollars to continue our great outreach programs. We would also encourage sponsorship of our two uplifting, life-enhancing radio shows. We definitely need the support of corporations and other philanthropists. Be the Star You Are!® is an all-volunteer​ organization that operates through contributions, in-kind donations, and proceeds from fund-raising events. Be the Star You Are!® does not receive state or federal funding and is solely dependent on contributions from the community and corporations. "Being apart of Express Yourself is truly a highlight of my year. BTSYA is the best experience." Ruhani, teen radio host

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Be the Star you Are! Radio

Be the Star You Are!® promotes the creed, “Read, Lead, Succeed!” by writing and publishing inspirational books and broadcasting two internationally uplifting, life-changing, positive radio programs, StarStyle®-Be the Star You Are!® an upbeat healthy lifestyle show broadcasting LIVE Wednesdays from 4-5pm PT and Express Yourself!™ giving teens a voice, broadcasting on Tuesdays at NOON PT.

Both programs bring to the airwaves authors, experts, and the pioneers on the planet making a difference in our world. Visit www.BethestarYouAreRadio.com

A message from a teen host: "
To say that Be The Star You Are changed my life would be an understatement. Before becoming a part of this incredible nonprofit, I had no idea that I would love doing radio as much as I do. Even though I’ve only been a reporter and host on Express Yourself! Teen Radio for a few months now, I’ve watched myself grow, blossom, and discover one of my greatest passions: radio. Having the opportunity at such a young age to be on a radio program and to speak with some remarkable people from all over the world has been, to say the least, an extraordinary experience. For all the life-changing opportunities that BTSYA has presented to me, I am forever grateful." Henna Hundal, Former Host of Express Yourself and Director of Harvard Radio




The radio shows are broadcast on the Voice America Network to 132 nations around the world.
StarStyle: http://www.voiceamerica.com/show/2206/be-the-star-you-are
ExpressYourself! http://www.voiceamerica.com/show/2206/be-the-star-you-are

Population(s) Served
Adults
Adolescents

Volunteer teens throughout the world read and write honest reviews of books. The reviews are then uploaded to http://www.BTSYA.com and sent to our partner, The Reading Tub. These reviews help teachers, parents, guardians, and librarians help choose appropriate books for kids of all ages. Adult books are also reviewed.

Population(s) Served
Children and youth
Young adults

Be the Star You Are!® publishes books to inspire, motivate, and encourage everyone to be the stars they were born to be. All proceeds benefit the 501 c3 charity. Books are available for premium purchases and as incentives for companies. As of 2018, the four published books are:
1. Be the Star You Are! 99 Gifts for Living, Loving, Laughing, and Learning to Make A Difference
2. Be the Star You Are! for Teens, Simple Gifts for Living, loving, Learning, and Leading
3. Be the Star You Are! Millennials to Boomers Celebrating Gifts of Positive Voices in a Changing Digital World
4. Miracle Moments®

In addition, books penned by founder Cynthia Brian benefit Be the Star You Are!® Visit http://www.CynthiaBrian.com/books

Population(s) Served
Adults
Young adults

When disaster strikes in the United States, Be the Star You Are!® volunteers jump into action to collect and distribute books, videos, and other resources to victims and shelters to open hope, healing. This program began with 9/11 and continues as a major outreach program of Be the Star You Are!
https://www.bethestaryouare.org/copy-of-hurricane-fire-disaster-rel

Population(s) Served
Victims and oppressed people
Adolescents

Be the Star You Are!® participates in numerous community outreach programs annually to spread literacy and involve youth in proactive, positive difference making. Events include Moraga Faire, Pear Festival, Book Signings, Letters to Santa, Pop Up Concerts, Holiday Book Distributions, Letters for Literacy, and many other events. Be the Star You Are!® encourages community involvement.

Population(s) Served
Children and youth
Adolescents

A school program offering leadership opportunities for youth in media production, writing, events, fundraising, and personal development.​​ Contact us if you want to start a Club BTSYA in your school or college.
http://bethestaryouare.webstarts.com/club.html?r=20170410173813

Population(s) Served
Adolescents
Young adults

Where we work

Awards

ABC TV Salute to Literacy 2008

Threads of Hope Nominaiton

ABC TV Salute to Literacy 2008

Threads of Hope Nominaiton

ABC TV Salute to Literacy 2008

Threads of Hope Nominaiton

ABC TV Salute to Literacy 2008

Threads of Hope Nominaiton

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of students who demonstrate writing ability

This metric is no longer tracked.
Totals By Year
Population(s) Served

Children and youth, Adolescents, Young adults

Related Program

BOOK REVIEW PROGRAM

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

Our youth volunteers read and write book reviews, help with newsletters, radio, events, & also participated in publishing our new book, Be the Star You Are! Millennials to Boomers. Constantly growing,

Number of children who have a sense of their own feelings and an ability to express empathy for others

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adolescents, Young adults

Related Program

Be the Star you Are! Radio

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

This metric refers to Express Yourself! Teen Radio program whereby we coach teens and YA to communicate, understand, and empathize,

Number of youth programs offered

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults, Adolescents, Families

Related Program

Be the Star you Are! Radio

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Community Events, Teen Radio Broadcast, Star Teen Book Review, Disaster Relief, Reading Spells Success, volunteer opportunities

Number of students who value social harmony

This metric is no longer tracked.
Totals By Year
Population(s) Served

Young adults, Preteens, Children, Adolescents, Multiracial people

Related Program

Be the Star you Are! Radio

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

The volunteers we work with are dedicated to peace.

Number of books distributed

This metric is no longer tracked.
Totals By Year
Population(s) Served

Families, At-risk youth, Economically disadvantaged people, Multiracial people, Victims of disaster

Related Program

Operation Disaster Relief

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

BTSYA donates books to those in need, disaster relief, and to the economically disadvantaged. As of 2021, over $2.1 million in resources have been distributed.

Hours of mentoring

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adolescents, Young adults, At-risk youth, Family relationships, Ethnic and racial groups

Related Program

California Community Outreach Programs

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Over 1000 hours per year are devoted to guiding and mentoring through BTSYA programs.

Number of youth who demonstrate critical thinking skills (e.g., reasoning, analysis)

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adolescents, Preteens, Multiracial people, At-risk youth, Immigrants and migrants

Related Program

Be the Star you Are! Radio

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

This number reflects both the book review and radio shows.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Be the Star You Are!® is dedicated to increasing literacy, decreasing violence, and empowering women,, families, and youth through positive media messages. Besides helping the less fortunate of our communities and country, a main goal of Be the Star You Are!® 501 c3 is to help each volunteer grow into a leader who cares, shares, and is fair. Volunteers are guided, mentored, and tutored into becoming the stars they were born to be. BTSYA helps our volunteers strive for excellence and achieve their dreams.

During the pandemic, Be the Star You Are!® invited actors, artists, activists, writers, poets, scientists, sports figures, and others who had their venues for promotion closed to be part of our radio programs in an effort to showcase their talents and gifts.

"Be The Star You Are has been an amazing experience for me! It's provided me a platform to express my views, spread knowledge and share opinions." Arjin Claire, Teen Radio Reporter

"I am a Book Reviewer for Be the Star You Are! Charity. I was searching for a way to give back when I came across this charity. My experience has been nothing short of amazing." Rachel Johnson, Star Teen Book Reviewer

We work with teens to offer more opportunities and we train them to be journalists, reporters, and radio personalities without editing their opinions and research. Be the Star You Are! is constantly seeking to find a volunteer to spearhead sponsorships and fundraisers. We regularly solicit donations via social media and our monthly newsletter. We investigate every opportunity to bring funding into the charity. In 2020 and 2021, we pivoted our radio broadcasts to offer interviews to creatives who were impacted by having their events canceled by Covid-19 mandates. On both StarStyle® and Express Yourself!® we provided space for artists, actors, authors, dancers, poets, medical professionals and others with our programs Wednesdays with Writers and Performers and Super Smart Sundays.

The pandemic has made it difficult for BTSYA because events were canceled except for two where we had volunteers helping kids make masks while giving them free books to increase literacy skills. However, we continued to serve our mission by offering disaster relief. Throughout the disasters of 2021, BTSYA shipped resources to survivor agencies. We always have hope and somehow we have managed to survive on a shoestring budget since 1999, however, our goal is to find an ongoing source of income by 2021 with the help of Guidestar and other entities. Be the Star You Are!® has been honored as a Top Non Profit from Great Non Profits every year since inception.

The most amazing part of our journey is the success Be the Star You Are!® has made with very little money. With no paid staff and all volunteers, since receiving our 501c3 status in 1999, Be the Star You Are! has as of February, 2022:

Served 451,927 individuals and families

Donated to 118 organizations

Logged 509,999 volunteer hours

Distributed $2.1 million in resources

Broadcast 2200 unique hours of positive programming through radio broadcasts.

Published 4 signature award-winning books, Be the Star You Are!® 99 Gifts, Be the Star You Are!® for Teens, Be the Star You Are!® Millennials to Boomers, and Miracle Moments®,

Written and published over 2430 book reviews in collaboration with The Reading Tub and Express Yourself!™ Creative Community.

Interviewed over 2500 authors, experts, and celebrities.

Nominated for the California Governor’s and First Lady’s Service Awards

Honored with five-star ratings as a Top Rated Non-Profit by GuideStar and Great Non Profits for the Women’s Empowerment, Arts and Culture, and the Arts Appreciation Campaigns since 2010.

Be the Star You Are!® encourages and supports its volunteers to GROW people.

READ the congratulation letter from California Assemblywoman Catherine Baker

READ recognition letter from Assembly California Legislature Assemblymember, Rebecca Bauer-Kahan

Financials

Be The Star You Are, Inc.
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Be The Star You Are, Inc.

Board of directors
as of 2/8/2022
SOURCE: Self-reported by organization
Board co-chair

Cynthia Brian

Starstyle® Productions, llc

Term: 1999 - 2025


Board co-chair

dr. David Loveall

No Affiliation

Term: 1999 - 2025

Heather Brittany

no affiliation

Cynthia Brian

StarStyle Productions, LLC

David Loveall

No affiliation

Organizational demographics

SOURCE: Self-reported; last updated 03/02/2021

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

 

Sexual orientation

No data

Disability

No data