aka Mass Music & Arts Society   |   Mansfield, MA   |  www.mmas.org


MISSION Mass Music & Arts Society (MMAS) provides a cultural home for artists, audiences, and aspiring performers of all ages. At our core is a rich schedule of theater productions, performing-arts education, art exhibits and live entertainment. The synergy of these offerings honors individual artistic interests through diverse creative opportunities. VISION MMAS is your premier arts center in Southeastern Massachusetts.

Ruling year info


Executive Director

Mr. Ken Butler

Main address

PO Box 1283 888 South Main Street

Mansfield, MA 02048 USA

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Formerly known as

Mansfield Music and Arts Society



NTEE code info

Theater (A65)

Natural Resource Conservation and Protection (C30)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Programs and results

What we aim to solve

SOURCE: Self-reported by organization

The Mass Music & Arts Society is a growing organization. It has operated out of a small leased space that is very restrictive in size, and has no parking for patrons, but for on-street. The theater has only 75 seats and limits types of productions and income potential for the organization. MMAS is working to increase mission driven programs and possible income potential by building a new multi-use facility. In December of 2018 MMAS purchased a 3-acre site in Mansfield where it plans to expand the growing MMAS Academy offerings, while it is working to raise funds to build a new 11,000 sq. ft arts center for southeastern Mass. This new site is located across from the Xfinity Center in Mansfield and will provide fantastic visibility as well as ample parking for patrons and performers. The new facility design will offer several performing spaces, including a main stage theater that will seat 250 patrons, keeping a very intimate connection between the audience and performer.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Live performances and Art Shows

MMAS Operates The Black Box Theater, The Morini Art Gallery and the Arts Center at Great Woods all in Mansfield MASS. - 8 to 10 theater productions per year - 6 to 10 live concerts, open mic nights, comedy nights, Art Gallery exhibits.

Population(s) Served

The MMAS Academy offers dance, voice and theater classes for children, teens, adults and senior populations.

Population(s) Served

The Morini Art Gallery brings opportunities for established and emerging artists to showcase and sell their works in a public setting. To meet, mingle and share art with peers.

Population(s) Served

Where we work

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

The Mass Music & Arts Society is working to create a new arts center for southeastern Massachusetts.
Today we operate out of 2 locations in Mansfield, a 5,500-sq. ft., leased facility at 377 North Main St. and a
building at 888 South Main St., the subject of this application. The leased property is home to a 75 seat
Black Box Theater. The theater has no backstage or wing space, a small gallery/lobby, one
rehearsal/classroom space, 2 public, single stall restrooms, and 170 sq. ft. of office space. -Small 75 seat
theater limits the size and type of show we can produce and sets a limit on income potential. -Lack of office
space is difficult for the 3 staff who work the same hours. -Only rehearsal/classroom space is booked solid,
leaving no room for expanding programs. -Limited number of on-street parking spaces and the two-hour
parking limit is frustrating for patrons, volunteers and staff. Opportunities abound at our 888 South Main St.
location. - The new facility will be a two-story, 11,000 sq ft building with 106 parking spaces for patrons and
staff. - 17' high ceilings with an 80' span across the width of the building, allowing for the creation of a new,
258 seat theater. The larger theater will allow for productions with larger casts, bigger sets, more creative
options and a greater diversity of programming. - We are already offering expanded programs at the new
location, allowing patrons and donors an opportunity to envision the possibilities for a new arts center and
expanding program offerings. - A $500,000 Sponsorship / lease agreement with the Xfinity Center, funding
our mortgage, can grow with the expanded number of parking spaces. - Additional opportunities for MMAS
to partner with Live Nation and their sponsors. - Visibility and Tourism provide major opportunities. The 888
South Main Street site abuts State Road 140, with a traffic count of nearly 20,000 cars daily and 1 million+
annual visitors from around New England to the Xfinity Center & TPC Golf Course. The new site is in a
strategic, visible and highly desirable location. - Access to the Norton Reservoir and Rumford River offers
kayaking and birding opportunities in partnership with Mass Audubon for our members and visitors to the
region. Taking full advantage of the sites natural resources the MMAS center will be a tourism draw.

MMAS is expanding its board and developing a strategic plan that will set the road map to expand the capacity of the organization, develop staff, and maximize its potential. Part of this plan is to expand offerings at the new arts center site where educational programs, concerts and outdoor events can be offered. During this period MMAS can increase staff and programs incrementally as it raises funds and awareness of the new arts center project.

MMAS is set to raise 4.6 Million Dollars over the next three in a well managed Capital Campaign, using a professional fundraising consultant, and grant writers and a strategy of offering Naming Opportunities.

MMAS has recently completed a new strategic plan with the help of SOAR, a group of retired professional.

MMAS has hired Page Consultants of Boston to research grants and foundations for new funding sources for both operation expenses and capital funding.

MMAS is building partnerships and relationships with local businesses, non-profits and colleges.

MMAS recently received:
$500,000 sponsorship from the Xfinity Center to support the new arts center project,
$250,000 Grant from the Mansfield Bank Charitable Foundation to support the growing MMAS Academy programs.

MMAS is motivated by these two new grants that show both community support for the arts center and our organizations ability to obtain support.

MMAS has purchased a a 3-acre site located at 888 South Main Street in Mansfield.

The MMAS Building Committee has completed design of the new arts center and has obtained full approval of building plans and site approval in the Town of Mansfield. - the job is shovel ready!!

MMAS has completed a new Strategic Plan with guidance from SOAR (an organization of retired executives). The MMAS Board is now putting the plan into action, expanding committees developing a new committee structure.

MMAS has hired a fundraising consultant, and hired a professional grant writer.

MMAS has invested sweat equity into the existing creating classroom and meeting space as well as a temporary theater that has allowed for new educational programs, and additional concerts and theater productions, expanding our income potential.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • How is your organization collecting feedback from the people you serve?

    SMS text surveys, Paper surveys, Focus groups or interviews (by phone or in person), Suggestion box/email,

  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To strengthen relationships with the people we serve,

  • What significant change resulted from feedback?

    After several focus groups highlighted a need for better organizational communications - to patrons, to staff and volunteers - communications has become one of the four main focus areas for our strategic plan over the next three years. We hope this will improve our marketing, our volunteer relations, and allow for all voices to be heard.

  • With whom is the organization sharing feedback?

    The people we serve, Our staff, Our board, Our funders,

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

    It is difficult to get the people we serve to respond to requests for feedback, It is difficult to find the ongoing funding to support feedback collection, Staff find it hard to prioritize feedback collection and review due to lack of time, It is difficult to get honest feedback from the people we serve,



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The people, governance practices, and partners that make the organization tick.


Connect with nonprofit leaders


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Connect with nonprofit leaders


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  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

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Board of directors
as of 02/22/2022
SOURCE: Self-reported by organization
Board co-chair

Mr. David Coccia

Board co-chair

Patricia McDougal

Dave Coccia

Linda Rogers

Deborah Snyder

Glenn Fournier

Brian Johnson

Sandra Levine

Patricia McDougal

Shannon Stiles

Tom Quin

Rose Sirois

Brian Quinn

Evelynn Swargerty

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 1/28/2021

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.


The organization's leader identifies as:

Race & ethnicity
Decline to state
Gender identity
Sexual orientation
Decline to state
Disability status
Decline to state

Race & ethnicity

Gender identity


Sexual orientation