Programs and results
What we aim to solve
We have a health crisis in America and nowhere is the toll greater than with African-American women. Due to caregiver responsibilities, high-stress environments, lack of financial resources and a culture that celebrates service over self-care, two-thirds of African-American women engage in little or no leisure-time physical activity. These levels of inactivity contribute to the highest rate of obesity in the country -- 82% of African-American women are overweight and a staggering 57% are obese. The rising cost of obesity-related medical treatment is $178 billion annually and these costs are only the beginning. Chronic disease decreases opportunities in the workforce, reduces quality of life and disproportionately leads to early death.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Health - Walking Program
GirlTrek produces, fun, culturally-relevant walking campaigns that provide an easy first step for women looking to move from inactivity to activity. A woman can start her fitness journey by completing GirlTrek’s fun, interactive "20 in 30” Jumpstart challenge and earn her golden shoelaces. Make a multi-week commitment to walking in one of our themed national walking challenges. Meet up on Saturday’s for a brisk walk through her neighborhood with her local walking team, or join us for a beautiful hike through a national park during our "Summer Trek Series”. GirlTrek’s walking program provides endless opportunities for women seeking to get active, form support networks, and establish walking as a daily habit in their lives.
Service - Training
GirlTrek invests in and trains African-American women to serve as local health leaders, walking advocates, and healthy role models in at-risk communities across the country. GirlTrek's service model includes useful health and leadership training for its volunteers.
Participants learn to serve as walking coaches, learn to audit walkability in their neighborhoods and teach "Talks Before the Walks" about practical disease prevention.
Where we work
External reviews

Videos
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
The solution is simple -- walking. Daily walking reduces the risk factors of obesity. Walking is the single most powerful thing a woman can do to improve her health. Daily walking dramatically reduces risk of chronic disease (heart disease by 50%, diabetes by 58%) AND improves mental health: 50% reduction in risk of dementia and Alzheimer's, 48% reduction in anxiety and 47% of walkers relieved of all symptoms of depression.
What are the organization's key strategies for making this happen?
GirlTrek currently supports 150,000 members. By December 01, 2020, GirlTrek's national team, board of directors, volunteers and expert consultants will recruit an additional 850,000 members - and build infrastructure to change habits and save lives. GirlTrek seeks to attract 200,000 college-aged members, 20% of its total membership. The organization will reach these goals by producing and promote compelling GirlTrek content – campaigns, programs, inspiring brand, powerful stories, and art direction - to attract 500,000 total followers on Instagram and Twitter, maintain a following and excellent approval rating of 250K followers on Facebook and keep an eye on emerging platforms. GirlTrek will convert 12% of it's total social media followers - new leads who take the pledge through a site-based splash page or traffic to GirlTrek's website – resulting in 100,000 new GirlTrek members.
What are the organization's capabilities for doing this?
GirlTrek is pioneering a health movement for African-American women and girls grounded in Civil Rights history and principles through walking campaigns, community leadership, and health advocacy. With a social media reach in the millions. GirlTrek uses its impact via social media, coupled with its 150, 000+ member-base to spread the mission of walking as the first step to healthy living and self-care.
What have they accomplished so far and what's next?
GirlTrek has over 150,000 trekkers throughout the United States. By 2020, 1 million Black women will join the movement, and reclaim their health and communities. GirlTrek is taking its message of radical self-care and healing on the road with a 12-month, 50-stop national wellness revival. During GirlTrek's wellness revival, Road to Selma, our teach-ins will train women as frontline health activists. Hosted by cofounders Morgan and Vanessa, teach-ins will include "How to start organizing with GirlTrek," an hour of powerful #DaughtersOf storytelling, and an hour of sweat.
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
GIRLTREK INCORPORATED
Board of directorsas of 4/18/2022
Tulaine Montgomery
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? No -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? No -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? No -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? No -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? No
Organizational demographics
Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.
Leadership
The organization's leader identifies as:
The organization's co-leader identifies as:
Race & ethnicity
No data
Gender identity
No data
No data
Sexual orientation
No data
Disability
No data