National Audubon Society, Inc.
Protect the birds and we protect the Earth
Programs and results
What we aim to solve
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Conservation Programs
The National Audubon Society protects birds and the
places they need, today and tomorrow. Audubon works
throughout the Americas using science, advocacy,
education, and on-the-ground conservation. State
programs, nature centers, chapters, and partners give
Audubon an unparalleled wingspan that reaches millions
of people each year to inform, inspire, and unite diverse
communities in conservation action. A nonprofit
conservation organization since 1905, Audubon believes
in a world in which people and wildlife thrive.
Where we work
External reviews

Videos
Our results
How does this organization measure their results? It's a hard question but an important one.
Evaluation documents
Download evaluation reportsProgrammatic Efficiency
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
We will spend at least 80 cents of every dollar raised to deliver programming. This will be measured annually based on Audubon’s audited financial statements.
Revenue Growth
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
Between FY19 and FY22, revenue increased by 31%
Cost to raise $1
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
FY22 - 17 Cents: The cost to raise $1 is the cost of our development efforts after joint cost allocation is divided by total revenues raised
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
The National Audubon Society
protects birds and the places they
need, today and tomorrow.
What are the organization's key strategies for making this happen?
Coasts
Audubon’s work focuses on the most important breeding, stopover, and wintering sites for birds in each flyway throughout the emisphere.
Water
Audubon engages and involves the public on issues surrounding water rights and water quality; restores habitats along rivers, wetlands, and deltas; and explores and implements market-based solutions that contribute to the achievement of our water goals.
Bird-friendly Communities
Audubon protects bird populations in America’s cities and towns by providing food, shelter, safe passage, and places for birds to raise their
young. Communities meet those needs through individual and collective actions—actions that also contribute to more sustainable human societies.
Working Lands
Audubon collaborates with landowners, land managers, government agencies, and private industry across the hemisphere to increase the quality of habitat on privately managed lands.
Climate
Leveraging our climate science, Audubon creates far greater demand for change on the climate issue by tapping into people’s passion for birds.
What are the organization's capabilities for doing this?
The National Audubon Society protects birds and the places they need, today and tomorrow. Audubon works throughout the Americas using science, advocacy, education, and on-the-ground conservation. State programs, nature centers, chapters, and partners give Audubon an unparalleled wingspan that reaches millions of people each year to inform, inspire, and unite diverse communities in conservation action. A nonprofit conservation organization since 1905, Audubon believes in a world in which people and wildlife thrive.
What have they accomplished so far and what's next?
Two years after Audubon hit the ground with our 2012-2015 strategic plan, we are seeing conservation results at an unprecedented scale. Aligning the Audubon network along shared strategic goals has given us a greater impact everywhere we work. But we also know that to be successful over the long term, we must continue to address needs for technology and data access throughout our network, modernize our communications strategies, exercise innovation in grassroots mobilization tactics, and deepen efforts to ensure that our network of staff, volunteers, members, and supporters fully reflects the nation's changing demographics.
Restoring America's Gulf Coast
Audubon was critical in passing the RESTORE Act—ensuring maximum funds will flow to Gulf Coast conservation in the wake of the BP oil spill. Now we're establishing a Gulf-wide stewardship plan with 21 shovel-ready projects already lined up across five states.
Data-driven victory in Alaska
Science and advocacy efforts culminated in a huge victory when our recommended map was accepted by the Department of the Interior in its final management plan for the National Petroleum Reserve in Alaska, protecting 11 million acres from energy development.
Safeguarding California wildlife from toxic lead
Thanks in part to extensive advocacy work by Audubon California, this year California became the first state to ban the use of lead ammunition in hunting.
Protecting Panama Bay
Audubon is working with local organizations to safeguard Panama Bay, a Globally Important Bird Area critical for migrating shorebirds and surrounded by development. This year the Panama Supreme Court reinstated the bay's protected status—a major step toward ensuring the bay remains a safe haven for birds.
Local advocacy for smart energy siting
Audubon chapters and state offices are using GIS technology to identify the safest areas for renewable energy siting. For example, Golden Eagle Audubon Society in Boise, Idaho, used GIS mapping to identify and advocate for an alternative route for a transmission line that would have impacted Greater Sage-Grouse habitat. Every chapter now has access to GIS tools and training through Audubon's partnership with GIS industry leader Esri.
Saving Western rivers
A coalition of organizations led by Audubon is scoring major conservation victories by mobilizing activists to protect water rights and save habitat along Western rivers threatened by drought, invasive species, and unsustainable water management.
Protecting bird habitat across the hemisphere
Audubon and its Nicaraguan conservation partners are using data from birds fitted with geolocators to home in on the most important Wood Thrush habitat to conserve—from the species' breeding grounds in the United States to its wintering grounds in Central and South America.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals
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Which of the following feedback practices does your organization routinely carry out?
We collect feedback from the people we serve at least annually, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on demographics (e.g., race, age, gender, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive, We share the feedback we received with the people we serve, We tell the people who gave us feedback how we acted on their feedback
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What challenges does the organization face when collecting feedback?
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
National Audubon Society, Inc.
Board of directorsas of 08/29/2023
Susan Bell
Susan Bell
Susan Bell & Associates
George Golumbeski
Celgene Corporation
Phil Swan
Griffis Residential
R. Cynthia Pruett
IBM (Retired)
Lili Taylor
Susan Packard Orr
David & Lucile Packard Foundation
Richard Lawrence
The Overlook Investment Group
Sara Fuentes
Navy League of the United States
Dr. Kathy Sullivan
NASA
Jessica Hellmann
Anna Riggs
Joe Watts
Steffanie Munguia
Rodney Lee Brown Jr.
Theresa Pella
Diane Ross-Leech
Elizabeth Gray
Shelly Cihan
Bernardo Vargas-Gibsone
Anne Beckett
Kevin Harris
Victor Hymes
Angel Ortiz
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
Gender identity
Sexual orientation
No data
Disability
Equity strategies
Last updated: 08/23/2023GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more
- We ask team members to identify racial disparities in their programs and / or portfolios.
- We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
- We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
- We use a vetting process to identify vendors and partners that share our commitment to race equity.
- We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
- We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
- We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.