Philanthropy, Voluntarism, and Grantmaking


aka UWGR

Rochester, NY


To unite the good will and resources of the Greater Rochester community so that everyone can thrive.

Ruling Year


Principal Officer

Ms. Jaime Saunders

Main Address

75 College Ave

Rochester, NY 14607 USA


Invest in solutions. Connect resources. Serve our community.





Cause Area (NTEE Code)

Fund Raising Organizations That Cross Categories includes Community Funds/Trusts and Federated Giving Programs) e.g. United Way (T70)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Social Media

Programs + Results

What we aim to solve

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Our programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

SOURCE: Self-reported by organization



Economic Mobility

Where we work

Charting Impact

Five powerful questions that require reflection about what really matters - results.

SOURCE: Self-reported by organization

What is the organization aiming to accomplish?

What are the organization's key strategies for making this happen?

What are the organization's capabilities for doing this?

How will they know if they are making progress?

What have they accomplished so far and what's next?

United Way of Greater Rochester harnesses the power of collective giving to unite community members, businesses and local leaders in doing good by raising their hands, opening their hearts, and sharing resources to build a thriving region for all.

United Way supports a broad network of human service organizations, community initiatives and innovative strategies to address our most pressing local challenges with real, impactful solutions.

United Way of Greater Rochester hosts the largest local community fundraising effort through our annual spring workplace campaign. This effort allows United Way to harness the power of collective giving to connect more than 800 companies in Monroe County and 1,400 across our regional with a meaningful way to raise their hands, open their hearts, dig in, sharing resources and do their part to support a thriving region.

United Way's strategic investments are made to programs which align with the following impact areas and have demonstrated effective delivery with defined outcomes and measures of success: Health - Families and individuals have their basic needs met, safe places to live, and social and emotional connections to positively impact their quality of life. Education - Kids have the support they need to learn, grown and thrive. Economic Mobility - People have access to the necessary tools and opportunities to increase income, build wealth and improve financial stability.

In 2019, United Way: -Invested in 7 program partners that provided more than 270,000 basic needs services including food pantry meals, clothing, and assistance to avoid eviction and utility shutoff. -Served more than 5,600 school-age youth in after-school, summer and mentoring programs. -Helped nearly 7,800 families with tax return help and financial support during the 2019 tax season and brought $3,394,525 in Earned Income Tax Credits into our community. In 2020, United Way is investing in critical programs that encompass three basic building blocks necessary for an individual, a family and a community to thrive: Health, Education and Economic Mobility. The local, effective, results-oriented partner programs will focus on improving health and well-being, increasing educational outcomes and supporting individuals in gaining employment and increasing financial stability over a three-year period. To complement this work, United Way is investing in Innovation Grants—investments in immediate and emerging community needs with smaller, short-term grant funding focused on strategic partnerships, social innovation, neighborhood support, synergy (nonprofit connections & affiliations), and crisis response.

External Reviews


Better Business Bureau Wise Giving Alliance 2010




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FREE: Gain immediate access to the following:

  • Address, phone, website and contact information
  • Forms 990 for 2019, 2018 and 2017
  • A Pro report is also available for this organization.

See what's included


The people, governance practices, and partners that make the organization tick.

Need more info?

FREE: Gain immediate access to the following:

  • Address, phone, website and contact information
  • Forms 990 for 2019, 2018 and 2017
  • A Pro report is also available for this organization.

See what's included

Board Leadership Practices

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section, which enables organizations and donors to transparently share information about essential board leadership practices.

SOURCE: Self-reported by organization


Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?



Has the board conducted a formal, written assessment of the chief executive within the past year?



Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?



Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?



Has the board conducted a formal, written self-assessment of its performance within the past three years?