PRETTY IN PINK FOUNDATION INC

Our intent is to ensure that every woman (or man) diagnosed with breast cancer in North Carolina does not have a financial barrier to medical treatment.

Our strategy to make this happen is to:\n1) Find the candidates that need our help. We will ensure that the medical systems, county health departments, social workers and medical professionals that treat and interact with breast cancer patients know about us and our services, and refer candidates to us.\n2) Qualify the applicants. We will have proven procedures and processes to ensure that those receiving our service are US citizens, North Carolina residents, earn less than 250% of the Federal Poverty Level, and are in active treatment for breast cancer. \n3)Fund the candidates that need our help. We will ensure that we engage in fundraising activity and grant proposals to raise the funds needed to pay medical bills directly to medical service providers, ensuring that the patients we serve are, in fact, receiving treatment.

Since 2004, we have developed processes and procedures to quickly move patients through the application process, the approval process, and the payment process to ensure that medical treatment is received in a timely manner. From application complete to bills paid can be as short as 48 hours.\n\nWe have electronic tools and databases to collect, store, and analyze patient demographics, treatment, and funding. We have electronic tools and databases to collect, store, and analyze donor information to help us economically target fundraising campaigns.\n\nWe have a board of directors that includes three physicians (2 breast oncology surgeons and a radiologist) that review and approve each application. In 2022, we served 408 breast cancer patients in North Carolina.

So far we have served over 2,000 breast cancer patients in North Carolina and connected them with more than $75M in mostly-donated medical services.