Welcome America Inc
Programs and results
What we aim to solve
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Program 1
THE LARGEST PROGRAM OF WELCOME AMERICA, INC. IS THE WAWA WELCOME AMERICA FESTIVAL. THE FESTIVAL NORMALLY ATTRACTS HUNDREDS OF THOUSANDS TO FREE EVENTS AND REACHES MILLIONS THROUGH EVENTS THAT ARE BROADCAST AND LIVE STREAMED. A 6 DAY FESTIVAL, SERVING AS CITY'S OFFICIAL CELEBRATION OF THE INDEPENDENCE DAY HOLIDAY. ALL EVENTS ARE FREE TO THE PUBLIC.DUE TO COVID RESTRICTIONS THIS YEAR THERE WERE NO LIVE EVENTS HOWEVER THE REACH THROUGH SOCIAL MEDIA AND BROADCAST WAS: PRESS- OVERALL, WAWA WELCOME AMERICA 2020 SECURED NEARLY 350 PLACEMENTS GARNERING OVER 360,454,622 IMPRESSIONS.SOCIAL MEDIA- THROUGH FACEBOOK, TWITTER, AND INSTAGRAM THE CAMPAIGN: 1. SPREAD AWARENESS AND KNOWLEDGE OF ALL VIRTUAL EVENTS THROUGH ORGANIC POSTS AND PAID ADVERTISING YIELDING 1,950,131 IMPRESSIONS AND 31,018 ENGAGEMENTS.2. ENGAGED CONTINUALLY AND PROVIDED CUSTOMER SERVICE TO SOCIAL USERS - ALONG WITH INCREASED OVERALL POSTS - ORGANICALLY GAINING 1,767 TOTAL NEW FANS.3. DROVE 23,746 CLICKS TO THE WELCOME AMERICA WEBSITE THROUGH OUR SOCIAL ADS ON FACEBOOK, TWITTER, AND INSTAGRAM.
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Financials
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Operations
The people, governance practices, and partners that make the organization tick.
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