Trumpeter Swan Society
Programs and results
What we aim to solve
Trumpeter Swans once flourished across much of North America. Tragically, by 1900 they were nearly extinct due to commercial and subsistence hunting. In recent decades, Trumpeters began a remarkable recovery thanks to the partnerships and passion of many people, organizations and agencies, with the expert technical support of The Trumpeter Swan Society. Restoration continues in the west, including our Oregon Restoration Project. As Trumpeters return to new areas in North America, they face major problems including threats to nesting and wintering habitat, mortality threats from lead poisoning and power line collisions, isolation and lack of flock connectivity in certain areas, and the need for new migration patterns. With your help they will continue their remarkable return to North America.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Restoration and Management
We work with many partners on Trumpeter Swan related restoration and management issues including the United States Fish and Wildlife Service, the Canadian Wildlife Service, National Wildlife Refuges, national parks, state and federal agencies, nonprofits including land trusts, community groups, zoos, universities, and individuals. We are on the Swan Committee of each Flyway where decisions about Trumpeter Swan management and restorations are made. We are your voice to assure the vitality and welfare of wild Trumpeter Swans in each Flyway and for each Population. We bring our decades of biological swan expertise to offer input and recommendations on swan issues.
We work with many partners on Trumpeter Swan habitat security across North America.
For 50 years, we have shared research and findings at our Swan Conferences that have been integral to agency restoration programs and management decisions.
Trumpeter Watch (Citizen Science)
We engage the general public in reporting sightings of Trumpeter Swans, reporting new swan sightings to the appropriate state agencies and flyways.
Education and Research
We work with agencies, other non-profits and the public to help educate people towards a goal of maintaining healthy populations of Trumpeter Swans and their important breeding and wintering habitats. We provide expertise on Trumpeter Swan biology, habitats, and any issues that may have impacts on Trumpeter Swans and associated habitats in North America. Our Swan Conferences promote the scientific study of swans and their habitats and strengthens and expands our "swan network." We financially support scientific swan research through our North American Swan Fund. We answer swan-related questions from schools, individuals, agencies, and the general public.
Outreach and Advocacy
We have wide ranging outreach and advocacy. Each year our advocacy efforts address issues, threats, and concerns about swans, their habitat, health and security. Our board of directors reviews issues brought to our attention. Many issues are of public interest for our members. We invite our members and subscribers to advocate on various issues through the year.
Swan Health
We educate the public about unnatural threats to swans such as mortalities from transmission lines, lead poisoning and illegal shootings. We work with partners and the general public in different regions on projects to identify and reduce swan deaths and swan health issues.
Where we work
Awards
Appreciation for the major role the Trumpeter Swan Society in WI's Trumpeter Swan Program 2007
Natural Resources Foundation of Wisconsin & Wisconsin Department of Natural Resources
Photos
Our results
How does this organization measure their results? It's a hard question but an important one.
Number of states and provinces submitting Trumpeter Watch reports
This metric is no longer tracked.Totals By Year
Related Program
Trumpeter Watch (Citizen Science)
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
These are citizen science online reports of Trumpeter Swan sightings across North America, in different annual cycles of the year- nesting, migration, wintering.
Number of list subscribers
This metric is no longer tracked.Totals By Year
Related Program
Outreach and Advocacy
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Subscribers to the monthly General Enewsletter with updates about trumpeter swans, events, threats and successes from across North America including videos, articles, photos, research updates and m.
Number of Enewsletters sent
This metric is no longer tracked.Totals By Year
Related Program
Outreach and Advocacy
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
This is the number of Enewsletters sent. Enewsletters are sent to subscribers and members and are both Outreach and Education Programs.
Open rate of Enewsletters. The industry average is 19%.
This metric is no longer tracked.Totals By Year
Related Program
Outreach and Advocacy
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
This is the percentage of people receiving the General Enewsletter who open it and read it.
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
The Trumpeter Swan Society is a 501(c)3 nonprofit organization whose mission is to assure the vitality and welfare of wild Trumpeter Swans. We work across North America on issues affecting the three trumpeter swan Populations. Each Population has its challenges and opportunities. Our program areas address issues that may be in one or more Populations. We use science based information and research and work with national, state, regional and local partners in swan restoration and management; swan research and public education, and outreach and advocacy about trumpeter swan issues.
Our goals include:
1. We are building a movement of people who advocate on behalf of trumpeter swans. This is in the context of science-based swan information.
2. We inform and assist decision-makers by advancing science-based information supporting trumpeter swan management/restoration/research.
3. We invest in our organization’s infrastructure to sustain our successes.
What are the organization's key strategies for making this happen?
1. We have a multi pronged public relations and communication plan with science-based information and messaging; an active, engaged Citizen Science Trumpeter Watch reporting program tracking migrations and new nesting and wintering grounds; opportunities asking supporters to participate in at least one annual trumpeter swan advocacy issue.
2. We offer information and expertise for trumpeter swan research projects; planning for and implementation biennial Swan Conferences (next in 2022); identify information needs/potential swan research, management or conservation projects; work toward goals for future restoration, expansion and management efforts; participate in the Flyway Swan Subcommittee meetings and the annual meeting of the National Flyway Council.
3. Effectively use committees to review projects and make recommendations to the board; create and implement existing and new revenue streams that supports the strategic plan.
What are the organization's capabilities for doing this?
Our board and staff have long term and extensive relationships and experience with federal and state waterfowl management agencies, as well as regional nonprofits and partnerships involved in swan wetland, wintering and migrating habitat and restoration issues.
We have a board that is diverse in expertise including extensive waterfowl biology and agency and nonprofit experience, finance/investment and environmental law; staff with biology and business/nonprofit and fundraising experience; a growing number of donors, and an endowment fund to secure the future to carry out our mission. Strong governance and policies guide the board of directors and staff in implementing and evaluating programs, fundraising, and guiding board and staff responsibilities.
What have they accomplished so far and what's next?
With more than 50 years of swan conservation experience, and in line with our strategic goals, we:
1) Created a mobile responsive website with capability for online Trumpeter Watch reports, online donations, Swan Conference event registration, an extensive “Swan Library” and Information section. We have hosted 25 Swan Conferences since 1969, bringing together swan biologists, managers, non profit leaders and the general public to share and receive the most up-to-date trumpeter swan information from across North America.
2) Have regularly attended the Flyway Swan committee meetings in the Mississippi Flyway and successfully advocated for a revised Interior Population Management Plan; planning for biennial Swan Conferences
3) Have recruited Board members with a diverse set of skills and experiences. Our Conservation Committee, comprised of waterfowl/swan biologists, reviews swan projects, issues, threats, research projects and makes recommendations to the board.
We continue to work on expanding our donor base including major donors, and we need to develop a bequest program to ensure long term sustainability. Funding unrestricted projects is improving but has need for continuing improvement.
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
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Trumpeter Swan Society
Board of directorsas of 03/25/2024
Jeffrey Nelson
Gary Ivey
Education: B.S., Humboldt State University (Wildlife Management); M.S., and Ph.D., Oregon State University (Wildlife Science)
James Hawkings
Education: B. S., University of Western Ontario, M.S., University of Alaska (Wildlife Management)
David Myers
B.S., University of Oregon (Accounting and Quantitative Methods),retired, CPA
Maryanne Coughlin
B.A., Loyola University Maryland (History, Art History), M.A., University of Virginia (Modern European History), Stanford University (Stanford University Publishing Course)
Daniel Casey
Education: B.S., Colorado State University (Wildlife Biology); M.S., Colorado State University (Wildlife Biology), Northern Great Plains Joint Venture Coordinator for Ducks Unlimited
Tiffany Mayo
ducation: B.S., Ohio University (Wildlife Biology with an Environmental Certificate), Association of Zoos and Aquariums (AZA) Trumpeter Swan Species Survival Plan Coordinator and Studbook Keeper
Mark Vrtiska
Education: B.S., University, of Nebraska-Lincoln (Agriculture; Natural Resources with Wildlife Management Option), M.S., Eastern Kentucky University (Biology); Ph.D., Mississippi State University (Forest Resources, Wildlife Ecology). Waterfowl Program Manager for the Nebraska Game and Parks Commiss
Jeffrey Nelson
Education: B.S., University of Minnesota, M.S., Utah State University (Wildlife Ecology). RetiredChief Executive Officer at DU Canada, World Wildlife Fund after six years as Deputy Director for their Northern Great Plains program
Kenneth Abraham
Education: B.A., Luther College, Decorah, Iowa (Biology); M.S., Iowa State University (Wildlife Biology); Ph.D. Queens University, Kingston, Ontario (Ecology and Evolutionary Biology).Emeritus Research Scientist with the Ontario Ministry of Natural Resources and Forestry and retired in 2013
Brad Bortner
Education: Education: B.S., University of Vermont (Wildlife Biology), B.S., University of Vermont (Forestry), M.S., University of Maryland-College Park (Animal Sciences). He served as Chief, Division of Migratory Bird Management in USFWS Headquarters from 2011-2017
Kelly Schouten
Education: B.S. Iowa State University (Animal Ecology. leader of the Kansas City Zoos Trumpeter Swan Conservation Program)
Board leadership practices
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Not applicable -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Not applicable
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
No data
Gender identity
No data
Transgender Identity
No data
Sexual orientation
No data
Disability
No data
Equity strategies
Last updated: 01/27/2022GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more
- We have community representation at the board level, either on the board itself or through a community advisory board.