IMAGINATION PRODUCTIONS INC

1. Make Jewish education accessible to all
2.Produce Jewish film and video programming that informs the worldview of our audience
3.Bring Jewish ideas values and stories to anyone who is interested in learning more
4.Become the premier digital resource to help educators engage and inspire students inside and outside the classroom

1. Multiple brand structure that places our beneficiaries front-and-center
2. Creation of high quality, target market focused, content
3. Creation and execution of effective distribution plans to reach our target audiences using various digital platforms, including social media and search engines and through leveraging key organizational partnerships. We scale our reach with maximum efficiency and use digital tools to measure campaign effectiveness and constantly improve results.
4. Raise funds as part of our commitment to be a sustainable, financially responsible and forward-thinking non-profit. Diverse funding sources include foundations, community grants, individual philanthropists and revenue opportunities. A development team ensures greater brand visibility, and the opportunity to identify and cultivate diverse potential donor partners.

Imagination Productions Inc. dba OpenDor Media has evolved from a start-up to an established organization. We believe our mission is urgent and remain focused on meeting our goals by regularly engaging in an honest analysis of our strategy and every aspect of our organization including finances, programmatic offerings, products, and staffing models.

Our infrastructure of highly talented staff teams in the areas of film, education, operations, fundraising, web, marketing and distribution, enables us to execute our work and achieve our goals.

Following the lead of global hi-tech companies, we adopted a lean-start-up culture that enables us to innovate while simultaneously operate our current business model. This ambidextrous operation--improving execution of our current business model while simultaneously inventing a new one through a process of experimentation, learning and pivoting--enables us to continually innovate with lower risk and meet our goals.

2019 major accomplishments:

Imagination Productions
-Sustainable Nation feature film release and film festival run
-Sustainable Nation accepted to 42 international, environmental and Jewish film festivals; recipient of 5 awards
-When the Smoke Clears film released on Amazon Prime; 11,990 views

Unpacked for Educators
-Updated Unpacked for Educators with a new visual identity and revamped website
-Continued creation of The Weekly emails and educational resources to accompany YouTube videos
-Reach of Unpacked for Educators website:
2,199 monthly average of educators' visits to website
4,432 clicks of digital resources
1,501 current subscribers to The Weekly newsletter; 36% average open rate (compared to 15% average)
243 educational institutions accessing resources
-Running of four integrated film and education global film campaigns for schools:
26,839 middle and high school student views of our educational content
249 programs run
155 participating schools in 16 countries used our educational content:
Argentina, Australia, Canada, Colombia, Czech Republic, Greece, Hungary, Israel, New Zealand, Northern Ireland, Poland, Russia,
Singapore, South Africa, UK, USA
-Impact on students (472 survey responses):
91% expressed a greater sense of pride in the Jewish people
84% stated a greater understanding of Israeli society and values
70% related increased feelings of Jewish unity

Unpacked YouTube Channel
-Rebranding of our YouTube channel to Unpacked
-Production of nearly 60 new videos
-1,803,504 video views; over 39% of the 4.665 million total views; 108% increase over 2018
- 4,924,974 minutes watched; 148% increase over 2018
-10,858 new YouTube subscribers; 221% increase over 2018
-Nearly 100% of viewers fall into our target audience age of 18-34 years