High Fives Nonprofit Foundation

High Fives Foundation is creating a universal shift in adventure sports that expands what is possible for those who have faced life-changing injuries. Our aim is to be the safety net of the outdoor community. We continually strive to achieve this goal by adhering to our five core values: Human Care, Integrity, Community, Passion, and Kaizen.

Human Care: Empowering individuals through life-changing positivity.
Integrity: Offering transparency in all programs, operations, partnerships and fun.
Community: Committing to an inclusive group of individuals and mentors.
Passion: Creating rewarding outcomes through empathy and leadership.
Kaizen, a Japanese term that loosely translates to "continuous improvement": Dedicated to constantly improving through innovation.

High Fives Foundation achieves its mission through five main program services: the Empowerment Fund, the C.R. Johnson Healing Center, the B.A.S.I.C.S. program, adaptive sports camps, and community events.

We've formed a team of specialized experts geared towards social media, event planning, grant writing and coordinating program services. Our Board of Directors guides the decision-making process. Our Board of Trustees helps expand our reach. We have national brand recognition that attracts thousands of people to our events annually. Some long-term partnerships we have secured include top brands like Eddie Bauer, Smith Optics, Charlotte's Web, Flylow Gear and Darn Tough Socks to name a few.

High Fives Foundation is well established and highly regarded both locally and nationally as an impactful non-profit organization. We have national brand recognition that attracts thousands of people annually to our events. We are members of Truckee’s and Reno’s Chamber of Commerce, the National Ski Area Association, National Ski Patrol, SIA Snow Sports, Squaw Valley Institute, Flying Ryan Institute, California Non-Profit Association and the Non-Profit Alliance Services. High Fives was voted the 2011 “Non-Profit of the Year” by the Truckee Chamber of Commerce. We’ve been among Great Nonprofits “Top-Rated” from 2013-2022, a Powder Magazine Awards featured non-profit from 2011-2019 and had an ESPN feature in 2017. Some of the other accolades High Fives has received include being a GuideStar® Platinum Member, in both 2017 and 2018 we were voted ‘Best in Public Relations’ by the Reno-Tahoe American Marketing Association (Reno AMA), and we were selected as the 2016 POC ‘Partner of the Year’, to name a few. Our founder, Roy Tuscany, was featured as one of 31 individuals in the nation for the “Lays Smiles” campaign, which highlights inspiring individuals who are making a difference in their local community. He was also recognized as a Polaris Hero in 2020. In December 2020, Roy was also named one of four Leaders in Eddie Bauer's One Outside Program. Roy and the High Fives Foundation were highlighted in Outdoor Retailer Magazine's list of "The Outdoor Activists and Organizations to Follow" in 2021. and won "Innovation Award of the Year" at Outdoor Retailer in 2021.

Most recently, Roy gave a TED Talk at TEDxReno entitled "Adapt and Destroy: A New Way to Look at Obstacles” in 2023. High Fives Foundation is also now a qualified environmental partner of "1% for the Planet."