Rockville Baseball Association Inc

With limited financial resources, underserved youth of Rockville and Montgomery County, MD have little opportunities to know or experience the joys of baseball & softball. Nor have they the ability to hone athletic skills, physical development, or the sense of belonging through team building.

The RBBA wishes to change the trajectory of at risk/underserved youth by drawing attention to this population and developing a strong campaign to engage community businesses and individuals to donate time and monies to our scholarship opportunities. This approach enables more underserved youth of Rockville, MD and surrounding areas the ability to #PlayRBBA.

In order to provide sponsorship opportunities for community underserved youth, we are raising awareness through social media such as facebook, twitter and instagram. Additionally, we are expanding our annual sponsorship drive pledges to include scholarship opportunities with incentives to local businesses for donations. Also, we are developing training programs to expand coach training with the best practices and methods they can impart to their youth teams through organizations such as the Positive Coaches Alliance and RBI.

The RBBA's capabilities to accomplish our goal as set forth is enhanced by our robust board of directors with business and baseball experience. A younger Executive Director/President combined with long-term board members allows expansion of new ideas and methods with the proven techniques buttressed by experience. The purchase of in-house graphic design software enables us to produce and print attractive quality pieces for local community distribution and social media uploads.

The organizational restructuring and addition of an Executive Director combined with newer board members has revived our non-profit. Updating organizational by-laws and our mission statement has empowered our approach to offer greater community support and opportunity through the RBBA. A new website design provides ease of use promoting increased enrollment. Likewise, structuring levels of sponsorship participation with multiple payment options for registrars provides flexible for those that require a little more time to pay in order to #PlayRBBA. A reorganization of our snack bar with increased menu options and methods of preparation has increased our cash flow/profit margins exponentially . New RBBA branding, demographic analysis, and graphic design marketing flyers have expanded our target sponsor as well as underserved youth communities.