BOOT CAMPAIGN INC
Lace Up, America!
Programs and results
What we aim to solve
Raising Awareness & Inspiring Patriotism: 71% of civilians know little or nothing about the problems military personnel faced. Boot Campaign strives to connect the 90% of Americans who have not served with the less than 1% who are currently wearing a uniform and the 10% who have in previous generations. Programs for Veterans & Military Families: There is a gap in services for veterans. Less than 50% of military service personnel and veterans who experience invisible wounds such as traumatic brain injury or PTSD actually receive any care. However, an estimated 83% of warriors with visible wounds do. Boot Campaign wants to close that gap. The most recent data says suicide in veterans age 25 to 34 is on the rise – up 10% from 2015 to 2016 alone. Studies show that untreated or inadequately treated invisible wounds can lead to longer term consequences such as impaired health, lost work, reduced quality of life, homelessness, domestic violence, family strain, substance abuse, and suicide.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Health & Wellness Program
Research has repeatedly shown that a stunning number of our nation’s veterans and active duty military struggle with significant concerns regarding their cognitive and mental health. Of the more than 250,000 veterans that will separate or retire from military service this year, it is estimated:
One in three experience or will experience symptoms of PTSD;
One in five have sustained a traumatic brain injury (TBI); and
One in ten will experience or already struggle with a substance use disorder.
What’s more, treatment costs are 7X higher for veterans with complex diagnoses such as PTSD and TBI than those who suffer from physical wounds alone and less than 50% of military personnel and veterans who experience these types of invisible wounds receive care. Boot Campaign works to shift the trajectory of military and veteran lives in this country through health services, wellness support, customized and individualized care, and coordinated outreach to veterans and their family members. The Boot Campaign helps restore veterans to health by providing an exemplary personal needs assessment service and access to a world-class multi-disciplinary health and wellness network with continuous concierge care throughout the process.
Santa Boots
Boot Campaign’s annual holiday campaign, Santa Boots, strives to facilitate an extra moment of joy, delivering specially curated gifts to veteran and active duty military families who are experiencing a particularly challenging time. Money can be tight after deployments because families many times are facing a cross-country move or service-related injuries. Since 2015, we have served more than 347 military families with another 85+ to be served during this year’s program. Through partnerships with national nonprofits – Armed Services YMCA, Fisher House Foundation and Operation Homefront - we are able to make spirits bright of military families nationwide. Even #SantaLacesUp!
Gratitude Endeavors
Boot Campaign also works to ignite patriotism and military support in a nation that desperately needs it by asking people to lace up a pair of combat boots. Like flying a flag, wearing combat boots is a visual expression of gratitude for the men and women who serve to protect our freedom. Many celebrities over the years have laced up with us like Dwayne “The Rock” Johnson, Emily Compagno, the cast of the hit CBS show SEAL Team, T. Boone Pickens, Dolly Parton, Travis Pastrana, the Backstreet Boys, Troy Aikmen, Tim Montana and 500 other celebrities, sports figures, musicians and all kinds of citizens, including children, teens and college students. These startling images of people wearing combat boots sparks interest and support for those who serve. We stand united to encourage Americans to “Lace Up” in support of our military members.
Where we work
Affiliations & memberships
Chamber of Commerce 2012
Texas Association of Nonprofit Organizations 2012
Better Business Bureau Wise Giving Alliance - Organization 2016
Combined Federal Campaign 2016
External reviews
Videos
Our results
How does this organization measure their results? It's a hard question but an important one.
Number of veterans with PTSD served
This metric is no longer tracked.Totals By Year
Population(s) Served
Military personnel, Veterans
Related Program
Health & Wellness Program
Type of Metric
Context - describing the issue we work on
Direction of Success
Increasing
Context Notes
This customized Health and Wellness program launched in mid-August 2016. Growth will increase year over year as funding sources broaden to treat more service members.
Number of customers reporting satisfaction with program
This metric is no longer tracked.Totals By Year
Population(s) Served
Veterans
Related Program
Health & Wellness Program
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Context Notes
This customized Health and Wellness program launched in mid-August 2016. We receive a consistent 98% satisfaction rate for the customized, individualized care provided.
Number of clients served
This metric is no longer tracked.Totals By Year
Population(s) Served
Veterans
Related Program
Santa Boots
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Holding steady
Context Notes
Boot Campaigns Santa Boots Program unites Americans to show gratitude, meet service members needs and strives to alleviate stress and financial burden by delivering specially-curated gifts.
Our Sustainable Development Goals
Learn more about Sustainable Development Goals.
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Assistance:
Boot Campaign provides life-changing programs to veterans and military families nationwide. Boot Campaign's flagship health and wellness program seeks to provide access and funding so that veterans can receive the treatment and training they need for the “Big 5” invisible wounds – PTSD, TBI, chronic pain, insomnia and self-medication.
Santa Boots delivers special gift boxes to military families at holiday time.
Inspiring awareness and patriotism:
Boot Campaign's #LaceUpAmerica Campaign is a year-round effort that encourages everyday Americans and celebrities to lace up in combat boots and post their photos to social media. The effort culminates in the week leading up to Veteran's Day with a concentrated social media push known as National Boot Week.
Why combat boots? They are a recognizable symbol of support for the military community.
What are the organization's key strategies for making this happen?
Inspiring awareness and patriotism:
In addition to its #LaceUpAMERICA campaign, Boot Campaign shares stories on its channels and with the media that illustrate how individuals and families adapt and overcome from invisible wounds and highlights people and organizations that collaborate for the betterment of the military community.
Demonstrate Excellence:
Boot Campaign helps collect scientific data that can contribute to improving future treatment protocols and demonstrate an ROI on its health and wellness program.
Elevate Programs:
Boot Campaign's goal is to continually improve. Expanding partnerships with top-tier institutions as well as adding resources to the pipeline for individual counseling & mental health; coaching and next steps to life improvement; and family counseling and support.
Expand Reach:
Boot Campaign is constantly exploring avenues that will allow it to serve more veterans and military families.
What are the organization's capabilities for doing this?
We employ a nimble and agile staff who are servant leaders dedicated to the Boot Campaign mission.
We join forces with top-tier, like-minded organizations to leverage our collective ability to reach veterans and military families.
We have an established track record of excellence with accreditation by the BBB for charitable organizations, a Candid Platinum rating and are a Top-Rated charity with charity watchdog Great Nonprofits.
Our social media reach and following is strong.
We have a strong network of veteran ambassadors, board members, advisory board members, cause marketing partners and supporters.
Our executive leadership team is experienced in building relationships, communications, strategy and operations.
What have they accomplished so far and what's next?
On average, 87 percent of funds go directly toward Boot Campaign's mission-driven programs.
In 2016 Boot Campaign narrowed its programatic focus to concentrate on its health and wellness initiative for veterans with invisible wounds.
Self-reports from health and wellness participants are promising.
100% would recommend Boot Campaign’s Health & Wellness program to a friend
100% reported they would go through the program again if needed
100% of candidates surveyed who received TBI therapies reported issues as “Improved”
75% of candidates surveyed who received PTSD therapies reported issues as “Improved”
Boot Campaign wants to continue to improve and expand its ability to serve veterans and military families in the health and wellness space.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals
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Which of the following feedback practices does your organization routinely carry out?
We collect feedback from the people we serve at least annually, We take steps to get feedback from marginalized or under-represented people, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on demographics (e.g., race, age, gender, etc.), We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive, We share the feedback we received with the people we serve, We tell the people who gave us feedback how we acted on their feedback, We ask the people who gave us feedback how well they think we responded
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What challenges does the organization face when collecting feedback?
It is difficult to get the people we serve to respond to requests for feedback, The people we serve tell us they find data collection burdensome, Staff find it hard to prioritize feedback collection and review due to lack of time
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
BOOT CAMPAIGN INC
Board of directorsas of 01/18/2024
Josh Mayfield
Leigh Ann Ranslem
John Hughes Jr.
Chris Talcott
James P Webb
Tish Stropes
Andrew Barnett
Mat Best
Josh Mayfield
Ric Bonnell
Johnny "Joey" Jones
Torrie Rogers
Mike Rouse
John Ertz
David Collins
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
The organization's co-leader identifies as:
Race & ethnicity
No data
Gender identity
Transgender Identity
Sexual orientation
No data
Disability
No data