Design That Matters Inc

aka DTM   |   Salem, MA   |  http://www.designthatmatters.org

Mission

Design that Matters (DtM) collaborates with leading social entrepreneurs and hundreds of volunteers to solve problems in global health for the poor in developing countries. DtM is recognized as an international leader in human-centered design, rapid prototyping and cost-effective low-volume manufacturing. This allows us to deliver breakthrough global health technologies to niche markets in poor countries at a fraction of the traditional R&D investment. DtM's track record demonstrates our ability to deliver social impact in the face of market failure.

DtM's work has been featured in the New York Times and on CNN, and in 2012 the company received the National Design Award during lunch at the White House with Michelle Obama. DtM is currently developing three new programs for massive impact, including a package of innovations to address pneumonia, the leading cause of childhood mortality.

DtM's most recent product launch is the Firefly Newborn Phototherapy device to transform newborn health care systems and prevent disability and death due to newborn jaundice. This innovative device pays for itself in health care system savings within the first two years of use, by reducing treatment times and in some cases averting the need for expensive and risky exchange blood transfusions.

As of March 2016, DtM partners Thrive Health and Vietnamese manufacturing partner MTTS have installed Firefly in 20 developing countries across Asia (Cambodia, East Timor, Laos, Malaysia, Mongolia, Myanmar, Nepal, Philippines, Singapore, Thailand, Vietnam), sub-Saharan Africa (Benin, Burundi, Ghana, Nigeria, Somaliland, Tanzania, Uganda, Zimbabwe) and the Caribbean (Haiti). These devices have already treated over 36,000 newborns. DtM and our partners expect to distribute at least 1,000 Firefly devices, reaching over 500,000 newborns.

Ruling year info

2004

CEO, Co-Founder

Mr. Timothy Prestero

Main address

30 Church Street

Salem, MA 01970 USA

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EIN

30-0172078

NTEE code info

International Development, Relief Services (Q30)

Management & Technical Assistance (Q02)

Engineering and Technology Research, Services (U40)

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Programs and results

What we aim to solve

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Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Otter conductive warmer for hypothermic newborns

Otter is a durable, washable warming bassinet for premature and low birthweight (LBW) newborns. A single-newborn warming mattress that supplies steady warming at body temperature, Otter will eliminate the risk of hypothermia and reduce the incidence of hospital-acquired infection. Otter is also small and portable. It can accompany newborns on the trip from the delivery room to the neonatal ICU. Otter will both complement phototherapy devices like DtM's Firefly and standard overhead phototherapy, and function as a stand-alone device.

Population(s) Served

Pelican is a newborn pulse-oximeter designed specifically to allow inexperienced community health workers to conduct pneumonia spot-checks on newborns. Unlike high-end pulse oximeters that can be difficult to use and interpret, the Pelican Pulse Oximeter provides pneumonia diagnosis that is "hard to use wrong." Pelican eliminates the most common sources of user error and product failure.

Population(s) Served

Echo will allow real-time remote monitoring of medical device donations in developing countries. Echo will prolong the lifespan of medical devices so that we can save more lives, make our products more cost-effective for users, and protect the environment.

Population(s) Served

Firefly is a newborn phototherapy device designed specifically to allow rural hospitals with limited resources and inexperienced staff to successfully treat otherwise healthy newborns for jaundice. Unlike the conventional overhead phototherapy devices they might receive through international donations or a government purchase, Firefly provides high-intensity phototherapy that is “easy to use right and hard to use wrong"--in other words the device eliminates the most common sources of product failure and user error.

Population(s) Served

Where we work

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Goals & Strategy

SOURCE: Self-reported by organization

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Charting impact

Four powerful questions that require reflection about what really matters - results.

Design that Matters (DtM) collaborates with leading social entrepreneurs and hundreds of volunteers to solve problems in global health for the poor in developing countries. DtM is recognized as an international leader in human-centered design, rapid prototyping and cost-effective low-volume manufacturing. This allows us to deliver breakthrough global health technologies to niche markets in poor countries at a fraction of the traditional R&D investment. DtM's track record demonstrates our ability to deliver social impact in the face of market failure.

In the last five years, the organization has focused on maternal and newborn health. An international leader in human-centered design, rapid prototyping, and cost-effective low-volume manufacturing, DtM delivers products that account for the context of low-resource settings. DtM harnesses top-tier talent in design, engineering, and business through a collaborative design process that has allowed hundreds of students and professional volunteers to donate their expertise to developing breakthrough products for communities in need.

DtM's most recent product launch is the Firefly Newborn Phototherapy device. Firefly prevents disability and death due to newborn jaundice. It pays for itself in health care system savings within the first two years of use, by reducing treatment times and in some cases averting the need for expensive and risky exchange blood transfusions. As of March 2016, DtM partners Thrive Health and Vietnamese manufacturing firm MTTS have installed Firefly in twenty developing countries across Asia (Cambodia, East Timor, Laos, Malaysia, Myanmar, Nepal, Philippines, Singapore, Thailand, Vietnam), Sub-Saharan Africa (Benin, Burundi, Ghana, Nigeria, Somaliland, Tanzania, Uganda), and the Caribbean (Haiti). These devices have already treated over 35,000 newborns. DtM and our partners expect to distribute at least 1,000 Firefly devices, reaching over 500,000 newborns.

Following the launch and scale of Firefly, DtM has built a pipeline of new projects in global health, focusing on the post-2015 Sustainable Development Goals in maternal, newborn, and child health. We are now developing three new products:

Pelican is a diagnostic tool for newborns with pneumonia, a leading cause of death among children under five.

Otter is a compact warming device--small enough to fit inside the bassinet of Firefly--for hypothermic premature and low-birth-weight babies. This is an opportunity to address the one million newborn deaths each year in developing countries that are attributed to newborn hypothermia in the first week of life.

Echo is an “internet of things" data service for the remote monitoring and evaluation of donated medical equipment in resource-poor settings. Echo is a response to the WHO's statistic that up to 80% of donated medical devices in the developing world are never even turned on.

Each DtM project goes through four phases:

Phase One: Research (initial user and market validation)
Phase Two: Prototype (alpha prototype that looks-like, works-like)
Phase Three: Pilot (prototype testing with manufacture and distribution partners)
Phase Four: Scale (production and international distribution)

In each phase, our goal is to increase our confidence that the project is a match for DtM's capabilities, that there exists real market demand for the intervention, and that a successful product will create significant and lasting social impact. At every stage, we are iterating on every aspect of the design, including the user experience, the product engineering specifications and the expected manufacturing process.

DtM always has a point of view in how to solve difficult problems. This unifying project vision is developed from:
--rigorous user and market research
--carefully-selected implementation partners
--open and collaborative design process
Our concepts are distinct from other failed solutions for the social sector. Through this, we built strong track record in creating breakthrough products that truly benefit people.

All-or-none: Unlike other design consultancies, DtM commits to driving the design process all the way through production, distribution and implementation. DtM transforms our partner social enterprises in the process and creates a ripple effect of impact resonating throughout the world. We consider our scaling model in terms of our ability “infect and replicate." Firefly infant phototherapy donations in Myanmar led the Ministry of Health to issue a revised phototherapy RFP, requesting double-sided phototherapy, for a major government purchase. Systems-level change like this ultimately creates an incentive for major manufacturers to follow DtM's lead.

DtM also has a growing network of over 1,200 staff and volunteer alumni who have embraced the organization's mission and extend DtM's impact. The DtM project experience is, for many volunteers, their first exposure to problems faced by people in poor communities. Many DtM alumni have realigned their life trajectories to focus on careers in the social sector.

For human-centered design to be successful, we must follow the same systems-design approach pioneered during the Apollo space program. Apollo engineers didn't design rockets: they designed the whole series of processes and technologies necessary to get someone to the Moon and back. DtM doesn't design products: we design social outcomes. This means understanding not just how a doctor or nurse might use a medical device, but also how the product will be financed, manufactured and distributed. For each product, we design a network of partnerships that will allow to understand and resolve the issue.

Founder and CEO of Design that Matters and, codesigner of Firefly, Tim Prestero has led design and global projects in 20 countries across Africa, Latin America and Asia. Tim holds two MS degrees in engineering from MIT. DtM has built a network of experts in design, engineering, neonatology, and global health at IDEO, MIT, Harvard University, Dartmouth-Hitchcock Medical Center, Brigham and Women's Hospital, Massachusetts General Hospital, Thrive Health (formerly the East Meets West Foundation), and other corporate academic partnering institutions. We collaborate with domain experts in the US and our social enterprise partners abroad at all stages of the development process. We also have many contacts with potential purchasers and distributors and networking organizations such as the MDG Health Alliance, and the World Health Organization. With this network combined with outsource manufacturing partners like MTTS in Vietnam and e-Bi in China, the current manufacturers of Firefly, DtM can nimbly deliver competitive products in niche markets. The Firefly project made us experts and leaders in this space. Design that Matters has developed the resources, capabilities, and track record. Now, we are harnessing the power of design to fight pneumonia, hypothermia, and other urgent global health issues. We will apply what we have learned and replicate that success to solve the biggest challenges in global health.

DtM has successfully launched and scaled several products, including the Firefly infant phototherapy device, which is in 20 countries and has treated more than 35,000 newborns.

Now, we are focused on the launch and scale of our three new products. We have complete initial prototyping and user testing for each of these products. Our next steps are to validate and pilot the devices:

--For global health organizations who are dissatisfied with the inefficiency and lack of transparency associated with medical equipment donations, Echo is a remote-monitoring technology that provides equipment-use data to identify when and which rural hospitals need additional devices, additional training or product maintenance. Unlike follow-up site visits and phone calls, Echo provides continuous, real-time data on the status and social impact of donated medical equipment.

--For global health NGOs focused on infant health who want to treat patients at the point of diagnosis rather than risk transporting them to crowded central facilities, Otter is a newborn conductive warmer designed specifically to allow rural hospitals with limited resources and inexperienced staff to successfully treat premature newborns who are especially vulnerable to hypothermia. Unlike the high-end incubators a rural hospital might receive as donations or the inexpensive radiant warmers they might receive through a government purchase, the Otter Warmer provides effective newborn warming that is “easy to use right and hard to use wrong"--in other words the device eliminates the most common sources of product failure.

--For global health NGOs focused on reducing newborn mortality that want to facilitate the diagnosis of pneumonia during patient home visits, Pelican is a pulse oximeter and respiratory rate timer designed specifically to allow inexperienced community health workers (CHWs) to conduct pneumonia spot-checks. Unlike conventional pulse oximeters that can be difficult to use and interpret, the Pelican pulse oximeter is "easy to use right and hard to use wrong." In other words, Pelican eliminates the most common sources of user error and provides unambiguous action prompts for CHWs.

Our Firefly newborn phototherapy device has received numerous awards include the Edison Gold Award and the Spark! Award. DtM's NeoNurture Infant Incubator was Time Magazine's #1 Best Invention of 2010. CEO Tim Prestero's TEDxBoston talk, “Design for People, Not Awards," has been viewed nearly 1 million times and featured in the Netflix “Best of TED" series (see: https://www.ted.com/talks/timothy_prestero_design_for_people_not_awards). Our work has also been featured by CNN, CBS, PBS, Weekend Edition, Stanford Graduate School of Business, and many other media outlets.

Financials

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Design That Matters Inc

Board of directors
as of 06/06/2016
SOURCE: Self-reported by organization
Board chair

Mr. Timothy Prestero

Design that Matters

Mr. Timothy Prestero

Design that Matters

Dr. Steven Ringer

Dartmouth-Hitchcock Medical Center, Geisel School of Medicine

Ms. Danielle Duplin

FreeWind Productions

Mr. David Privitera

IDEO

Mr. Jonathan Moulton

Ascend Learning

Hannah Commoss

Spruceview Capital Partners