GOLD2023

BROOKE USA INC

LEXINGTON, KY   |  www.BrookeUSA.org

Mission

Brooke USA’s mission is to significantly improve the health, welfare and productivity of working horses, donkeys and mules and the people who depend on them for survival worldwide. We are committed to sustainable economic development by reducing poverty, increasing food security, providing access to water and raising basic standards of living through improved equine health and welfare. We accomplish this by raising funds and responsibly directing them to the areas of greatest need. Brooke USA raises funds to support a wide variety of programs for working horses, donkeys and mules to help them become (and remain) healthy and happy now and in the long-term, which also benefits the very poor families who depend on those animals to help them earn a living.

Ruling year info

2007

Chief Executive Officer

Emily J Marquez-Dulin

Main address

2333 Alexandria Drive

LEXINGTON, KY 40504 USA

Show more contact info

Formerly known as

American Friends Of The Brooke

EIN

33-1173163

NTEE code info

Fund Raising and/or Fund Distribution (D12)

Fund Raising and/or Fund Distribution (S12)

Fund Raising and/or Fund Distribution (S12)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Brooke USA aims to improve the lives of working horses, donkeys and mules and the people they serve - both now and in the future. Over the years, Brooke USA has funded the work of Brooke and many other worthy organizations. Brooke is the leading international animal welfare charity dedicated to improving the lives of working horses, donkeys and mules. Through Brooke’s work, Brooke USA knows that donor funds are put to great use as they equip local people with the knowledge and skills to give their horse, donkey or mule a better life. Over 100 million working horses, donkeys and mules provide invaluable support to daily life for an estimated 600 million people (8% of the world's population) in some of the poorest places on earth, through haulage, transportation and production. Healthy working horses, donkeys and mules help to put food on their tables, send their children to school and build better futures for themselves and their families.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Work with Animals

Brooke USA funds programs that relieve the suffering of working equines through treatment and education, and undertake research to improve their welfare.

Population(s) Served
Economically disadvantaged people
Women and girls

Brooke USA funds programs that work with owners to address the most common and severe problems to ensure a healthier future for working equines.

Population(s) Served
Economically disadvantaged people
Women and girls

Brooke USA funds programs that work with local vets and other providers we improve the availability and quality of services for working animals.

Population(s) Served
Economically disadvantaged people

Brooke USA funds programs that advocate for local, national and international institutions to include the welfare of working equine animals in policy and implementation.

Population(s) Served
Economically disadvantaged people

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of equines helped across communities in the developing world

This metric is no longer tracked.
Totals By Year
Related Program

Work with Animals

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Brooke USA grants funds to organizations who serve working equines in need. This metric is pulled from the grant reports provided to Brooke USA and depicts the total number of equines helped in 2018.

Number of people trained

This metric is no longer tracked.
Totals By Year
Related Program

Work with Owners

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Brooke USA understands that the lives of people and equines are intertwined. By training owners on animal care, they are both better served. This data is retrieved from grants reports.

Total funds granted to other organizations

This metric is no longer tracked.
Totals By Year
Related Program

Work with Animals

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Brooke USA grants monies to other organizations conducting the ground work, and ensures that objectives proposed are met and that those in greatest need are served.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Brooke USA focus on two major strategic goals:

1. Global Reach - Brooke USA funds programs that reach more working horses, donkeys and mules worldwide.
2. Sustainable Improvements - Brooke USA funds programs that deliver sustainable change.

In order to achieve these strategic goals of Global Reach and Sustainable Improvement, Brooke USA focuses on 4 strategic objectives:

1. Scale
2. Income
3. Quality
4. Impact

In order to improve equine welfare for years to come, Brooke USA recognizes the complex interaction between the equine, the equine owning communities, and the system within which they co-exist.

As well as continuing to reduce the immediate suffering of the world’s most vulnerable working horses, donkeys and mules, Brooke USA's strategic goals are to achieve global impact and sustainable improvement. This drive for large-scale lasting change is supported through further embedding our advocacy with local, regional and national governments to develop policies that promote the recognition of the role of working horses, donkeys and mules in developing countries and protect their welfare.

Brooke USA understands that the welfare of a working animal depends on the people that own and use the animal. In recent years, Brooke USA has funded programs that deliver an increasing amount of community training and support to share better welfare practices.

The basic strategies are:

1. Build animal welfare capacity
2. Advocacy
3. Innovative solutions
4. Evidence

Brooke USA raises money to alleviate the suffering of working equines and their owners in the developing world. To this end, Brooke USA is staffed with capable and knowledgeable individuals who each year exceed the organizational fundraising goals, and thus the organization is able to provide more aid across the globe.

Brooke USA, although founded in 2007, has only had a dedicated fundraising staff working FY 2016 through the present. The growth of the organization has been extraordinary, quadrupling donation revenue since 2015. The goal is to continue growing to help more and more working equines and the people they serve.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • How is your organization collecting feedback from the people you serve?

    Focus groups or interviews (by phone or in person), Constituent (client or resident, etc.) advisory committees,

  • How is your organization using feedback from the people you serve?

    To inform the development of new programs/projects, To gather ideas for new programs and funding opportunities,

  • What significant change resulted from feedback?

    With the advent of COVID-19, we asked our donors and supporters to suggest the best means to communicate with them in light that travel was impossible. Thanks to their input, we developed our Project Insights series which features country leads with updates on programs, and our Coffee & A Chat series which encourage candid conversations between donors and staff. From suggestions by donors, we are moving forward with the creation of Regional Advisory Committees to represent our organization in our priority markets and help us with fundraising.

  • With whom is the organization sharing feedback?

    The people we serve, Our staff, Our board,

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually,

  • What challenges does the organization face when collecting feedback?

    It is difficult to get the people we serve to respond to requests for feedback,

Financials

BROOKE USA INC
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

BROOKE USA INC

Board of directors
as of 01/22/2023
SOURCE: Self-reported by organization
Board chair

Dr. James "Jim" Hamilton

Southern Pines Equine Associates

Term: 2023 - 2023

James M. Hamilton, DVM

Southern Pines Equine Associates

John Nicholson

Virginia Horse Center

Laura Rombauer

Philanthropist

Mark Beausoleil

Valley Bank

David Jones, DVM

Retired

Tami Fratis

Phoenician Ventures

Lisa Bair

On Sabatical

Gill Johnston

Philanthropist

Julia Wilson, DVM

Minnesota Board of Veterinary Medicine

Dwayne Hildreth

Retired

Pernilla Ammann

Retired

Sally Frick

Retired

Katie Roth

New Bridge Polo & Country Club

Holly Sampson

Retired

Jennifer Schechter

Equestrian

Lisa Spoden

Real Estate

Chris Tattersall

Equestrian

Stuart Winston

Lugano Diamonds

Tannetta Fentener Van Vlissigen

Philanthropist

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Not applicable
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 1/22/2023

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
Multi-Racial/Multi-Ethnic (2+ races/ethnicities)
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

 

Sexual orientation

No data

Disability

No data