Get in Motion Entrepreneurs

Palm Desert, CA   |  www.getinmotion.org

Mission

Support Entrepreneurs and Minorities to succeed in business to make better communities for all families.

Ruling year info

2017

CEO

Armando Ehrenzweig

Main address

41550 Eclectic St Get in Motion Entrepreneurs

Palm Desert, CA 92260 USA

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EIN

36-4866953

NTEE code info

Economic Development (S30)

Business and Industry (S40)

Minority Rights (R22)

IRS filing requirement

This organization is required to file an IRS Form 990-N.

Communication

Blog

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

We help Spanish-speaking individuals: immigrants; gig, contingent and seasonal workers; employees who lost their job due to the pandemic; individuals contemplating opening their own business; and existing business owners. Entrepreneurs create employment opportunities not only for themselves but for others as well. Increased employment and higher earnings contribute to personal wealth creation. Entrepreneurs and their workers improve the region’s economic well-being through new products and services, methods, technology, and processes, while stimulating competition that benefits consumers and creates higher tax revenue. We believe entrepreneurship will help working poor Latinos in Coachella Valley elevate their financial standing.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Impulso Latino

The program leads to the creation and development of Businesses that enrich not only the Economic Development but also the entrepreneurial Spirit in the Latino families.

The focus in Spanish programming has been effective and by continuing to nurture the region with education and guidance for business, we will be providing business owners that extra boost that will keep them thriving to succeed in this economy.


Our Entrepreneurship Model
Our program has encompassed five areas of entrepreneurship: Starting a Small Business, Technology, Access to Capital, Motivation and Business Expo with Professional Networking:

- Starting a Small Business
- Technology
- Access to capital
- Networks, Business Expo and Motivation:

The events are Online and in-person seminars.

Population(s) Served
Ethnic and racial groups
People of Latin American descent

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of training events conducted

This metric is no longer tracked.
Totals By Year
Population(s) Served

No target populations selected

Related Program

Impulso Latino

Type of Metric

Context - describing the issue we work on

Direction of Success

Increasing

Context Notes

Since 2011, Get In Motion Entrepreneurs has provided free seminars to current & aspiring Latino business owners. Depending on the topic, attendance ranged from 50 to 230 individuals at each session.

Number of businesses developed

This metric is no longer tracked.
Totals By Year
Population(s) Served

No target populations selected

Related Program

Impulso Latino

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of grants and research funding awarded to the institution

This metric is no longer tracked.
Totals By Year
Population(s) Served

No target populations selected

Related Program

Impulso Latino

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Get in Motion Entrepreneurs is an organization whose goal is to improve economic opportunities and eliminate poverty in Latino Communities. We accomplish this by giving mono-lingual and bilingual Spanish speaking Latinos the business education and tools which in turn helps empower themselves to create new businesses and improve their business skills. Increasing income and building new job opportunities through their business will lift them, their families and community out of poverty.

Entrepreneurship continues to be a gateway for wealth generation in our nation. With small businesses employing nearly half of the workforce, and making up our largest sector of job creators—we still see that Latinos lack access to information on starting or growing a small business.

We believe our Spanish Business Education is a necessary ingredient to help Latinos start and operate successful businesses.

What makes us successful to the Latino population is that we specialize in delivering our resources and educational materials in Spanish. We have assisted hundreds of Latinos business owners get information in Spanish on how to improve their business for more profits and sustainability and increase business capacity.
Our core audience, Latinos are rapidly adapting to the new norms and technology. However, they need help more than ever to keep up with constant change.
 
Up until recently, every other month we provided a free seminar to current and aspiring Latino business owners. Attendance has been strong with more than 1,000 individuals attending our live events in Coachella Valley and surrounding areas. However, the COVID-19 pandemic requires a new approach – one that transitions in-person learning activities to online formats.
 
While we will still offer free programs, we believe online content (e.g., streaming, podcast, webinars, etc.) will be a strong revenue stream since it is convenient for our target audience, and not restricted by geography or availability of space. Given that one webinar has already hit 3,000+ views, we feel expanding our online reach will help us make a greater impact on Latinos and the community.

Our Entrepreneurship Model includes several programs that educate and support Latinos in creating and building their own business.

Starting a Small Business:
Most entrepreneurs go into business with the passion and expertise for their particular skill or trade, however this passion and skill does not necessarily come with proficiency in other core business skills. Having a working knowledge of business planning, accounting and human resource issues among others can be the difference between whether a business can succeed or will fail. Small business owners can increase their chances of success by seeking counseling and coaching at every stage, from start-up to expansion.

This portion of our program gathers a variety of educational resources and experts available through federal, state and local agencies, CDFIs, Small Business Development centers—agencies with excellent material but limited abilities to reach small business owners—into a comprehensive curriculum of business training.

One-On-One Coaching: Having a Business Coach/Mentor assist Latino entrepreneurs and small business owners defining their the goals, giving them the tools and advice to help them succeed. Business coaching is a game changer for Latino entrepreneurs and small business owners. It is not only about knowledge; it is about building their confidence.

Online/Webinars: Webinars cover a variety of entrepreneurial skills needed to open and operate a small business—from a business plan to understanding human resource and tax requirements. We also cover direct business plan development, procurement opportunities, women focused discussions on business skills.

Technology: The rise of technological innovations has posed a tremendous opportunity for small businesses to start or grow their small business. Unfortunately, about 50% of small businesses still do not have a basic website or any form of online visibility. In rural communities, access to internet poses a barrier for the understanding of the benefits that technology can have for a small business.

Small Group Webinars Learnings: Technology webinars cover how to create and use websites, social media, online marketing and other digital solutions that help small business owners thrive in the modern economy. We team with technology partners to prepare and present this information. Often, experts from these groups lead the presentations.

From 2011 until the COVID-19 pandemic, every other month Get In Motion Entrepreneurs have provided free seminars to current and aspiring Latino business owners. Depending on the topic, attendance ranged from 50 to 230 individuals. To date more than 5,000 individuals attended our live events in Coachella Valley and surrounding communities. However, until a vaccine is developed and widely distributed, the pandemic required us to take an approach that transitions in-person learning activities to online formats.

Due to COVID-19 restrictions, we cannot offer in-person events or programs as we have done in the past. However, we know Spanish online content (e.g., streaming, podcast, webinars, etc.) is a very educational for our target audience of Latino Entrepreneurs and business owners. We are not restricted by geography or availability of space. Given our webinar online videos can generate 3,000+ views, we are expanding our online reach will help us make a greater impact on Latinos and the community.

We will continue to review and track out online traffic and audience visits to our webinars and podcast streaming.
 
As we produce new digital content we will upgrade our hardware and software. These technology improvements will allow us to generate new content for Spanish speaking small business Latino audiences. For instance, while Latinos are comfortable with reviewing content online, most need significant assistance in establishing and growing their businesses online. They will learn how Get in Motion Entrepreneurs are available to help them succeed.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization collecting feedback from the people you serve?

    Electronic surveys (by email, tablet, etc.), Suggestion box/email,

  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To strengthen relationships with the people we serve,

  • With whom is the organization sharing feedback?

    Our staff, Our board,

  • What challenges does the organization face when collecting feedback?

    It is difficult to get the people we serve to respond to requests for feedback,

Financials

Get in Motion Entrepreneurs
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Get in Motion Entrepreneurs

Board of directors
as of 12/29/2020
SOURCE: Self-reported by organization
Board chair

Armando Ehrenzweig

Armando Ehrenzweig

Get in Motion

Jose Trinidad John

Jose John Landscape

Maria Guadalupe Cruz

MGG Mobile Services

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Not applicable
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Not applicable
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Not applicable

Organizational demographics

SOURCE: Self-reported; last updated 12/12/2020

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
Hispanic/Latino/Latina/Latinx
Gender identity
Male
Sexual orientation
Heterosexual or Straight
Disability status
Decline to state

Race & ethnicity

Gender identity

 

Sexual orientation

No data

Disability

No data