Recreation, Sports, Leisure, Athletics

FRIENDS OF THE BETSIE VALLEY TRAIL

Beulah, MI

Mission

Friends of the Betsie Valley Trail is a benevolent friend of the Trail. It supports the efforts of the DNR and County and intends to see that the Trail is maintained and enjoyed.

Ruling Year

1994

President

Jed Maker

Main Address

PO Box 474

Beulah, MI 49617 USA

Keywords

maintenance, advocacy, education

EIN

38-3092450

 Number

2742517225

Cause Area (NTEE Code)

Fund Raising and/or Fund Distribution (N12)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Social Media

Blog

Programs + Results

What we aim to solve

There are two distinct target populations for the Trail: residents and tourists. The Trail provides residents of Elberta with access to a grocery store, restaurants, shops and businesses, and the beach in Frankfort without having to ride a bicycle, or walk on highway M-22. The Trail similarly provides residents of Frankfort with safe access to restaurants and businesses in Elberta, plus the Elberta Bluff natural area, and the Elberta beach.

The Trail provides tourists with an opportunity to sightsee at a slower pace, and visit natural areas that aren't accessible by car. Tourists can also visit neighboring communities without having to drive and find a place to park their car.

Both tourists and residents utilize the Trail as a safe place for outdoor recreation and fitness activities.

In the nearly 20 years the Trail has been in place, the daily usage provides evidence that there is a need for non-motorized travel in the community.

Our programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

SOURCE: Self-reported by organization

Trail maintenance and education

Where we work

Our Results

How does this organization measure their results? It's a hard question but an important one. These quantitative program results are self-reported by the organization, illustrating their committment to transparency, learning, and interest in helping the whole sector learn and grow.

SOURCE: Self-reported by organization

Number of new donors

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Other - describing something else

Direction of Success

Increasing

Total dollars received in contributions

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Context notes

Shows contributions and memberships. Does not include income from special events, or grants received.

Average online donation

TOTALS BY YEAR
Population(s) served

General/Unspecified

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Number of Facebook followers

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Number of website sessions

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Other - describing something else

Direction of Success

Holding steady

Context notes

We were excited to launch our blog last December and our traffic is already way up in 2020!

Number of overall donors

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Other - describing something else

Direction of Success

Holding steady

Number of list subscribers

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Other - describing something else

Direction of Success

Increasing

Charting Impact

Five powerful questions that require reflection about what really matters - results.

SOURCE: Self-reported by organization

What is the organization aiming to accomplish?

What are the organization's key strategies for making this happen?

What are the organization's capabilities for doing this?

How will they know if they are making progress?

What have they accomplished so far and what's next?

The Friends of the Betsie Valley Trail non-profit organization was formed in 1993 "to advocate, promote and encourage the development and successful operation of a recreational trail on the former Ann Arbor Railroad corridor in Benzie County." For over 20 years it has supported the efforts of the DNR and County in creating the Trail, and intends to see that the Trail is maintained and enjoyed.

The Friends grant funds for the maintenance of the Trail above the annual $10,000 grant from the DNR. The Trail is regularly blown free of debris, and volunteers along with Trail Adopters conduct clean-up events. Signage, benches, and overlooks have all been installed over the years.

The Friends communicate by mail three times a year with its membership of 300+, plus an additional list of 400+ individuals and families that have donated to the Trail over the years. These solicitations raise approximately $30,000 annually.

The Friends of the Betsie Valley Trail communicates by mail three times a year with its membership of 300+, plus an additional list of 400+ individuals and families that have donated to the Trail over the years. The Friends also communicates monthly to a list of 400+ e-news subscribers, and 400+ Facebook followers. These solicitations bring in ~$30,000 annually.

The Friends of the Betsie Valley Trail consists of a Board of 9 volunteer members, plus an ex-officio Trail Care Coordinator who oversees maintenance and construction needs for the Trail. They are 100% paid-up members of The Friends, and have made monetary donations of varying amounts to both the operating account and the Wm. R. Olsen Endowment for the Betsie Valley Trail.

The Trail is used by a large community of the local population and tourists for comfortable bicycling, skateboarding, roller skating, or wheelchairs along its 22 mile length.

The Trail corridor was acquired by the DNR in 1996, and the Trail was paved between Frankfort and Beulah in 2000. All 22 miles of the Trail are maintained regularly with the assistance of a grant from the DNR.

External Reviews

Financials

FRIENDS OF THE BETSIE VALLEY TRAIL

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Operations

The people, governance practices, and partners that make the organization tick.

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  • Address, website and contact information
  • Forms 990 for 2018, 2017 and 2016
  • A Pro report is also available for this organization.

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Board Leadership Practices

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section, which enables organizations and donors to transparently share information about essential board leadership practices.

SOURCE: Self-reported by organization

BOARD ORIENTATION & EDUCATION

Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?

No

CEO OVERSIGHT

Has the board conducted a formal, written assessment of the chief executive within the past year?

No

ETHICS & TRANSPARENCY

Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?

No

BOARD COMPOSITION

Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?

No

BOARD PERFORMANCE

Has the board conducted a formal, written self-assessment of its performance within the past three years?

No

Organizational Demographics

In order to support nonprofits and gain valuable insight for the sector, GuideStar worked with D5—a five-year initiative to advance diversity, equity, and inclusion in philanthropy—in creating a questionnaire. This section is a voluntary questionnaire that empowers organizations to share information on the demographics of who works in and leads organizations. To protect the identity of individuals, we do not display sexual orientation or disability information for organizations with fewer than 15 staff. Any values displayed in this section are percentages of the total number of individuals in each category (e.g. 20% of all Board members for X organization are female).

SOURCE: Self-reported by organization

Gender

Race & Ethnicity

Sexual Orientation

This organization reports that it does not collect this information for Board Members.

Disability

This organization reports that it does not collect this information for Board Members.

Diversity Strategies

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We track retention of staff, board, and volunteers across demographic categories
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We track income levels of staff, senior staff, and board across demographic categories
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We track the age of staff, senior staff, and board
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We track the diversity of vendors (e.g., consultants, professional service firms)
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We have a diversity committee in place
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We have a diversity manager in place
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We have a diversity plan
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We use other methods to support diversity