Programs and results
What we aim to solve
The dual pandemic of COVID-19 and racism in 2020 has heightened the need for the work of New Detroit. During the pandemic, Black people died from COVID at rates twice that of whites (CDC June 2021); K-5 Black students fell 6-12 months behind in math compared to 4-8 months for white students (McKinsey Dec, 2020); 41% of Black-owned businesses were forced to close, more than any other racial group (US House Small Business Committee Feb. 2021); Black Americans accounted for less than 13% of the U.S. population, but were killed by police at more than twice the rate of white Americans (Washington Post June 2021).
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Leadership Series on R.A.C.E.
Now more than ever leaders recognize they need to be change agents around diversity, equity, inclusion and justice. R.A.C.E. is a six-part online professional development program that includes:
• Racial Understanding. Build competencies around race relations, racial justice and racial healing
• Anti-Racism. Understand more about structural and systemic racism
• Cultural Competency. Discover the history, culture and socioeconomic issues facing diverse communities
• Equity in Practice. Develop action steps, practices, and policies to build racial equity
Just Institute
The Just Institute is a comprehensive suite of certificated trainings and customized consulting. Trainings provide interactive pedagogical learning and personalized action plans to provide participants tools and strategies to create racially equitable policies and practices grounded in a deep understanding of racialized systems.
Just Place(TM) provides diversity, equity, inclusion, and justice training and consulting for managers and staff of hospitality related businesses.
Just Care(TM) The state of Michigan now requires all licensed health care professionals to undergo implicit bias training. Just Care(TM) is an anti-bias training program designed for employees of all levels in the health care industry, from car valets to reception to physicians. Customized modules are also available,
Just Lead(TM) Just Lead offers programs for every level of professional from the C-Suite to emerging leaders.
Town Halls
We offer a series of provocative panels comprising local and national leaders addressing topical issues. For example, 2022 (sponsored by Fifth Third Bank) included COVID-19: Disparate Impact on Education; Replacement Theory Race Parks & Public Space in Detroit; Challenging the Detroit Population Statistics from the 2021 US Census Bureau.
Research
Reports include: "Race Equity Report" (2014); "Racial Equity Highlights" (2020) "Examining and Addressing COVID-19 Racial Disparities in Detroit" (2021); "COVID-19 in Detroit: Impact on Education" (2022);
Policy Advocacy
We are engaged in partnerships to help diversify and strengthen policy initiatives around equity in childcare and K-12 education.
Annual Race Equity Conference
Held in Detroit in October 2022, Just Lead: Advancing Racial Equity was the region's first conference devoted solely to racial equity that brings together a cross section of leadership and viewpoints. Created in 1967, New Detroit's hallmark approach is to bring together diverse voices to seek collaborative solutions to dismantle racism.
We had 387 attendees, 43 speakers, 1 1/2 days of engaging activity, and lots of positive feedback. The conference included an opening plenary by Jeffrey Robinson, and Dr. Abdul L. Sayed interviewed by Rebecca Irby; a lunchtime fireside chat with Dr. Ibram X. Kendi; panels on the business case for racial equity, equity in education, health equity, the challenging role of the DEI professional, a closing plenary with a cross-section of the region's leading racial justice organizations; interactive workshops; and great networking.
Where we work
External reviews

Videos
Our results
How does this organization measure their results? It's a hard question but an important one.
Evaluation documents
Download evaluation reportsNumber of press articles published
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Number of groups brought together in a coalition/alliance/partnership
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Number of donations made by board members
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Decreasing
Number of reports written/published
This metric is no longer tracked.Totals By Year
Related Program
Research
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Number of list subscribers
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
2021: 789
Number of Facebook followers
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Total dollars received in contributions
This metric is no longer tracked.Totals By Year
Type of Metric
Other - describing something else
Direction of Success
Decreasing
Goals & Strategy
Reports and documents
Download strategic planLearn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
We have updated the 2018-2023 Strategic Plan strategies in light of the events of 2020. Our 2021 Work Plan includes:
Improved understanding of interpersonal, institutional, and systemic racism and tools to address
Racially equitable policies
Inform and align the growing number of organizations working on racial equity in Metropolitan Detroit
What are the organization's key strategies for making this happen?
Improved understanding of interpersonal, institutional, and systemic racism:
1. Collect, analyze, and distribute information on racial disparities and recommendations to
address them. Host Town Halls to discuss these issues with a broad community of professionals, policymakers, and every day people.
2. Develop services and partner with existing service providers to offer comprehensive race equity tools tailored to industries and fields facing need and demand (Leadership Series on R.A.C.E. and the "Just Suite".
Racially equitable policies:
Produce and distribute information on racial disparities to inform thought leaders in Michigan. Organize our diverse coalition of powerful voices to advance equitable policies. For 2021, our policy agenda includes: 1) Equitable vaccine distribution; 2) Race equity in childcare and early education (ages 0-5); 3) Race equity in funding K-12 education; 4) Race equity in the new economy
Alignment for collective impact:
Partner with the large and growing number of organizations, initiatives, and activities in the region focused on addressing racism
Convene local and national thought leaders for an annual race equity summit.
What are the organization's capabilities for doing this?
Capacities include legacy, brand, board, and staff. New Detroit is a 55 year old coalition of 53 nonprofit, corporate, and civic leaders working to achieve racial understanding and racial equity in Metropolitan Detroit. We were formed in response to civil unrest in 1967 at the request of then Michigan Governor George Romney, Detroit Mayor Jerome Cavanagh, and business executive Joseph L. Hudson, Jr. to identify what went wrong, what needed to change, and how to make that change happen. NDI provides thought leadership, policy advocacy, and direct services including facilitated conversations on race and customized trainings on racial diversity, equity, inclusion, and justice (DEIJ).
What have they accomplished so far and what's next?
Our Work plan for 2022 includes programs, services, research, and policy advocacy to fight racism at the personal, institutional, and systemic levels.
Leadership Series on R.A.C.E. We have restructured our popular Multicultural Leadership Program, which has graduated 1200 professionals over the past 20 years, by continuing to address cultural competency and racial understanding while adding new elements around anti-racism and equity in practice. We expect to serve 225 people in 3 cohorts of 75 by the end of 2022 and repeat the series in 2022.
Just Place® Diversity, equity, inclusion, and justice training for managers of hospitality-related businesses and staff.
Piloted program with the Downtown Detroit Partnership’s Downtown Hospitality Project
Just Care® This training program specifically addresses racial biases amongst health care practitioners and racism as a root cause of inequity. Just Care® transforms thinking and action regarding inequity in health care by moving participants from concept to action, to advance equity at all levels of their work.
This training meets the state requirement for Training on Implicit Bias under the Michigan Public Health Code, Rule 338.7004
In its first year, we have trained almost 200 participants from Henry Ford Health System, McClaren Hospital, and Authority Health. As well as a partnership with the Community Foundation of Southeast Michigan and Vital Services for opioid patients in emergency room settings.
Just Lead® Anti-racism and multiculturalism don’t exist inside a vacuum - it is a spectrum. To move along this spectrum requires transformation and a robust theory of change.
Just Lead offers programs for every level of professional from the C-Suite to emerging leaders.
Just Lead® will help with strategies as well as resources to build equitable systems and processes that are open, transparent, and inclusive.
Town Halls We offer a series of provocative panels comprising local and national leaders addressing topical issues, this year primarily related to the COVID pandemic. National speakers and moderators so far this year included: Makhani Themba, Dr. Rashawn Ray, and journalist Kat Stafford and local experts included: Amber Arellano, Charity Dean, Jane Morgan, Dr. Rose Moten, Rochelle Riley, Dr. Kimberlydawn Wisdom, and WDIV anchor Kimberly Gill.
Research We commissioned a report from the Brookings Institution, Examining and Addressing COVID-19 Racial Disparities in Detroit, and will be releasing a Race Equity Highlights report later this year focused on COVID impacts on education.
Policy We are exploring partnerships to help diversify and strengthen policy initiatives around equity in childcare and K-12 education, equity in employment, COVID vaccinations, and voters rights.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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Who are the people you serve with your mission?
Professionals who enroll in our trainings Professionals and community members who attend our Town Halls and educational programs Our coalition members
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How is your organization using feedback from the people you serve?
To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To strengthen relationships with the people we serve
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What significant change resulted from feedback?
We restructured our Multicultural Leadership Program to include anti bias and anti racism content. It is now Leadership Series on R.A.C.E.
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Which of the following feedback practices does your organization routinely carry out?
We collect feedback from the people we serve at least annually, We take steps to ensure people feel comfortable being honest with us, We act on the feedback we receive
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What challenges does the organization face when collecting feedback?
We don't have any major challenges to collecting feedback
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
New Detroit, Inc.
Board of directorsas of 02/21/2023
Cheryl Johnson
COTS
Term: 2022 - 2024
Reginal Dozier
Lewis & Munday PLLC
Term: 2022 - 2024
Cheryl P Johnson
Coalition on Temporary Shelter
Kevin Prokop
Rockbridge Growth Equity
Peter Kellett
Dykema
Andrew Stein
City Year Detroit
Rev. Dr. Wendell Anthony
Detroit Branch-NAACP
Daniel K Artone
Enterprise Holdings-Michigan Group
Denise Brooks-Williams
Henry Ford Health System
Marvis Cofield
Alkebu-Lan Village
Eva Garza Dewaelsche
SER Metro Detroit
Reignald Dozier
Lewis & Munday
Benjamin F Felton
DTE Energy
Gordon Krater
Plante Moran
Kirk Mayes
Forgotten Harvest
Patricia McCann
Comerica
Rev. Larry L Simmons
Brightmoor Alliance
Maureen D Taylor
Michigan Welfare Rights Organization
William S Taubman
Taubman Companies
Domenico Grasso
University of Michigan Dearborn
Freda G Sampson
Fred G. Sampson, LLC
Latrina Edwards
AAA Life
Michael S. Rafferty
New Detroit
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? No
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
The organization's co-leader identifies as:
Race & ethnicity
Gender identity
Sexual orientation
Disability
We do not display disability information for organizations with fewer than 15 staff.
Equity strategies
Last updated: 02/04/2022GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more
- We review compensation data across the organization (and by staff levels) to identify disparities by race.
- We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
- We have community representation at the board level, either on the board itself or through a community advisory board.
- We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.