My Good Deed, d.b.a. 9/11 Day

Our goals of our organization are as follows:

1- Support the continued growth of 9/11 as a National Day of Service and Remembrance, which we founded in 2002 and successfully established as a federally-recognized Day of Service in 2009.

2- Leverage 9/11 Day, through events and programs, as a powerful reminder for all of us, and as a lesson to to future generations, of the importance of unity, empathy, compassion and service in our lives.

3- Actively promote volunteerism and charitable service with 9/11 Day as a vital national catalyst to both episodic and on-going engagement.

4- Redefine in perpetuity how Americans remember and observe n 20 years, creating a ubiquitous legacy of service and compassion as a permanent and positive tribute to those killed and injured on 9/11, and to the many others who rose in service in response to the September 11 attacks.

Our strategies include:

1- Establish large scale 9/11 Day service projects in major cities around the nation, engaging tens of thousands of individuals as volunteers each 9/11.

2- Teach children about 9/11, in ways that include charitable service activities, to help them learn not only about the tragedy of 9/11 but also the remarkable spirit of unity and compassion that unified and lifted our nation in the immediate aftermath of the 2001 attacks.

3- Cultivate widespread partnerships with nonprofits, employers, schools, government agencies and others to help spread the word about 9/11 Day and engage millions of people in service on 9/11.

4- Continue to produce and distribute inspiring public service advertising and social media campaigns that educate Americans about 9/11 Day, and inspire them to take action to help others in tribute on the anniversary of 9/11 each year.

5- Provide online ways for individuals to learn about and participate in 9/11 Day, through the 911day.org website, and through social media applications.

6- Stage prominent events in observance of the 9/11.

MyGoodDeed, which founded the 9/11 Day observance in 2002, is a nationally respected nonprofit with a strong and proven track record of success spanned more than 15 years.

In 2009, the organization successfully secured passage of bi-partisan legislation, and a Presidential Proclamation, that officially established September 11 as a National Day of Service and Remembrance under federal law. Today "9/11 Day" has grown to become the nation's largest annual day of charitable engagement. More than 30 million Americans observe 9/11 through some form of charitable activity including volunteerism.

The co-founders of MyGoodDeed, and the Board have made a longstanding commitment to continuing to grow the organization, and build nationwide awareness of, and support for 9/11 Day.

Over the past decade and a half, MyGoodDeed has built an extraordinary and influential network of partnerships, supporters, and influencers, carefully cultivated and earned over time by MyGoodDeed's commitment to integrity, honesty and hard work. Among its many friends and partners include the Corporation for National & Community Service, the National September 11 Memorial and Museum, many leading 9/11 community organizations, the City of New York, Points of Light Institute, United Way Worldwide, iHeart Media, New York Stock Exchange, Creative Artists Agency, Viacom, National Association of Broadcasters, and many of the nation's leading nonprofit organizations.

For the past five years MyGoodDeed has successfully implemented high profile, large-scale service projects, focused on hunger relief ("9/11 Day Meal Packs") in many cities across the nation that have mobilized more than 15,000 volunteers, and generated more than 10 million dry non perishable means for people in need.

MyGoodDeed's education program has become the leader in the field of service-learning programs for 9/11 Day, reaching more than 30,000 teachers, and one million students with inspiring and highly instructional resources that help to teach empathy and encourage charitable service in observance of 9/11 Day each year.

For the 20-year remembrance of 9/11 in 2021, MyGoodDeed co-produced an international television special, "Shine A Light," with CNN, featuring stories of service and resilience as told by 9/11 survivors, first responders and family members. Jake Tapper narrated the on-hour commercial-free special, which included inspiring performances by award-winner musicians H.E.R., Common, Brad Paisley and Maroon Five.

Since its founding in 2002, MyGoodDeed has transformed September 11 into the largest day of service in the nation, now recognized under federal law, redefining for millions of people how 9/11 is remembered and observed. We have established a nationwide network of influential partnerships, organized signature volunteer services events across the nation, attended by tens of thousands, and generated millions of nonperishable meals for people at risk of hunger. We have helped to promote the importance of unity and human togetherness throughout our programs, and
Thanks to our free lesson plans and other programs that reach younger people, we also have been successful at teaching future generations about 9/11 through the lens of compassionate unity and service, ensuring that for generations to come, Americans will be able to constructively keep the promise to "Never Forget" 9/11 and those lost.