PLATINUM2024

New Incentives

Cash transfers that save lives.

aka New Incentives   |   Covina, CA   |  https://www.newincentives.org/

Mission

At New Incentives, we implement evidence-based programming to save lives in a manner that does the most good per dollar. We do this by providing small cash incentives to caregivers in northern Nigeria in order to increase childhood vaccination rates and save lives.

Notes from the nonprofit

In Nigeria, routine childhood vaccinations are provided at government clinics for free, but caregivers living in poorer, remote rural areas face economic and transportation challenges getting to a clinic. These round-trip journeys must be made 6 times to complete the Nigerian Routine Immunization Schedule within the first 15 months of a baby’s life. Our website includes a “How It Works” section about how we prevent disease and save lives by providing small cash incentives to boost childhood immunization in areas of Nigeria with some of the lowest routine childhood vaccination and highest child mortality rates in the world: https://www.newincentives.org/how. For impact information, see our regularly updated Impact page: https://www.newincentives.org/impact.

Ruling year info

2014

Principal Officer

Svetha Janumpalli

Main address

440 N Barranca Avenue, #6133

Covina, CA 91723 USA

Show more contact info

Formerly known as

CCTmarketplace

EIN

45-2368993

NTEE code info

International Relief (Q33)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Communication

Blog

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Children under five in Nigeria die at a rate 18x higher than children in the US and 30x higher than children in Australia (UNICEF). In Nigeria, an estimated 40% of deaths of children under five in Nigeria are from vaccine-preventable diseases. Routine childhood vaccinations are provided at government clinics free of charge in Nigeria; however, those living in poor, remote areas are often forced to choose between survival today and a better future for their children tomorrow. Through an independent research study, we’ve found that a small cash incentive provides the nudge needed for overcoming barriers to accessing routine vaccines such as lost wages from missing work and transportation costs.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

All Babies Program

The program consists of three main components: 1) Awareness creation and sensitization about the importance of vaccinations and the existence of the incentives program; 2) Identifying and addressing bottlenecks in the vaccine supply chain; and 3) Disbursing cash transfers to caregivers of infants who have received appropriate vaccinations. Caregivers can receive up to $11 over the course of six clinic visits.

Population(s) Served
Low-income people
Infants and toddlers
Caregivers

Where we work

Awards

Top Charity 2020

GiveWell

Top Charity 2021

GiveWell

Top Charity 2022

GiveWell

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of clinic sites

This metric is no longer tracked.
Totals By Year
Population(s) Served

Economically disadvantaged people

Related Program

All Babies Program

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of people within the organization's service area accessing cash transfers

This metric is no longer tracked.
Totals By Year
Population(s) Served

Economically disadvantaged people

Related Program

All Babies Program

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

This number is the number of babies enrolled in our program per year. Their caregivers receive the cash transfers and occasionally may receive transfers for more than one infant (e.g., twins).

Number of cash disbursements made to infants' caregivers

This metric is no longer tracked.
Totals By Year
Population(s) Served

Economically disadvantaged people

Related Program

All Babies Program

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Number of vaccinations encouraged by our program

This metric is no longer tracked.
Totals By Year
Population(s) Served

Infants and toddlers, Economically disadvantaged people

Related Program

All Babies Program

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Cost per child in the program

This metric is no longer tracked.
Totals By Year
Population(s) Served

Infants and toddlers, Economically disadvantaged people

Related Program

All Babies Program

Type of Metric

Input - describing resources we use

Direction of Success

Decreasing

Context Notes

As part of our commitment to transparency, we calculate and publish our programs cost per infant every quarter: https://www.newincentives.org/impact.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

We implement evidence-based programming to save lives in a manner that does the most good per dollar. We help reduce demand-side barriers to the uptake of childhood vaccination services provided by the government.

We seek to increase the timeliness and completeness of childhood vaccination in northern Nigeria by delivering a high-quality, cost-effective, and rigorously monitored Conditional Cash Transfers for Routine Immunization (CCTs for RI) program at scale.

In Nigeria, we work with State Primary Health Care Development Agencies, State Ministries of Health, LGA and clinic stakeholders, State Emergency Routine Immunization Coordination Centres, the Federal Ministry of Health, the National Cash Transfer Office, and other implementing partners and government agencies.

Before expanding to a new Local Government Area (LGA), New Incentives secures enough funds to operate in that LGA for a minimum of two years: at least one year to enroll all infants under one year of age and at least one year to disburse promised CCTs to previously enrolled infants as they complete the infant immunization schedule. This allows us to make commitments to government and immunization partners and responsibly serve communities.

For the most recent audited financial statements and our 990s, visit: newincentives.org/financials.

In 2017, we obtained funding from GiveWell and Open Philanthropy to expand our pilot program from 10 clinics to 98 clinics for three years as part of an independent randomized controlled trial (RCT) to evaluate the impact of the program on routine childhood vaccination rates in Zamfara, Katsina, and Jigawa States in Nigeria.

In 2020, that trial concluded, showing that the program doubled the percentage of infants who were fully vaccinated, increasing coverage from roughly a quarter to just over half of all infants. We were also named a top charity by GiveWell and began the scale-up of our program.

In 2021, we went from working in 98 clinics to 986 clinics by the end of the year.
In 2022, we enrolled our 1 millionth infant and expanded to an additional 3 states.
In 2023, we enrolled more babies than the total number of enrollments from all previous years combined.

Funding raised to date for scale-up exceeded $136,625,450 as of the end of 2023. At the start of 2023, we were funded to serve 4,537,500 infants in total. With successful fundraising efforts completed in 2023, the organization is funded to serve 7,909,216 million infantsnearly a 2x increase!


How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

Financials

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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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lock

Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

New Incentives

Board of directors
as of 02/24/2024
SOURCE: Self-reported by organization
Board chair

Patrick Stadler

Michael F. Thomas

Salina Yeung

Svetha Janumpalli

Pratyush Agarwal

Patrick Stadler

Organizational demographics

SOURCE: Self-reported; last updated 10/25/2021

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
Asian/Asian American
Gender identity
Female, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

No data

Gender identity

No data

Transgender Identity

No data

Sexual orientation

No data

Disability

No data