Public, Society Benefit

Honoring America's Veterans

To honor and recognize our nation's veterans for their service to our country.

aka HAV

Scottsdale, AZ

Mission

We are designed to create honor and recognition events for our nation's veterans.

Ruling Year

2012

Principal Officer

Ms. Paula Pedene

Main Address

6501 E. Greenway Parkway #103-235

Scottsdale, AZ 85254-4335 USA

Keywords

veterans; patriotic

EIN

45-3982713

 Number

3379425237

Cause Area (NTEE Code)

Single Organization Support (W11)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Social Media

Programs + Results

What we aim to solve

When many military servicemembers come back from their military service, they may carry some trauma or burden depending on their service to our country. Some are afflicted with disorders, mental health issues, moral injury, and yet many still feel patriotic, so in some ways, it is conflicting. We hope to help them realize their service, no matter what they faced, was a needed part in providing a defense of our nation. And for their service, we aim to honor them, recognize them, and help them heal.

Our programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

SOURCE: Self-reported by organization

Phoenix Veterans Day Parade

Grand Marshals Heroes Recognition Program

Where we work

Our Results

How does this organization measure their results? It's a hard question but an important one. These quantitative program results are self-reported by the organization, illustrating their committment to transparency, learning, and interest in helping the whole sector learn and grow.

SOURCE: Self-reported by organization

Number of audience members with favorable attitudes towards the issue or interest

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context notes

Each year we ask the City of Phoenix Police and recurring parade participants to estimate the number of attendees. Each year it grows a few thousand.

Number of audience members willing to take action on behalf of a specific issue

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context notes

Each year we ask organizations to support us on the day of the parade. These volunteers then become a support team for our event.

Number of broadcast audience members

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Output - describing our activities and reach

Direction of Success

Holding steady

Context notes

We gather the media statistics from a monitoring service to let us see the impressions we receive from the Phoenix Veterans Day Parade.

Number of individuals in the target audience that expresses intent to adopt (or continue) desired behavior

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Context notes

Each year we endeavor to garner new sponsors to help us fund the Phoenix Veterans Day Parade.

Number of audience members saying issue is important to them

TOTALS BY YEAR
Population(s) served

No target populations selected

Type of Metric

Input - describing resources we use

Direction of Success

Holding steady

Context notes

We strive to build an engaging level of participants to be in the Phoenix Veterans Day Parade.

Charting Impact

Five powerful questions that require reflection about what really matters - results.

SOURCE: Self-reported by organization

What is the organization aiming to accomplish?

What are the organization's key strategies for making this happen?

What are the organization's capabilities for doing this?

How will they know if they are making progress?

What have they accomplished so far and what's next?

We hope to help our nation's military veterans realize their service, no matter what they faced, was a needed part in providing a defense of our nation. And for their service, we aim to honor them, recognize them, and help them heal.

-Presenting the Phoenix Veterans Day Parade -Hosting additional honor and recognition events

Our board garners the funding needed to present the parade and to host additional events. We coordinate with the City of Phoenix in presenting the Phoenix Veterans Day Parade, a large-scale special event, that honors and recognizes our nation's veterans. We garner 45,000 spectators, hundreds of volunteers and work with 2500 parade participants.

By pre and post-measurement from our affected stakeholders.

We have successfully presented the parade as the sole sponsoring organization since 2013. Our veterans and our community continue to share with us the importance of this event in helping them heal.

External Reviews

Photos

Financials

Honoring America's Veterans

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  • Address, phone, website and contact information
  • Forms 990 for 2018, 2017 and 2016
  • A Pro report is also available for this organization.

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Operations

The people, governance practices, and partners that make the organization tick.

Need more info?

FREE: Gain immediate access to the following:

  • Address, phone, website and contact information
  • Forms 990 for 2018, 2017 and 2016
  • A Pro report is also available for this organization.

See what's included

Board Leadership Practices

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section, which enables organizations and donors to transparently share information about essential board leadership practices.

SOURCE: Self-reported by organization

BOARD ORIENTATION & EDUCATION

Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?

Not Applicable

CEO OVERSIGHT

Has the board conducted a formal, written assessment of the chief executive within the past year?

Not Applicable

ETHICS & TRANSPARENCY

Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?

Not Applicable

BOARD COMPOSITION

Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?

Not Applicable

BOARD PERFORMANCE

Has the board conducted a formal, written self-assessment of its performance within the past three years?

Not Applicable

Organizational Demographics

Who works and leads organizations that serve our diverse communities? This organization has voluntarily shared information to answer this important question and to support sector-wide learning. GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

SOURCE: Self-reported; last updated 02/22/2020

Leadership

The organization's leader identifies as:

Race & Ethnicity
White/Caucasian/European
Gender Identity
Female, Not Transgender (Cisgender)
Sexual Orientation
Heterosexual or Straight
Disability Status
Person with a disability

Race & Ethnicity

Gender Identity

Sexual Orientation

Disability

We do not display disability information for organizations with fewer than 15 staff.

Equity Strategies

Last updated: 02/22/2020

Policies and practices developed in partnership with Equity in the Center, a project that works to shift mindsets, practices, and systems within the social sector to increase racial equity. Learn more

Data

done
We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.

Policies and processes

done
We use a vetting process to identify vendors and partners that share our commitment to race equity.
done
We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
done
We have community representation at the board level, either on the board itself or through a community advisory board.
done
We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
done
We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.