HelpGuide

We help you help yourself

SANTA MONICA, CA   |  www.helpguide.org

Mission

HelpGuide provides evidence-based mental health education and support to a global audience. Our mission is to empower people with information they can use to help themselves, their loved ones, or those they serve.

Ruling year info

2012

President / CEO

Robert Segal

Executive Director

Melinda Smith

Main address

1250 6TH ST STE 201

SANTA MONICA, CA 90401 USA

Show more contact info

EIN

45-4510670

NTEE code info

Media, Communications Organizations (A30)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Sign in or create an account to view Form(s) 990 for 2019, 2018 and 2017.
Register now

Communication

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

According to the National Institute of Mental Health (NIMH), nearly one in five U.S. adults lives with a mental illness. And those numbers are rising. Yet estimates suggest that less than half of those affected by mental illness receive treatment. And among those who do seek help, one in five report that they aren’t able to get the treatment they need. Global numbers are just as alarming. The World Health Organization (WHO) estimates that around 300 million people worldwide suffer from depression, 260 million suffer from anxiety disorders, and over 100 million more suffer from dementia, schizophrenia, bipolar disorder, and other serious mental health challenges. Again, the vast majority are not receiving the treatment and support they need to live healthy and productive lives.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

HelpGuide website (www.helpguide.org)

HelpGuide develops media content and programming for mental health and wellness. Our website offers research-based, expert-reviewed articles and interactive features in an appealing, ad-free format.

We cover a wide range of mental health and wellness topics, including depression, anxiety, stress, emotional intelligence, mindfulness, nutrition, fitness, sleep, relationships, parenting, common child and teen issues, family challenges, cognitive health, and healthy aging.

Our target audience is English-speaking people of all ages who want to improve their mental health—and who look to the Internet for education and support. Our goal is to provide these online health seekers with empowering, evidence-based information they can use to help themselves and their loved ones.

While HelpGuide is based in California, our website has a global reach, with millions of visitors each month from over 235 countries and territories.

Population(s) Served
Adults

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of website sessions

This metric is no longer tracked.
Totals By Year
Related Program

HelpGuide website (www.helpguide.org)

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of return website visitors

This metric is no longer tracked.
Totals By Year
Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Number of unique website visitors

This metric is no longer tracked.
Totals By Year
Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Number of website pageviews

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of Facebook followers

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Average number of dollars received per donor

This metric is no longer tracked.
Totals By Year
Related Program

HelpGuide website (www.helpguide.org)

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Number of websites and organizations (outside of our organization) that share our resources and information

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

HelpGuide’s mission is to provide empowering, evidence-based information to anyone who wants to build better mental health and wellness. We aim to fill the gap in mental health care— both in the U.S. and in the greater English-speaking world—by delivering engaging, easy-to understand educational content that readers can use to help themselves.

1. Deliver high-quality, trustworthy content. We aim to be a top online source for mental health and wellness, and that trust is earned through the quality of our content. Our rigorous editorial standards ensure that the information we’re providing is reflective of current research and best practices.

2. Empower and encourage readers. Health psychology teaches us that information alone is not enough to inspire lasting change. The path to wellness is complex, with numerous social and psychological factors influencing choices. HelpGuide aims to be a supportive guide along that path, providing virtual encouragement and motivation.

3. Solicit and analyze user feedback. We are always looking to improve the quality of our content and the ease and accessibility of our website. As part of this strategy, we continuously solicit feedback from our website users.

HelpGuide's editorial and technical team is a small yet highly-focused group with deep expertise in psychology, content strategy, marketing, web development, user experience, and user engagement. They are leading our strategic efforts to innovate and grow.

HelpGuide is also supported by a distinguished group of mental health and medical professionals who serve on our board of directors and advisory board.

HelpGuide has grown from a a small, local newsletter in Santa Monica, California to an internationally-acclaimed mental health website that has reached and supported hundreds of millions of people worldwide.

Our goal is to continue to grow our global audience through high-quality, supportive mental health content.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • How is your organization collecting feedback from the people you serve?

    Electronic surveys (by email, tablet, etc.),

  • How is your organization using feedback from the people you serve?

    To identify bright spots and enhance positive service experiences, To inform the development of new programs/projects, To strengthen relationships with the people we serve, to improve our existing programs and content,

  • With whom is the organization sharing feedback?

    Our staff, Our funders,

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

    Staff find it hard to prioritize feedback collection and review due to lack of time, It is difficult to identify actionable feedback,

Financials

HelpGuide
lock

Unlock financial insights by subscribing to our monthly plan.

Subscribe

Unlock nonprofit financial insights that will help you make more informed decisions. Try our monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights?
Learn more about GuideStar Pro.

Operations

The people, governance practices, and partners that make the organization tick.

lock

Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

lock

Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

HelpGuide

Board of directors
as of 11/2/2021
SOURCE: Self-reported by organization
Board chair

Monika White

Shirley Fredricks

Robert Segal

Monika White

Stephanie Milhalas

Organizational demographics

SOURCE: Self-reported; last updated 02/11/2021

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Male, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Decline to state

The organization's co-leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person with a disability

Race & ethnicity

Gender identity

 

Sexual orientation

Disability