Educational Institutions


aka Educate To Career Incorporated

Southfield, MI


Educate To Career offers personalized, accurate, and relevant education and employment outcomes data, free online - to students, parents, educators, consultants, and the public at large. Our programs enable young people to make independent, fact based, and fiscally responsible decisions regarding their options for higher education and post high school career paths. Based on our outcomes data, students can see the likely occupational and salary outcomes derived from various educational tracks plus other relevant information – empowering them to make college and career planning choices that would lead to good jobs while incurring little or no debt. Our emphasis is on informed pre-planning leading to desired outcomes. We serve the entire U.S. via our online programs at www.educatetocareer.

Ruling Year



Michael R Havis

Main Address

17070 Melrose Street

Southfield, MI 48075 USA


College & Career Planning, Educational Outcomes Data & Programs





Cause Area (NTEE Code)

Student Services and Organizations (B80)

Alliance/Advocacy Organizations (J01)

Public, Society Benefit - Multipurpose and Other N.E.C. (W99)

IRS Filing Requirement

This organization is required to file an IRS Form 990-PF.

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Social Media

Programs + Results

What we aim to solve New!

The problem we address is the failed college-to-career outcomes experienced by too many of US college grads. We’re forward-thinking people (data-analysts, biz-dev types, innovators, and yes, visionaries) who realized that non- or misinformed college and career decisions were responsible for this situation.

Our programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

SOURCE: Self-reported by organization

Salary Calculator

2 Year College Calculator



ETC College Rankings Index

College & Major Outcomes

HR Salary Program

Search Salary By Occupation

Small Business Salary Program

Salary Data Set Builder

College Recruiting Intelligence

Salary By College and Major

Starting Salary Calculator

Internship Wage Data

Salary Aging Program

Institutional Effectiveness Data and Analytics

Where we workNew!

Our Results

How does this organization measure their results? It's a hard question but an important one. These quantitative program results are self-reported by the organization, illustrating their committment to transparency, learning, and interest in helping the whole sector learn and grow.

SOURCE: Self-reported by organization

Percentage of college graduates employed in a job related to their degree, and who earn enough to justify the financial investment in their education.

Population(s) served

No target populations selected

Context notes

We do not require our users to register (as a certain percentage of visitors to our website would depart if they had to register). Our metrics are based on Google analytics, and extrapolation.

Charting Impact

Five powerful questions that require reflection about what really matters - results.

SOURCE: Self-reported by organization

What is the organization aiming to accomplish?

What are the organization's key strategies for making this happen?

What are the organization's capabilities for doing this?

How will they know if they are making progress?

What have and haven't they accomplished so far?

Our solution is to develop and provide college-to-career outcomes data showing the costs, and likely jobs and salaries derived from a student’s various college/major options. And to get this information into the hands of students and families (particularly minorities and those of lower socio-economic status). And finally, to provide them with programs geared towards guiding the process in an informed and fiscally prudent manner. All this to empower better lives for our young people, and the betterment of our economy and society as a whole.

If a student (and their family) realizes during the initial college planning stage – that a particular option would likely result in no job (and lots of time/money lost + debt), then they would shift their efforts to finding a better option that would likely work out for them. Educate To Career (ETC) was established to provide all this for free online. Last year our programs served over 1.4 million users.

The programs provide personalized guidance based on: o The student’s interests and abilities. o College costs (including not only tuition, but also ancillary costs). o College-to-career outcomes (jobs and salaries). Our suite of programs includes: o Ultimate College List Builder – builds a realistic list of colleges personalized to the student. o CollegeBuddy – Quickly shows college majors and the jobs and salaries that they track to. o CareerBuddy – Allows students to explore colleges and majors based on their particular competencies and interests. o College Admissions Probability program – Shows the likelihood of the student being accepted at colleges that they are interested in. o College Graduation Probability program – Enables students to look ahead to see their likelihood of graduation from colleges that they select. o ETC College Rankings Index – Rates schools based on the economic value added to the student (ROI). More programs.

Since our entire effort operates online, we use Google analytics to track the numbers of users, and to which programs that work with.

We started in 2013 with the idea that students/families, and educators would find that information and data relating to education-to-career outcomes would enable prudent and fiscally responsible college and career planning at the outset of the process. And, that using this information would enable young people to succeed in tracking from schooling to good jobs with decent salaries. In 2013, we started from zero - no website, no users. Now we get approximately 1.4 users/year. Over 2000 campus career centers use our programs. Professional college consultants use our programs. The data and programs have increased greatly, and we continue to develop new data and innovative programs to help young people - especially minorities and those from lower socio-economic backgrounds.

External Reviews



Fiscal year: Jan 01 - Dec 31

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The people, governance practices, and partners that make the organization tick.

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Board Leadership Practices

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section, which enables organizations and donors to transparently share information about essential board leadership practices.

SOURCE: Self-reported by organization


Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?



Has the board conducted a formal, written assessment of the chief executive within the past year?



Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?



Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?



Has the board conducted a formal, written self-assessment of its performance within the past three years?