Programs and results
What we aim to solve
Nestled in Appalachia, Floyd County is a rural, one-stoplight county with 11.8% of its population of 15,523 individuals living in poverty and a food insecurity rate of 8.4%. Feeding America estimates there are 1,310 food insecure individuals in the county, including 430 children. A USDA “food desert” with only two grocery stores, more than 33% of Floyd residents live more than 10 miles from a supermarket. Further, lack of transportation is a significant problem affecting food access. According to U.S. Census data, 29% of Floyd households have one or no vehicle. Furthermore, disabling or chronic health conditions such as diabetes (10%) and adult obesity (27%) along with high cost of housing further burden the region. According to the 2018 New River Valley Health Assessment Study, the five most important issues affecting health in our community are illegal/prescription drug abuse, obesity, mental health, access to healthy food, and poor eating habits.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Food Pantry
Families who live in Floyd County can come to the food pantry once a week to pick up free food to feed themselves and their families. Pantry is open Mondays 1-4, Tuesdays 10-1, and Thursdays 4-6:30. Pantry includes a dairy and packaged food cooler, prepared food cooler, dry goods, produce, meat, bread, and pet food.
Portable Produce
Portable Produce is a program that brings weekly delivery of fresh produce to your doorstep from June through Thanksgiving. Volunteers pack bags of fresh vegetables from the Plenty! Farm and other local farms to bring to individuals and families- young and old.
Farm
The Plenty! Farm raises fresh produce for the Food Bank and and Plenty! food programs. Because Plenty! values freshness and health in food, the farm is able to supply organic produce to those in need in our community.The farm uses organic practices, like crop rotations and cover crops to sustain the health of the land. A greenhouse and high tunnel enable the farm to grow fresh food for more months out of the year.
Community Lunch
The Plenty! Community Lunch is a treasure of the Floyd community. It is a place where all are welcome- regardless of poverty or privilege- to come together, and share a free meal with their neighbors. There will often be an educational presentation while you enjoy your meal. We typically have 50-70 attendees for each meal.
Every Wednesday: June – August
Last Wednesday of the Month: September – May
Where we work
External reviews

Photos
Our results
How does this organization measure their results? It's a hard question but an important one.
Number of meals served or provided
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Community Lunch served weekly June - August and monthly September - May. Attendance averages 40 people.
Total number of volunteer hours contributed to the organization
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
202 volunteers logged 5,977 hours
Total pounds of food rescued
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Number of families served
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
Unduplicated households served through Food Pantry, Portable Pantry and Portable Produce programs. 29% of pantry patrons came only 1 time during the entire year!
Hours of volunteer service
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
hours logged by 202 active volunteers; It takes 68 scheduled volunteers per week to keep Plenty! humming!
Number of meals delivered
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
Portable Produce deliveries weekly June-Nov to approximmately 60 households without transportation
Number of food donation partners
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
Food from 225 donors supplied 93% of food distributed by Plenty! last year, including commercial farms, grocery stores, gleaners, WIC garden, Master Gardeners and countless home gardeners.
Estimated dollar value of food donations distributed to community feedings programs
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
149,192 lbs donated food at $1.68 lb = $250,643 In Kind Food
Pounds of fresh produce distributed per year
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
83% of food distributed in 2018 was fresh fruit and vegetables
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
For some, Plenty! is a reliable, ongoing source of healthy food for the majority of their household’s needs; for others, Plenty! serves as a supplemental food source in times of unexpected acute need. With no income requirement, Plenty! is a safety net for those experiencing a temporary crisis as evidenced by the fact that 27.5% of the more than 4,000 Food Pantry visits last year were for a single time. A survey of nearly 100 Plenty! patrons found that a majority experience moderate to severe food insecurity – from “worrying about having enough to eat” (62%) to “skipping meals” (35%) and “running out of food” (24%) or “going without food for a whole day” (19%). When asked what impact Plenty! has on their access to food and the quality of the food, over 70% reported that, because of Plenty!, they are able to offer nutritious food to their children, including a majority (67%) who report that their “children have enough to eat” because of Plenty!’s help.
What are the organization's key strategies for making this happen?
Plenty! has garnered accolades for its fresh (no pun intended) approach to providing access to whole, nutritious food. But we know we can do more to help patrons make the best nutritional choices. Plenty! provides fresh and healthy food through the food pantry and portable produce program with no income requirement. It also hosts a free community lunch to provide a healthy and fresh meal while building community. PLenty! has a sustainable and organically run farm that provides a large portion of the produce used in Plenty! programs. This year we offered two pilot programs - Food Matters classes for low-income older adults and MarketKids program for children age 7-12. Both provided Plenty! with valuable learning about how best to address the unique needs of our most vulnerable patrons – children and the elderly. The MarketKids program was recognized by winning the Click & Pledge “Next Generation” award and featured in a short film about Plenty! MarketKids to be premiered at the Lyric Theatre in Blacksburg next month: https://www.dropbox.com/sh/ob93vthjp69nqct/AABIsCtdbBKv0P3rZ3-fGYSka/Plenty%21%20-%20Full%20Episode.mov?dl=0
What are the organization's capabilities for doing this?
Plenty! is highly capable of meeting their goals of providing fresh and healthy food while building community. Plenty!’s Food Pantry is serving more people per month than ever before in our history. Already, year-to-date through September, visits to the food pantry have exceeded the total for the entire year in 2018. Of the 559 households that have utilized the pantry so far this year, nearly a third (29%) have come only one time, an indication of the importance of Plenty!’s role as a stopgap means to help neighbors experiencing a temporary emergency food crisis.
Late last year, Plenty! began weekly Portable Pantry deliveries to 35 senior adults living without transportation at the Blue Ridge and Pine Ridge apartment complexes, and for those in our county without transportation, Plenty! volunteers deliver Portable Produce bags of fresh produce, bread and pet food June through November to 60 families. With an emphasis on fresh, healthy food, 83% of the 86 tons of food distributed in 2018 was fresh fruits and vegetables. The Plenty! Farm yield has increased and continues to supply 50-100% of Portable Produce bag contents.
What have they accomplished so far and what's next?
The past year has been one of growth for Plenty! in terms of breadth of programs and, most importantly, impact on our community with a 60% increase in food distributions to hungry neighbors across Floyd County. More food recovery and more food distributions have been managed by Plenty!’s existing 2.5 paid staff working alongside 68 scheduled volunteers per week to manage a total of 700-1,000 distributions per month across our three primary food programs: Pantry, Deliveries and Portable Produce.
Current figures suggest year-end 2019, we expect to serve:
Food 760 unique households 5,400 visits
Pantry (2,217 individuals)
Portable 55 households 1,175 deliveries
Produce (94 individuals)
Portable 35 households 1,820 deliveries
Pantry (40 individuals)
Community 23 lunches … approx. 50 people ea. 1,150 lunches
Lunch (weekly Jun-Aug, monthly Sep-May)
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Plenty Inc
Board of directorsas of 11/21/2019
Kat Johnson
Field's Edge Farm
Term: 2018 - 2020
Kim O'Donnell
retired Juvenile and Domestic Relations Court Judge
Term: 2016 - 2019
Agatha Grimsley
Josephine Porter Institute for Applied Biodynamics
Will Griffin
Thompson and Griffin, PC
Pamela Pinto
Blue Mountain Organics
Joan Earmin
retired teacher
Leslie Slusher
Field's Edge Farm
Lydeana Martin
Economic Development Authority
Tom Schaefer
retired engineer