PureBlue

The New World of Water

aka PureBlue   |   Seattle, WA   |  www.pureblue.org

Mission

Our Mission is to forge the tools and partnerships that create a worldwide resource network of people, projects, and intelligence to build connected, inspired, and water-conscious world.

Ruling year info

2017

Executive Director & Founder

Ryan Vogel

Co-Founder

Egils Milbergs

Main address

World Trade Center 2815 Elliott Avenue STE 100

Seattle, WA 98121 USA

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EIN

47-4032487

NTEE code info

Water Resource, Wetlands Conservation and Management (C32)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Communication

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

SILOS. The key players (i.e., regulators, municipalities, industrial and agricultural users, environmental advocates) each face institutional constraints that hamper their ability to address water problems outside their immediate organizational roles. The solution is often the formation of large collaborative groups without the authority and tools to implement specific projects. Frequently they lack the focused, nimble structures to implement projects in a timely, cost-effective manner and to adapt to real-time change. MONEY. The majority of the money allocated to water issues goes through existing regulatory agencies and municipal governments because they have the systems to accomplish projects; however, many of them also have well-defined missions that place some needed projects outside of their key organizational priorities. TOOLS. Key collaboration tools are missing, which hampers decision making and the core understanding needed to identify, design and implement resilient and

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Aqualyst

Aqualyst is a business and technology catalyst (aka accelerator), providing customized services that spark and streamline high-impact water technology innovation. We collaborate with early to mid-stage companies to understand your unique needs and accelerate your growth via pilots, sales, and licenses with less capital, time, energy and risk.

Population(s) Served
Adults

PureBlue envisions a connected, water-conscious ‘New World of Water’ where people, projects and intelligence co-create sustainable and resilient communities so that clean water supports all life.

Water First Movement started as a simple idea where people, organizations, industries, agriculturalists, environmentalists, policy makers, businesses, and all players worldwide are
- being responsive to the delicate balance of water in nature,
- giving to water conscious activities, and
- sharing resources and intel to implement water solutions where they’re needed.

Population(s) Served
Adults

Where we work

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Our ultimate goal is to reduce water pollution including heavy metals (i.e. zinc and coper), petroleum and oils, nutrients (i.e. phosphorus and nitrogen), sewage, manure, and other human and animal effluent and runoff. We work to help organizations and property owners capture, treat, retain, conserve, and reuse stormwater, wastewater, and all water.

Our work is to address emerging stormwater and wastewater management challenges to ecological, economic, and human wellbeing. We do this by identifying technical needs, discovering proven and innovative solutions, and then through our partnerships we build awareness and educate end-users, and facilitate relationships and community to support implementation of solutions.

We do this by expanding and equipping the community of businesses, governments, and property owners committed to wise water practices. We equip this community with the solutions, knowledge, relationships, and inspiration to fuel their success.

We envision a connected, water-conscious ‘New World of Water’ where people, projects and intelligence co-create sustainable and resilient communities so that clean water supports all life.

The strategic model for work is to:
1. Identify polluted hotspots with the greatest impact to fish and wildlife using real water quality data. Determine who is polluting toxic heavy metals, petroleum, and chemicals into the watershed. Prioritize the need.
2. Search the world for best management practices (BMPs) and innovative technologies to capture, slow, reduce, and reuse stormwater, wastewater—all water.
3. Determine the most relevant for the target pollutants and regional or site situation.
4. Engage industrial/commercial and municipal water managers, transparently discuss pollution or sustainability status, prioritize needs, and set wise water goals (if not already done).
5. Facilitate projects; support the water manager or property owner to improve their water management practices by connecting them to BMPs, technologies, solutions teams, and allies.
6. Share results of projects by communicating to more water managers, property owners, solution providers, funders, allies, and volunteers.

We utilize our tools of partnership building, communications, education and awareness building, finding and evaluating water best management practices, and focused project facilitation.

This work involves transparency, collaboration, resourcefulness, commitment, and a lot of heart.

Our major accomplishments include:
- Secured $500,000 US EDA grant and $500,000 in-kind match to create the Clean Water Innovation Initiative.
- Created a water technology startup accelerator program and supported 10 bluetech startups in the program's first two years.
- Developed a community of more than 100 individuals and organizations committed to clean water best management practices, technologies, and solutions.
- Identified priority pollution hotspots in the Duwamish River watershed in Washington State.
- Defined a scalable and replicable model for evaluating environmental and water quality datasets to discern priority pollution sources across Washington State and other states.
- Researched more than 100 stormwater best management practices and technologies including water treatment, monitoring, pollutant sensing, retention, bioretention, and detention solutions.
- Conducted water management and technical needs assessments with about 20

WHERE WE WORK AND OUR NETWORK
Our activities are location-agnostic. We have focused implementation in the Puget Sound and Pacific Northwest. However, water quality and supply issues occur in water basins that include the Salish Sea, Columbia River, Colorado River, Pacific, Atlantic, Gulf, Great Lakes, and Bay Area. We find and work with solution teams primarily from North America and Europe. Our global contact network extends to more than 30 countries across 6 continents.
- Advised and developed strategic water recommendations for the Washington State legislature in the Green Economy Report.

WHAT'S NEXT
We want to connect with and support businesses, institutions, municipalities, property owners, and others responsible for managing their stormwater, wastewater, runoff, and effluent -- and those interested in improving their water practices beyond the standard of regulation, to become wise water leaders.

We are looking for new partners to help bring our network of solutions to their local municipal and industrial water managers. We hope to work with volunteers around the world that are also passionate about water, people, and Earth’s vitality.

We plan to build the world's largest database of water pollution hotspots, wise water practices, solutions, and projects.

Financials

PureBlue
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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PureBlue

Board of directors
as of 4/12/2021
SOURCE: Self-reported by organization
Board co-chair

Ryan Vogel

PureBlue


Board co-chair

Randy Truby

RL Truby & Associates

Egils Milbergs

PureBlue