COOL EFFECT INC
Programs and results
What we aim to solve
We’ve seen a radical spike in our carbon emissions since the Industrial Revolution, with today’s numbers at an all-time high. Carbon dioxide is warming the planet to unsustainable levels and temperatures will only keep rising unless we do something about it.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Coollection
We crowdsource funding to support programs across the globe to reduce global warming. The Coollection is made up of 13 carbon reducing projects. When a donation comes in, over 93% of the money is sent directly to these projects which are thoroughly vetted by our team at Cool Effect.
Reduction of Carbon Emissions
Combining science, expertise, and transparency, we are creating a community built around one simple vision: give people the power and confidence to band together and reduce the carbon pollution that causes climate change.
Where we work
External reviews

Videos
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Cool Effect's mission is to reduce global greenhouse gas emissions, in particular carbon dioxide.
What are the organization's key strategies for making this happen?
Cool Effect identifies and verifies projects around the globe that reduce carbon emissions. It then provides a platform for approved projects to receive donations via our website. Over 90% of a donation goes directly to our client's project of choice. Our projects are 100% additional—which means that the reduction in carbon emissions would not have happened under any other circumstances except for a donation.
Every international carbon standard requires a project to provide and prove measurements based on peer-approved scientific methodologies. This documentation is reviewed by two independent Technical Advisory Committees. Cool Effect verifies, once more, the work of these Committees as well as validates the financial durability of the project. This process guarantees projects that are scientifically and financially strong and ethically sound.
What are the organization's capabilities for doing this?
Cool Effect has established a proven framework for finding and approving projects that measurably reduce carbon emissions and require additional support. Every project on Cool Effect’s platform is triple-verified, starting with a review and verification from one of the world’s major carbon standards—the Gold Standard, the Verified Carbon Standard, the Climate Action Reserve, the American Carbon Registry, or the United Nations’ Clean Development Mechanism. Once that’s complete, Global Offset Research, an independent subsidiary, verifies the project against a second set of international standards, such as those required by the United Nations Framework Convention on Climate Change.
From there, we review the project internally with a long checklist that includes questions such as:
- Has the project been issued credits by a major carbon standard?
- Is this project additional?
- Is the science of the project verifiable?
- Are the project’s financials in order?
- Is the project being run by competent, experienced management?
- Have we visited the project site (when possible)?
Once we have satisfactory answers to all of our questions and if all these criteria are met, the project can be considered officially verified and added to the Cool Effect platform.
What have they accomplished so far and what's next?
In 2019, Cool Effect has helped secure support for the following initiatives:
● Preserving old growth spruce forest on Afognak Island in Alaska. Over the next 30 years this forest will sequester 1.5 million tonnes of CO2.
● Supporting the International Small Group and Tree Planting Program (TIST). Since 1999, TIST has helped plant over 18 million trees in Tanzania, India, Kenya, and Uganda.
● Protecting 14,546 acres of native grasslands across the Great Plains, which sequester close to 3 million tonnes of CO2.
● Building 9,276 clean cookstoves in Honduras this year, reducing 27,828 metric tons of CO2.
● Installing efficient cookstoves at local schools and orphanages in Malawi.
● Educating farmers in the Makira rainforest about sustainable techniques to reduce deforestation.
● Saving trees in Uganda by constructing cookstoves that reduce wood consumption. Carbon emissions have been reduced by 3.5 million tonnes.
● Installing biogas digesters in Vietnam so families no longer rely on coal and fertilizer.
● Planting mangrove trees in Myanmar to stabilize the coastline, reduce erosion, protect from storms, and provide a home for fish, birds, and plants.
Financials
Unlock nonprofit financial insights that will help you make more informed decisions. Try our monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights?
Learn more
about GuideStar Pro.
Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
COOL EFFECT INC
Board of directorsas of 09/24/2019