PANIRA HEALTHCARE CLINIC INC

What we seek to accomplish is to reach more people who are in desperate need of healthcare.
We serve the uninsured and low income of Collier County. As of July, 2019, we treated 2500 walk-in patients, 500 of which were treated for free, because they had no means to pay. In this wealthy county of 370,000 people, about 48,000 are below the poverty line, and almost 70,000 are without health insurance. Because of funding, there is a lack of awareness of PANIRA in the community and health care access for the under-served. Detailed information on Naples and the County population that we serve is provided below, broken down by ethnicity.

NAPLES -Population (approx) 21,000 *
Ethnicity Total In Poverty %

White 18,858 1279 6.78%
Hispanic 851 343 40.31
Black 1008 317 31.45
Asian 85 24 28.24
Multiple 153 1 .65

COLLIER COUNTY -Population (approx) 372,000 *
White 224,977 16,312 7.25%
Hispanic 96,036 22,218 23.14
Black 24,628 6,202 25.18
Other 7,501 2,258 30.10
Multiple 4,156 413 9.94
Asian 4,535 291 6.42
Native American 1,039 181 17.42

*2017-census-5 yr survey

According to the County Health Department, 66,835 people did not see a doctor due to cost, and 102,000 never received a checkup. Donations will enable PANIRA to:
1. Reach out to more patients.
2. Expand services to include x-ray services, mental health support services, and specialty medical services.












A.2 - GOALS (Administrative)

1) Improve
new patient enrollment by 20% each year. 2) Financially
break-even by 12 months of operation. 3) Nurture
and develop a positive work environment.

1) As in any business, it is
imperative to off-set expenditures with revenues from the business, donations,
and philanthropic grants. The current patient profile includes cash for
services, Medicare, Tricare and some insurances. We anticipate to be credentialed with Medicaid and additional private insurances. An integral part of PANIRA Clinic’s strategic plan is to
apply for government grants to help subsidize the medical care provided to the
under privileged in our community. 

2) Marketing plays a major role to accomplish our mission and vision including the goals. PANIRA Clinic is patient driven clinic. Our goals are to create a marketing environment to bring the patients in clinic in order to keep our community healthy. Through our marketing system, we are targeting:

Patients
of all ages and all socioeconomic status with health insurance in order to sustain financially.Patients
who are enrolled in Medicaid, Medicare, Workman’s Compensation.Patients
who are uninsured and of low income with barriers to access so that the can access to the sliding fee programs and free clinics to reduce mortality rate.Healthcare
providers for collaboration and networking: endocrinologist, dentist,
ophthalmologist, cardiologist, orthopedist, pediatrician, internist, other
physicians and clinicians (e.g., social worker, therapist, psychologist, etc.)Volunteers
of all professions, vocations and compassion to help the under served.Healthcare
institutions, charitable institutions, church leaders, department of health,
fitness companies, schools, colleges and universities for collaboration and
partnership.Business
leaders, wealthy individuals, philanthropic institutions for sponsorship and
donationsOther
non-profit CEOs and ExecutivesCelebrities
who have a passion to serve the under privileged STRATEGIES   a) Media Relations: Spread the story
of the founding of the clinic and testimonials about how PANIRA Healthcare
Clinic helps families and individuals, creating favorable word-of-mouth
referrals, and generating third party endorsement that comes from editorial
placement.    b) Networking – Expand our membership in the Chambers
of Commerce in Naples. Outreach to all
fraternal organizations and women’s groups– Kiwanis, American
Business Women’s Association, Women’s Network of Collier County, Collier
Medical Society and others. c) Broadcasting – Create video
testimonials and other visuals that can be utilized on the website, in
broadcast ads, posted to YouTube and sent as e-blasts. An advertising campaign
targeting the specific audiences will be developed for cable television
advertising. Public service
announcements will be pursued.  c) Directory Listings – Conduct a
comprehensive search of all viable listing opportunities ensuring PANIRA
Healthcare Clinic is included. Also identify any listings that require payment.

















 

d) Social Media – gofundme.com and more social media sites in order to spread the word
about the need and raise funds. Engage audiences of all ages with educational
and informative articles that answer questions and concerns about caring for
the poor. We can support your social media platforms with content.  e) Trade Show Exhibits - Participate in
local health fairs, fundraisers, senior expos, national industry trade shows,
etc. to share best practices and identify like-minded contacts that can support
PANIRA Healthcare Clinic’s efforts.  f) Special Events –Fundraisers, health fairs, senior
citizen centers, schools and more. g) Like
lawyers before them, doctors now openly market and advertise their services,
although there is a stigma related to this method of marketing. h) Professional
services marketing still require that the promotional efforts be dignified.

The clinic operates under a license of exemption from the Agency of Health Care Administration (AHCA) of Florida obeying all pertinent rules and regulations. PANIRA Clinic possesses a CLIA certificate to perform “waived” laboratory tests including mono, rapid strep, pregnancy tests, etc. PANIRA clinic is a member of the Greater Chamber of Commerce of Naples and Florida Association of Nonprofit Organizations (FANO). The clinic maintains general and professional liability insurance with a minimum limit of $1,000,000 per occurrence and $3,000,000 aggregate claims. PANIRA Clinic is currently partnering with the Department of Health to expand more medical services to the low income in the community. All licensed healthcare providers participating in the free Clinic will be covered under the Florida State Sovereign Immunity. Other liability coverage is being reviewed in order to protect our healthcare providers.Also, PANIRA Clinic’s founders are licensed
healthcare professionals with a combined medical, nursing and management experience of
33 years. His medical staff is also licensed and experienced to provide high quality Express, Urgent Care and Family Medicine to the underserved in the community. Currently, our medical and management staff include

Lawrence James Egger, the co-founder, President and CEO, is a  Nationally Certified
Physician Assistant (PA-C) by the National Commission Certification of
Physician Assistants (NCCPA). He has experience in Family Medicine, Emergency Medicine,
Urgent Care, and Healthcare Management. His career spans more than 26 years; primarily
working with indigents and underserved, providing medical care and Clinical Director at Community
Health Center in Othello Washington and Terry Reilly Health Services, Nampa,
Idaho. He currently serves as the President, CEO and the full-time medical
practitioner, providing medical services at PANIRA Clinic. He is fluent in
Spanish and English and is thoroughly knowledgeable and uniquely sensitive to
the cultural proclivities of minorities. Lawrence is licensed as Physician Assistant in Florida State.
 Geneve Mongene-Egger, the co-founder and Nursing Director, is a Registered
Nurse with a Bachelor Degree in Nursing. She serves as Vice-President and
Co-Founder of PANIRA Healthcare Clinic.  Her
career includes 7 years of experience in nursing including floor nurse and in charge of her patient health conditions and maintenance in
Neurology, Medical-Surgical, Home Health, Critical Care and Emergency Departments.
Additionally, Geneve has 4 years of administrative experience with the
Population, Health and Nutrition (PHN) of US Agency International Development
(USAID) and establish the office of the HIV/AIDS Program of Centers for Disease Control and Prevention
(CDC)/US Embassy in Haiti. She is fluent in French and Creole.



Dr. Paul Hobaica, the Medical Director, joined the staff in December 2015. He has experience in Emergency and Internal Medicine. Dr. Hobaica provides guidance, leadership, oversight and quality assurance for the practice. He also has extended experience with working with the first responders in the county and other urgent care practices.Furthermore, we are in the process of recruiting additional medical and administrative contractors as well as volunteers to assist in delivering the services to the community.   The walk-in clinic opens on Mondays, Tuesdays, Wednesdays and Fridays from 9:00 AM - 6:00 PM. Thursdays from 11:00 AM - 8:00 PM. Saturdays: 9:00 AM - 1:00 PM. Expanding the clinic hours on Sundays will also be considered. PANIRA Free clinic for those who cannot afford the sliding fee will be on Wednesdays from 2:00 PM - 6:00 PM.

1) PANIRA Clinic is currently renting space and we are working toward the acquisition of a building to hold our daily projected patients. 2) As walk-in Express Care Clinic, we plan on being accredited with the Joint Commission and/or other accrediting company to have an Urgent Care Center. Therefore, we need to recruit and contract physicians, mid level healthcare professionals, nurses, medical assistants and other administrative specialist to assist PANIRA Clinic to deliver the highest quality and affordable medical care to the community particularly to the low income and uninsured. 3) It is important for PANIRA Clinic to reach out to the low income, uninsured in the community including other individuals with insurance. Marketing plays a major role in this process. We would like to equip ourselves with the necessary staff and tools in order to support us in this initiative. 4) We need to maintain a steady revenue so that the clinic can sustain financially. Again, recruiting appropriate staff will assist in managing and improving our current accounting and financial system in order to provide this specialized and affordable medical services to the low income. 5) We are planning on providing Free Medical Services at least twice a month. With the support of the Department of Health, the Healthcare providers will be covered with Florida State Sovereign Immunity. Therefore, we are seeking for physicians or other healthcare professionals with a license in Florida to assist in providing the highest quality of care to those who cannot afford the sliding fee scale. Some of the professionals will include dentists, social workers, behavior/mental health specialist, ophthalmologist, cardiologist, endocrinologist, pediatrician, orthopedist, ENT, Radiologist, etc. We also need assistance in acquiring dental supplies and equipment, ophthalmology equipment, eyeglasses, portable chest X-Ray, Ultrasound Machines, bladder Scan, EKG machine, additional vital sign machine, etc.