Raising Families Up

aka Prevent Child Abuse Maryland; Parents' Anonymous Maryland   |   Baltimore, MD   |


The Family Tree leads Maryland in preventing child abuse, connects caring communities, and builds strong families to improve society for generations. We educate and empower parents to help them make good decisions when raising their families—the ultimate result is to help children. More than 30,000 people receive help through our evidence-based programs and parenting classes each year. In addition, we provide professional training, community education, and advocacy for legislation that prevents child abuse and neglect.

Ruling year info


Executive Director

Ms. Patricia Cronin

Main address

2108 North Charles St

Baltimore, MD 21218 USA

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NTEE code info

Human Service Organizations (P20)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Child abuse and neglect is a serious social and public health problem in Maryland with over 57,000 reports of child abuse and neglect reported each year. The consequences of child abuse can be devastating, affecting the physical, psychological, cognitive, and/or behavioral development of its victims. In addition to the actual harm that is done, victims are 25% more likely to experience a teen pregnancy, 24 times more likely to abuse as an adult, and 9 times more likely to become involved in criminal activity. They are also more likely to have developmental, behavioral and/or mental health issues and substance abuse problems that costs MD over $1.3 billion annually. Research has demonstrated how adverse childhood experiences, like child abuse, affects not only the body but also the brain and its physiology. Thankfully, with help, communities and families can learn how to build resiliency against the damaging effects of abuse.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Parenting Education Services

Multi-Family parent training program aimed to provide caregivers the tools they need to raise healthy children.

Population(s) Served

Home visitors work to develop a trusting relationship with families and support parents in overcoming the many challenges of daily life.

Population(s) Served

The Family Tree's confidential, toll free statewide Parenting HelpLine provides information, referrals and support for parents and other individuals in care giving roles, professionals, community members, children adolescents, families, educators and more. Our staff and trained volunteers are available 24 hours a day, 7 days a week, with confidential support and guidance. Call 800-243-7337

Population(s) Served

As the accredited Parents Anonymous® of Maryland, we operate the Parents Anonymous® Program that is an evidence-based family strengthening program for any family seeking help and support or is involved in child welfare, mental health, substance abuse, early childhood, schools, domestic violence, health care, and justice systems given the issues faced by themselves and their children.

Population(s) Served

The Family Tree offers a range of professional workshops for any adult who works with children and families including child care workers, law enforcement, allied health professionals, church and community leaders, etc. These trainings are intended to build skills and knowledge about identifying and reporting child abuse and neglect, understanding child development, and advancing the highest levels of ethical standards and practices. Some trainings offer Continuing Education Units (CEUs). In addition, each year we launch a public engagement campaigned designed to build resiliency in families.

Population(s) Served

The BCCCRC provides a wide array of training, technical assistance, and support services to child care workers and early care and education providers in Baltimore City. We also run the Baltimore Child Locate which provides child care referrals to families.

Population(s) Served

Where we work


Prevent Child Abuse America

External assessments

Evaluated via the Impact Genome Project (2019)

Affiliations & memberships

Prevent Child Abuse America - Member

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of clients served

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults, Caregivers, Parents

Type of Metric

Output - describing our activities and reach

Direction of Success


Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Our goal at The Family Tree is threefold. We want to: 1) build safe, strong, and resilient families who care for and nurture their children, 2) create caring communities that know how to prevent abuse and promote well-being, and 3) advocate for laws that better protect our children and their families. All of our programs, services, and activities are designed to embrace these goals and support this interest. More specifically, our programs are purported to increase the positive functioning of families and reduce the impact of trauma and adverse experiences. We do this by helping families build skill and knowledge, educating the community, imparting information, and linking people to needed resources. As such, we want to not only raise, but raise UP families and children – using safe, positive, and healthy child rearing and family life practices. This includes building caring and involved communities and advocating for public policies that better support parents, children and victims of maltreatment. We believe deeply in the strengths and resiliency families have and their capacity to be their own “change agent" – even in the most adverse of family circumstances or community conditions.

Our complement of services is strong; bringing safety, health, and well-being to over 30,000 families and children each year. Our services are strengths-based, family-focused, and delivered free of charge (or on a sliding scale fee). Desiring both a statewide presence and a local community commitment, services are delivered from our headquarter family center in Baltimore City, two satellite offices in the Greater Baltimore-National Capital Area, 20+ community-based locations, and families' own homes. They include parenting education classes and workshops, an anger management program, support groups, home visiting programs, a family counseling/behavioral health program, community education and outreach, and training for professionals. We also provide service statewide through our leadership on state councils, public policy advocacy efforts, and a 24/7 helpline.

We use best-practice and evidence-informed models of service, have a results-based system of accountability, and actively engage in the evaluation and research of our programs. In fact, since 2008, we have had a relationship with the University of Maryland's social work research center, the Ruth H. Young Center. They have been evaluating the gains made and impact achieved as a result of our hallmark parenting education program and testing new engagement/learning strategies.

The Family Tree has 45 professional staff, a strong and visionary 39 member Board of Directors, and over 500 volunteers who deliver direct service, provide special event/project support and serve on committees. Our Executive Director and Program Director are highly talented and skilled licensed clinical social workers, with years of experience. We also have a strong and dedicated management team that regularly engages in program improvement and quality assurance activities. Our infrastructure is strong and includes a Development Department, Finance Department, and Human Resources Department. We have a $4.5 million operating budget with a mix of public and private support, follow General Accepted Accounting Principles, and have an outside audit conducted annually. In addition, we have an endowment of $3 million to secure our future. We maintain an extensive network of partners that include the Maryland Department of Human Resources, Maryland State Department of Education, Baltimore City Mayor's Office, Local Departments of Social Services, State's Attorney's Office, Parole and Probation, University of Maryland, Local Management Boards, United Way of Central Maryland, Healthy Families America, and numerous community-based providers, schools, hospitals, and faith-based/medical institutions. Lastly, we help lead the State Council on Child Abuse and Neglect and actively participate in well over a dozen committees, coalitions, and advisory boards including the Maryland Coalition to Protect Children and the Citizens Review Board for Children.

In the Fall of 2019, we launched our multi-year, strategic plan Moving Families Forward – in order to deepen and expand services in Baltimore and throughout the state via leadership and public policy advocacy. The changes as a result of this campaign are transformational, affecting not only what we do and how we do it, but also who we serve – with a greater emphasis on the health and well-being of all families, not just those at risk. Although we will continue to lead the State by advocating for policies and delivering programs that prevent child abuse and neglect, we will also concentrate on building the capacity of communities to better care for, protect, and promote the well-being of all children. By embracing technology we are providing services to parents where and when they are needed. For the first time, virtual programs are being provided.

Programmatically, this included piloting a home-visiting program that connects all new Baltimore City mothers giving birth at Sinai Hospital and their babies/families to needed resources. It is a collaborative effort between Sinai Hospital, the University of Maryland's School of Social Work research center (the Ruth Young Center), and Duke University/Medical Center. We have made numerous infrastructure changes to accommodate our new growth and direction. This has included hiring a Manager of Communications and a Manager of Public Health Training; making some capital improvements to our headquarters facility in Baltimore, and introducing a new Family Tree brand and motto - Raising Families UP. We also: 1) rolled out a new, shorter parenting education program with a four-week module, 2) acquired the Baltimore City Child Care Resource Center (BCCCRC), which provides training and technical assistance to child care providers in the City and to individuals wanting to become providers; also serves parents, the business community and others interested in early care and education, 3) established a Respite Center so parents (or agencies serving parents) needing temporary, emergency, or respite child care will have a safe and nurturing place to bring their children, and 4) launched a public health training program - ACE Interface - that teaches people across the state about adverse childhood experiences (ACE's) and ways in which families and communities can build resiliency to guard against and reduce their harmful effects.



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The people, governance practices, and partners that make the organization tick.


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Connect with nonprofit leaders


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  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

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Board of directors
as of 02/22/2022
SOURCE: Self-reported by organization
Board chair

Ms. Sally Bauer

Sally Bauer

Christopher Johnson

Miles & Stockbridge

Xandy Waesche

Jeanne Aarsand

Stephanie Adler

Doug Brinkley

Cushman & Wakefield

Paul Cooper

Alex Cooper Auctioneers

Peter Fillat

Peter Fillat Architects

W. Kyle Gore

CGA Capital

Dennis Graul

Graul's Market

Thomas A. Hauser

Ballard Spahr Andrews & Ingersoll, LLP

Charlene Hayes

CM Hayes, LLC

Adrian Johnson

MECU of Baltimore

Sarah Kahl

Venable, LLP

Patricia Kirk

Ellen Macks

Gary Marino

RBC Wealth Management

Stephanie McCormick

Brown Advisory

Thomas P. McDonald

Westwicke Partners, LLC

John Meyerhoff, M.D.

Andrew Michael

M&T Bank

Erik S. Nachbahr

Helion Technologies

Tom Peltier

Outcome Capital, LLC

Linda Robeson

Ann Rosenberg

Steve Shaw

Shaw Real Estate, LLC

Betsy Sherman

Lois M. Shofer

Joshua F. Slater

T. Rowe Price

Sarah Woods

Venture Capital, LLC

Stefanie Woodhouse

McCormick & Company

Charles M. Roebuck III

HG Roebuck & Son Printing

Richard P. Barth

University of Maryland School of Social Work

Brad Downs

Baltimore Ravens

Hunter McIntyre

S.A.F.E. Management

Mike Medinger

Wells Fargo

Sean Murphy

T-Rex Corporation

Scott Robinson

Visual Connections

Brian Weatherford


Elizabeth Wurster

J.P. Morgan

Sarah Sheckells

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 2/16/2022

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.


The organization's leader identifies as:

Race & ethnicity
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or straight
Disability status
Person without a disability

Race & ethnicity

Gender identity


Sexual orientation


No data

Equity strategies

Last updated: 02/16/2022

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Policies and processes
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.