PLATINUM2022

Brady Center To Prevent Gun Violence

United Against Gun Violence

aka Brady Center to Prevent Gun Violence   |   Washington, DC   |  http://www.bradyunited.org

Mission

Brady is uniting Americans, coast to coast, gun owners and non gun owners alike, to end the gun violence epidemic that plagues America. A complicated problem requires a comprehensive approach, so Brady works across Congress, the courts and communities to fight for common sense gun laws, holding bad actors accountable, and to educate everyone on the issues so we are all part of the solution.

Ruling year info

1988

President

Kris Brown

Main address

840 First St NE #400 Ste 400

Washington, DC 20002 USA

Show more contact info

EIN

52-1285097

NTEE code info

Alliance/Advocacy Organizations (R01)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Communication

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Jim and Sarah Brady accomplished the inconceivable by getting the bipartisan Brady Law passed in 1993. But there’s more work to be done. We know that ending America’s gun violence epidemic means accepting these truths: 1) Gun ownership demands responsibility; 2) Laws in existence must be upheld by those empowered to do that job; and 3) Gun violence is a uniquely American problem. Only when Americans unite and work together will it be solved. A problem with so many causes at its roots, must be addressed from all angles - and drives how Brady’s programs are created and scaled. This education and implementation will ensure that every community is safe, not only from mass shootings, but from the daily urban gun violence that plagues so many American cities.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Legal Enforcement

Our legal team leads the gun violence prevention movement in landmark victories on behalf of gun violence victims, including families of slain children, domestic violence victims, and police officers shot in the line of duty to name a few. Through litigation, we challenge laws that put Americans at greater risk, and we target sources of crime guns by suing gun dealers who don’t follow the law and best practices in selling guns. Additionally, Brady’s legal team steps in when the American public’s safety is threatened as a whole, such as threat of widespread creation of 3D printed guns and other emerging, and as yet unidentified, dangers to the public.

Population(s) Served
Adults

Educating and informing the American public about the dangers posed by loaded, unlocked guns in the home through our End Family Fire campaign, a coordinated marketing campaigns in conjunction with the Ad Council and supported by world-class leaders in content development, messaging and delivery that focus on safe storage options and redefine what it is to be a responsible gun owner in American society.


ASK, a cornerstone of our End Family Fire campaign, operates in partnership with the American Academy of Pediatrics, the National PTA, and a range of medical and social service organizations to ensure that parents, children and caregivers understand the dangers of unsecured guns in the home and the simple steps that can be taken to stop the unintentional shootings we hear of every day.

Population(s) Served
Adults

Our grassroots network of activists across the country, who work within their own states on key priorities and collectively on national issues, supported by Brady, are key drivers of Brady’s message and influence, lending their voice, critical connections, know-how and capability to our programs at the local and state levels. One notable Brady chapter is virtually single handedly responsible for as many as 60 common sense laws being introduced and enacted in their area alone!

Population(s) Served
Adults

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Total amount won in legal settlements and verdicts for gun violence victims

This metric is no longer tracked.
Totals By Year
Related Program

Legal Enforcement

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Context Notes

Total amount won in history of Legal program

Number of veterans reached with targeted End Family Fire suicide prevention messaging in partnership with Facebook Creative Shop

This metric is no longer tracked.
Totals By Year
Related Program

Public Education and Public Health Promotion Programs

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Percent of gun owners who saw Brady’s End Family Fire ads about safe firearm storage and changed how or where they keep their firearms to store them in a safer manner

This metric is no longer tracked.
Totals By Year
Related Program

Public Education and Public Health Promotion Programs

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Amount of Bureau of Alcohol, Tobacco, Firearms, and Explosives (ATF) gun inspection report data pages obtained and processed by Brady

This metric is no longer tracked.
Totals By Year
Related Program

Public Education and Public Health Promotion Programs

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Number of youth-led Team ENOUGH chapters across the country

This metric is no longer tracked.
Totals By Year
Related Program

Grassroots Organizing

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Brady seeks a safer future for every American – when dozens of gun deaths every day are no longer normal, and we can all live our lives free from the fear of being shot.

Brady will greatly decrease the number of gun deaths by bringing together and rallying all Americans around three focused, impact-driven solutions built entirely on the surprising common ground that already exists: everyone wants to be safe, and people who are a danger to themselves or others should not have access to guns.
Three strategies:
• Expanding and protecting the Brady background check system
• Slow the flow of crime guns to urban communities
• Change the perception that owning/carrying a gun makes your safer

Brady maintains expertise in State and Federal policy, legislation and laws. It employs a litigation team of five and leverages vast pro-bono support from some of the best law firms in the country. It leverages internal public health expertise as well as association partnerships (e.g. APHA).

• For more than 20 years there has been a year over year increase in the percentage of the population protected by Brady background checks.
• Since the program's inception in 2000 there has been a year over year increase in the number of parents who ASK if there is a guy where their child plays.
• Multiple victories in the courts; most recently the victory in the Florida Gag Rule case.

Financials

Brady Center To Prevent Gun Violence
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Brady Center To Prevent Gun Violence

Board of directors
as of 12/01/2022
SOURCE: Self-reported by organization
Board chair

Kevin Quinn

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 3/24/2021

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

No data

Disability

No data

Equity strategies

Last updated: 03/24/2021

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Data
  • We review compensation data across the organization (and by staff levels) to identify disparities by race.
  • We ask team members to identify racial disparities in their programs and / or portfolios.
  • We analyze disaggregated data and root causes of race disparities that impact the organization's programs, portfolios, and the populations served.
  • We disaggregate data to adjust programming goals to keep pace with changing needs of the communities we support.
  • We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
Policies and processes
  • We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We have community representation at the board level, either on the board itself or through a community advisory board.
  • We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.