Farm Animal Rights Movement
Saving animals, raising awareness, activating compassion.
Programs and results
What we aim to solve
Farm Animal Rights Movement (FARM) works to end four monumental social problems associated with the use of animals for food. 1) Public health: Dozens of studies have linked consumption of animal flesh and dairy products with elevated risk of chronic diseases. 2) Public Treasury: The costs of treating these diseases and the associated loss in productivity, as well as the annual subsidies to the meat industry, run into many billions of dollars annually. 3) Global Warming: Animal agriculture is a key emitter of greenhouse gases, contributes more water pollutants than all other human activities, and is the driving factor in the destruction of forests and other wildlife habitats. 4) Social Ethics: Our use of food dollars to enable others to inflict animal atrocities that we thoroughly condemn places humankind in a severe ethical conflict.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
World Day for Farmed Animals (WDFA)
Since 1983, the annual observance of World Day for Farmed Animals on October 2nd (Gandhi's birthday) has been supporting people worldwide with support, event listings, and resources to promote a vegan lifestyle and stand up for the animals. dayforanimals.org
Compassionate Holidays
Each holiday season people can choose a cruelty-free dinner and Compassionate Holidays provides recipes, resources, and activities to make this transition to a plant-based menu easier. compassionateholidays.com
Vegan Videos
Curated video content for activists and educators showcasing the best vegan videos online. Through a unique, robust search filter, users can easily explore thousands of videos promoting veganism to find exactly what they need. veganvideos.org
Where we work
External reviews

Photos
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Farm Animal Rights Movement (FARM) is an international nonprofit organization working to promote a vegan lifestyle and animal rights through public education, events, and grassroots outreach. FARM operates effective national and international programs including the world's largest animal rights gathering, The Animal Rights National Conference.
What are the organization's key strategies for making this happen?
FARM’s strategies include grassroots outreach, disbursement of literature and educational materials, conference production, annual events, and online and in-person videos -- all related to animal rights.
In addition to promoting a plant-based lifestyle through the means of videos, speaking engagements, expos, and online platforms, FARM inspires thousands of activists worldwide through impactful events and demonstrations.
What are the organization's capabilities for doing this?
FARM’s organic outreach is approximately 750,000 followers which is fostered by a marketing department well versed in social media, website development, online video production and dissemination, and tracking software.
The experienced design department is responsible for creating aesthetically pleasing, colorful, educational and expressive literature. And a support framework is provided for activists and advocates to reach out to for help and assistance when needed. Organization leadership consists of a president with over 40+ years experience in the animal rights movement and an Executive Director with 20+ years experience in marketing, management, and fundraising.
What have they accomplished so far and what's next?
Past Accomplishments:
The Farm Animal Rights Movement (FARM) is the oldest organization working exclusively on behalf of farmed animals since 1976.
Our series of 30 Animal Rights National Conferences continues to rally the national animal rights movement and to inspire thousands of animal rights and vegan advocates.
Our 1970s Veal Ban Campaign raised public consciousness to the cruelty of chaining calves in tight wood crates on an anemic diet.
Our annual observance of World Day for Farmed Animals (WDFA) has raised the world's public attention to the plight of sentient animals raised for food since 1983.
Our annual observances of The Great American Meatout, Vegan Earth Day, Gentle Thanksgiving, and Compassionate Holidays have stimulated promotion of plant-based eating in communities throughout the U.S.
Our DitchDairy.com website encourages consumers to replace cow's milk, cheese, yogurt, and ice cream with nut-based products.
Our 10 Billion Lives campaign has screened a stimulating video and collected vegan pledges from tens of thousands of young people on college campuses and rock concerts in the past decade.
Our Vegan Support program has offered weekly support messages to vegan pledgers.
Our Letters to Editor program has been placing letters advocating plant-based eating in hundreds of newspapers throughout the U.S. since 1996.
Future Projects
We expect to continue and improve our Animal Rights National Conference and our Letters to Editor program, as well as our annual World Day for Farmed Animal, Vegan Earth Day, Compassionate Holidays, and Gentle Thanksgiving campaigns.
We are developing a Vegan Video Vision search engine that will allow users to select the appropriate vegan video for their audience as well as working with Bite Size Vegan in a new online educational platform.
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Farm Animal Rights Movement
Board of directorsas of 03/22/2023
Alex Hershaft
Alex Hershaft
Farm Animal Rights Movement
Lucy Goodrum
Jim Mason
Jeffrey Cohan
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
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Gender identity
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Sexual orientation
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Disability
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