Greater Williamsburg Community Trust Inc
Connecting People Who Care with Causes that Matter
Programs and results
What we aim to solve
Williamsburg Community Foundation enhances the quality of life in greater Williamsburg by connecting people who care with causes that matter, managing charitable funds, and providing grants and scholarships for our community's most pressing needs and promising opportunities. Our funds and grants target a wide variety of issues. Our funding priorities are: Arts & Culture Children & Young Adults Environment & Conservation Health & Community Wellness Scholarship Senior Services
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Grants to Nonprofit Organizations
competitive grants of up to $5,000 are available to nonprofit organizations in the foundation's service area
Williamsburg James City County Scholarship Fund
Scholarships to Williamsburg James City County graduating high school seniors who demonstrate academic excellence, community service and financial need.
Where we work
Accreditations
Council on Foundations National Standards 2007
Council on Foundations National Standards 2014
Council on Foundations National Standards 2019
Council on Foundations National Standards 2023
Awards
Wilmer Sheilds Rich Award 2006
Council on Foundations
Affiliations & memberships
Association of Fundraising Professionals - Member 2017
External reviews

Videos
Our results
How does this organization measure their results? It's a hard question but an important one.
Total dollar amount of grants awarded
This metric is no longer tracked.Totals By Year
Population(s) Served
Children and youth, Seniors, Families, Social and economic status
Related Program
Grants to Nonprofit Organizations
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Our Community Emergency Response Fund and Small Business Relief Fund created an increase in donations and grants awarded in 2020. In 2021 that returned normal, but is still above pre-pandemic levels.
Total number of grants awarded
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Total dollar amount of scholarship awarded
This metric is no longer tracked.Totals By Year
Population(s) Served
Adolescents, Students
Related Program
Williamsburg James City County Scholarship Fund
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Total dollars received in contributions
This metric is no longer tracked.Totals By Year
Population(s) Served
At-risk youth, Economically disadvantaged people, Women and girls, Older adults, Children and youth
Related Program
Grants to Nonprofit Organizations
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Context Notes
2017 and 2018 were unusual years for contributions because WCF was the recipient of several large bequests during that time.
Assets under management
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
Note: decrease in assets is largely due to unrealized losses on investments.
Number of donor-advised funds
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Holding steady
Context Notes
Donor-Advised Fund numbers fluctuate as some are spent down and close and new ones are added.
Our Sustainable Development Goals
Learn more about Sustainable Development Goals.
Goals & Strategy
Reports and documents
Download strategic planLearn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
In 2019 the Foundation developed a strategic plan for the next five years with the following goals:
#1 PROVIDE charitable resources to greater Williamsburg through community focused grants and scholarships.
#2 REPRESENT all members of the community by engaging diverse individuals and groups in the work of the Foundation.
#3 ADVANCE the benefits of philanthropy through education, exchange of information, and participation.
#4 INSPIRE participation in philanthropy throughout the community by matching donors with community needs and opportunities, providing flexible ways to give for professional advisors and their clients, and working with civic, nonprofit, government, and community groups to build innovative funds that fulfill their goals.
#5 SERVE as a responsible steward of charitable funds and donor intentions.
What are the organization's key strategies for making this happen?
While there are specific strategies for each goal, we will provide an overview here.
1. To provide charitable resources, we will continue to offer bi-annual grant rounds from our community endowment and designated funds, and leverage grant funding from donor-advised fund holders who want to support local programs. We will conduct an annual scholarship fundraising campaign and awards process for local students as well as other scholarships that are established by individual donors at the foundation.
2. To represent all members of the community, we will engage diverse groups through our volunteer opportunities, our outreach to new nonprofits, educational sessions with local residents, and internally working on building a more diverse board and committee structure, and to look at internal processes with an eye towards making meaningful changes.
3. To advance the benefits of philanthropy through education, exchange of information, and participation. This requires a back-and-forth between foundation staff and volunteers, learning from the community, visiting programs, looking at data, and listening to residents and local leaders to understand community issues and provide financial and other resources for effective solutions. This also means regular professional development for both staff and volunteers.
4. To inspire participation in philanthropy, the strategy is to continue to build relationships across a large cross-section of our community, including individuals, families, businesses, public-sector, attorneys and financial professionals. This not only means raising funds, but also providing tools and vehicles for giving that are tailored to the needs of the donor.
5. To serve as a responsible steward of charitable funds and donor intentions, the foundation's Investment Committee will provide oversight over the investment consultant and investment managers, and ensure that WCF meets highest standards for financial and operational management, including compliance with National Standards for Community Foundations, and financial transparency.
What are the organization's capabilities for doing this?
Staff, board members, and volunteers have a wide variety of skills and experience to implement the goals and strategies above. Senior staff has over 23 years of experience in the community foundation field. Board Members are professionals and retired professionals who bring a variety of skills including fundraising, marketing, financial management, banking, insurance and legal to enhance their governance role. Over 50 knowledgeable and committed community leaders serve on the Foundation's committees and/or board, and recruitment of new volunteers and board members is ongoing.
What have they accomplished so far and what's next?
As a result of a five-year initiative called VISION 2020 (2015-2020), the number of people giving to and through the foundation has more than doubled. The Foundation’s assets, most of which are invested for the long term, increased from six million dollars to over 26 million dollars at the end. Over half a million dollars was raised for the Community Endowment, which provides competitive grants to local nonprofit organizations twice a year. From 2015 to 2021, the amount of dollars available for competitive grants more than doubled. Six new endowments were established to support competitive grants in specific fields: Arts & Culture, Environment & Conservation, Health & Community Wellness, Children & Young Adults, Senior Services, and Scholarship. Combined, these endowments total close to three million dollars.
In 2019, the Board of Trustees approved the next five-year strategic plan, whose goals are outlined above. WCF continues to be flexible and responsive to local needs, in particular with the COVID-19 pandemic. Working with local leaders across public/private sectors, two need funds were established to support relief efforts in the spring of 2020: the Community Emergency Response Fund, and the Greater Williamsburg Small Business Relief Fund. These funds have allowed both individuals and organizations -- many of whom have never partnered with WCF before -- a way to meaningfully and effectively support their community through the crisis.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify bright spots and enhance positive service experiences, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve
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Which of the following feedback practices does your organization routinely carry out?
We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on demographics (e.g., race, age, gender, etc.), We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We act on the feedback we receive, We tell the people who gave us feedback how we acted on their feedback, We ask the people who gave us feedback how well they think we responded
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What challenges does the organization face when collecting feedback?
It is difficult to get the people we serve to respond to requests for feedback, It is difficult to get honest feedback from the people we serve
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Greater Williamsburg Community Trust Inc
Board of directorsas of 08/09/2023
Dr. Kathleen Slevin
Kate Slevin
Retired, College of William and Mary
Kendall S. Kerby
Owner Seasons of Williamsburg
Laura Geddy
Retired-Twiddy Realty
Jane Taylor
Retired-Partner Ernst & Young
Dixie Wolf
Retired-Teacher and Business Owner
Lori Conen
Retired-Siemens Co.
Carter Sonders
Retired-Jamestown-Yorktown Foundation
Joe Harrow
Versability
Jack Haldeman
Retired-Investement Management
Alison Lennarz
Attorney-Kaufman and Canoles
Margaret Beck Pritchard
Curator, Colonial Williamsburg Foundation
Lisa Lucas
Jamestown-Yorktown Foundation
John Fogarty
Retired-auditor/CPA
Anthony Conyers III
Colonial Williamsburg Foundation
Barbara Watson
James City County Social Services
Dian T. Calderone CPA
Calderone-Abbott
Benny Zhang
Attorney-Kaufman and Canoles
Aashish Matani
Merrill Lynch
Rex Ellis
Retired-Smithsonian Institution
Melinda Morgan
Retired-Justice Department
David Bush, CPA, CFP
PB Mares
Paul Muse
First Advantage Federal Credit Union
Henry Ranger, PharmD
The Prescription Shoppe
Merry Guernsey
Retired-College of William & Mary
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
Gender identity
Sexual orientation
Disability
Equity strategies
Last updated: 07/22/2021GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more
- We disaggregate data to adjust programming goals to keep pace with changing needs of the communities we support.
- We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
- We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
- We have community representation at the board level, either on the board itself or through a community advisory board.
- We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
- We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.