Environmental Quality Protection, Beautification

Georgia Tree Council, Inc.

Sustaining Georgia's Green Legacy

Stone Mountain, GA

Mission

The mission of the Georgia Tree Council is to sustain Georgia's green legacy by partnering with individuals, organizations, and communities in raising awareness toward improving and maintaining Georgia's community forests.

Notes from the Nonprofit

Georgia Tree Council is certified by the Standards for Excellence Institute.

Ruling Year

1993

Executive Director

Mary Lynne Beckley

Main Address

6835 James B. Rivers Memorial Drive

Stone Mountain, GA 30083 USA

Keywords

trees, green legacy, communities, education, urban forestry

EIN

58-2028386

 Number

3120118088

Cause Area (NTEE Code)

Alliance/Advocacy Organizations (C01)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Social Media

Programs + Results

What we aim to solve

The vision of the Georgia Urban Forest Council is that every Georgia community experiences the many benefits of healthy trees and a strong community forestry program. We work to educate communities that, as they plan and grow, they need to plan with trees in mind in their further development. Trees should be "at the table" at the very beginning of any discussion of further growth of a city. Our goal is to continue to grow our membership and program attendance to include anyone who has a stake in keeping trees vital and healthy in their community.

We also aim to bring in more corporate, foundation, and individual support so that Georgia Urban Forest Council is soonfully self-sustaining, should our state grant be discontinued in the future.

Our programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

SOURCE: Self-reported by organization

Quarterly Educational Programs, including statewide Annual Conference

Landmark and Historic Tree Register

Excellence in Urban Forestry Awards

Georgia ReLeaf

AmericanGrove.org

Campus Tree Conference

Where we work

Our Results

How does this organization measure their results? It's a hard question but an important one. These quantitative program results are self-reported by the organization, illustrating their committment to transparency, learning, and interest in helping the whole sector learn and grow.

SOURCE: Self-reported by organization

Number of conference attendees

TOTALS BY YEAR
Population(s) served

General/Unspecified

Related program

Quarterly Educational Programs, including statewide Annual Conference

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context notes

These numbers reflect the number of conference and workshop registrations for each year. Many registrations are from repeat attendees. 2017 College Canopy Conference was cancelled due to bad weather.

Total number of organization members

TOTALS BY YEAR
Population(s) served

General/Unspecified

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context notes

We retain approximately 200-plus member contacts each year, including individuals, nonprofits, government, and businesses. Nonprofit, government and business memberships cover numerous individuals.

Charting Impact

Five powerful questions that require reflection about what really matters - results.

SOURCE: Self-reported by organization

What is the organization aiming to accomplish?

What are the organization's key strategies for making this happen?

What are the organization's capabilities for doing this?

How will they know if they are making progress?

What have they accomplished so far and what's next?

The 2017 Georgia Urban Forest Council Board of Directors met during their December 6-7 Board Retreat. After a SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats), the board identified and set four goals for the organization, to be completed by December, 2020.

THREE YEAR PLAN (2018-2020): TO GROW GUFC'S MEMBERSHIP, BUILD GREATER FINANCIAL RESOURCES, INCREASE INVOLVEMENT OF YOUNGER DEMOGRAPHIC, AND ESTABLISH A STATEWIDE SPEAKERS BUREAU

Increase private support for operations through board outreach and donor cultivation.

Fundraising & social media training for board members on a regular basis.

Hire part-time grants writer.

Social media campaign for membership.

Identify speakers, presentations, audiences and market Speakers Bureau

We have set realistic goals for our ourselves, taking into consideration our single staff member and board of directors' time and expertise.

The board of directors meets quarterly and the executive director helps monitor the organization's progress on these items and reports to the board at this time.

GUFC has revamped its sponsorship program into a "Year-Round" program, offering greater benefits and year-round recognition for sponsors.

How We Listen

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

Source: Self-reported by organization

the feedback loop
check_box We demonstrated a willingness to learn more by reviewing resources about feedback practice.
check_box We shared information about our current feedback practices.
How is the organization collecting feedback?
We regularly collect feedback through: electronic surveys (by email, tablet, etc.).
How is the organization using feedback?
We use feedback to: to identify bright spots and enhance positive service experiences, to inform the development of new programs/projects, to strengthen relationships with the people we serve.
With whom is the organization sharing feedback?
We share feedback with: our board.
What challenges does the organization face when collecting feedback?
It is difficult to: we don't have any major challenges to collecting feedback.

External Reviews

Accreditations


Since 2008

Awards

Certification 2008

Standards for Excellence

Photos

Financials

Georgia Tree Council, Inc.

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Operations

The people, governance practices, and partners that make the organization tick.

Need more info?

FREE: Gain immediate access to the following:

  • Address, phone, website and contact information
  • Forms 990 for 2018, 2017 and 2016
  • A Pro report is also available for this organization.

See what's included

Board Leadership Practices

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section, which enables organizations and donors to transparently share information about essential board leadership practices.

SOURCE: Self-reported by organization

BOARD ORIENTATION & EDUCATION

Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?

Yes

CEO OVERSIGHT

Has the board conducted a formal, written assessment of the chief executive within the past year?

Yes

ETHICS & TRANSPARENCY

Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?

Yes

BOARD COMPOSITION

Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?

Yes

BOARD PERFORMANCE

Has the board conducted a formal, written self-assessment of its performance within the past three years?

Yes