MUSEUM OF FINE ARTS OF ST PETERSBURG FLORIDA INC
Programs and results
What we aim to solve
The Museum of Fine Arts is the only comprehensive, encyclopedic collection in the region. As such, we provide a teaching opportunity for all ages and across all cultures. With education at the core of our mission, the museum seeks to connect the community through art. Whether a panel discussion with artists, scholars or community leaders, or the partnership with Pinellas County Schools that supports literacy, social studies, and the arts through elementary, middle school and high school programs, to reaching underserved populations such as disabled adults or foster children, the museum's exhibitions and programs are selected to open dialogue and and inspire. By having works from around the world and across many centuries, we can demonstrate we have more in common with one another than we have differences.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Adult Programs
In addition to recurring monthly programs, the MFA offers special lectures, gallery talks, music concerts, cinema screenings and seasonal events. Affinity groups such as Marly Music and Collectors Circle offer additional unique programs for the public. The Margaret Acheson Stuart Society also hosts a variety of participatory fundraising events. General docent tours are available daily.
Youth and Family Programs
Enjoy exploring the Museum as a family through regular monthly programs such as Explore More and Homeschool Hour activities, including opportunities for creative play relating to exhibitions and the MFA collection.
Where we work
External reviews

Our results
How does this organization measure their results? It's a hard question but an important one.
Evaluation documents
Download evaluation reportsTotal number of fields trips
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
K-12 tours, college tours, and continuing ed tours. In 2020 we were closed for part of the year. In 2021 we were not allowing groups over 50,and most schools were not scheduling tours.
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
1. Maintain excellence and integrity of stewardship of both works entrusted to our care and human capital to fulfill our mission.
2. Encourage artistic creativity and cultural diversity.
3. Provide art exhibitions and public programs that educate and engage all ages and demographics.
4. Support the community through partnerships and outreach activities for the general public as well as under served populations to provide accessibility and inclusiveness.
What are the organization's key strategies for making this happen?
1. Steward people and art: Connect 3600 member households and more than 125,000 visitors to the Museum and each other through a variety of programs, activities and affinity groups. Regularly rotate works in the galleries for appropriate periods of exposure to light and environment to care for the art, as well as present a minimum of three special exhibitions that stimulate public interest in dynamic and ever-changing displays.
2. Promote creativity and diversity: Showcase regional artists in a variety of media in a dedicated gallery space a minimum of three times per year, collaborating with St. Petersburg Arts Alliance, Tampa Bay Businesses for Culture and the Arts, Shine Mural Festival and other cultural advocacy organizations as the host venue for annual community-wide events.
3. Educate and engage broad demographics: Use trained docents to provide cultural context with tours free for any visitor. Bring scholars and guest speakers for gallery talks and presentations relative to current exhibitions. Offer study trips and field trips to artist studios, galleries and other arts institutions. Implement hands-on art activities for youth and families and programs for seniors 55+ with interactive performances on art and artists. Engage the community in art conservation and expand outreach through local colleges and universities. Partner with Pinellas County Schools as part of the sixth grade curriculum with free family passes for 5,000+ children and an art mobile for all 50,000 elementary students, and host an annual high school exhibition at the MFA.
4. Be accessible and inclusive: Assist sight- and hearing-impaired individuals with sensory aids for positive museum experiences. Offer reduced admission every Thursday and participate in ARTS ALIVE! free museum day in September waiving admission for 4,000+ visitors for economic accessibility. Address needs of at-risk children and teens through arts instruction with Florida Sheriffs Youth Ranch and work with Creative Clay and St. Vincent DePaul for disabled adults.
What are the organization's capabilities for doing this?
Accredited by the American Alliance of Museums, a distinction shared by fewer than 1,000 museums in the United States, the MFA houses an encyclopedic collection that spans 5,000 years of human history. The collection contains more than 20,000 items from around the world and spans antiquities to contemporary works by living artists.
The Museum employs two curators for Public Programs with one focused on youth and family and the other on adult to senior programs. They create recurring and one-off activities that relate to both the MFA collection and special exhibitions. The Museum also collaborates with other arts organizations and nonprofits, public schools, and community services in myriad ways to serve the broadest population possible.
Temporary exhibitions are changed both on the first floor and in an upstairs Works on Paper gallery an average of 3 times each per year. Some of these exhibitions are traveling shows and others are drawn directly from the MFA Collection. The reputation of the Museum, its collection, and staff expertise have allowed the MFA to both loan and receive from some the world's most prestigious arts institutions such as the National Gallery, the Metropolitan Museum of Art and the Louvre, in addition to many private collections.
What have they accomplished so far and what's next?
Think globally, support locally.
Speakers come from local universities and area artists give workshops, tour studios, present lectures and sell in the Museum Store. The MFA exhibits Florida illustrators, sculptors, photographers and painters, as well as works from local collectors, and hosts events such as TBBCA Impact Awards, Arts Alliance Muse, Shine Mural Festival Secret Walls and other public celebrations of art forms and artists.
Open minds.
Whether a student visiting for the first time on a tour or an adult seeing unfamiliar contemporary art, a visit to the MFA can inspire, intrigue, and invoke new perspectives. From sculpture dating back 4,500 years to work by Florida folk artist Mary Proctor, the MFA has something to resonate and explore for each visitor.
MFA serves the entire community.
Social, physical and emotional challenges should not limit access to art. MFA programs bring individuals together for shared experiences, whether a senior meeting others at Coffee Talk, an at risk teen in a difficult family situation using art for emotional expression, or a disabled adult in hands-on art as therapy with a partner organization.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals
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Which of the following feedback practices does your organization routinely carry out?
We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive
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What challenges does the organization face when collecting feedback?
It is difficult to get the people we serve to respond to requests for feedback, We don’t have the right technology to collect and aggregate feedback efficiently, It is difficult to find the ongoing funding to support feedback collection
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
MUSEUM OF FINE ARTS OF ST PETERSBURG FLORIDA INC
Board of directorsas of 10/26/2022
Dr. Dimity Carlson
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? No -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
No data
Gender identity
No data
No data
Sexual orientation
No data
Disability
No data