Programs and results
What we aim to solve
Working together with volunteers, agency partners, community leaders and key stakeholders, the plan focuses on three priority impact areas: Early Literacy – If a child isn’t reading at grade level by 4th grade, they are four times more likely to drop out of school. Youth Success – A child who doesn’t graduate from high school earns 75% less than peers who do over their lifetime. Financial Stability – Building financial knowledge and employ-ability skills help create more stable and secure households and communities.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Financial Stability Initiatives
United Way Suncoast's Financial Stability Initiatives focus on helping families to achieve and maintain financial stability. Through a variety of financial programs and services we provide families with the knowledge and tools that assist them in taking the steps necessary to become financially self-sufficient.
Education Initiatives
United Way Suncoast has chosen Literacy as a key focus for our education efforts. Through the Early Literacy Initiative (ELI), UWS provides leadership and advances collaboration creating an integrated program models using evidence based best practices to support and expand early literacy strategies.
As the leader for the Campaign for Grade Level Reading, United Way Suncoast aims to increase the number of students reading on grade level by the end of 3rd grade, a key predictor of high school graduation. Currently, only 50% reach that goal.
UWS will accomplish this goal through partnerships with local school districts, colleges, universities, non-profit agencies, and other entities.
Key programmatic elements include:
-Resources and training assistance for parents to help their child become stronger readers.
-Access to books for children and quality academic enriched summer camps that eliminate summer learning loss for low income children
-Access to trained volunteers helping students with reading.-Building community awareness around the importance of early literacy and reading on grade level by 3rd grade.
-Training and resources for preschool, out-of-school time providers to improve the quality of their program.
Place-Based Initiatives
In cooperation with community partners, UWS is able to provide programs and services to help individuals achieve educational, professional and financial goals.
The Sulphur Springs Resource Center primary focus area is financial stability through workforce development and economic support. The center works with individuals and community partners to address employment, educational and social service needs for our clients.
In partnership with the Duke Energy Foundation and City of St. Petersburg, the Campbell Park Resource Center at John Hopkins Middle School was opened to focus on the development, financial stability, and sustainability of south St. Petersburg’s Campbell Park Neighborhood.
In Clearwater (North Greenwood), United Way Suncoast partnered with Clearwater Police Department, St. Pete Community College, and Pinellas County Schools to offer its Operation Graduate program focused on tutoring, mentoring, graduation, and college readiness for juniors and seniors living in the surrounding area.
In Manatee, UWS is focused on educational services in La Mirada Apartments, Bradenton Village, and Rubonia Community Center. These centers offers high-quality educational and parenting programs to our most vulnerable children and families. By providing educational opportunities in public and affordable housing communities, financial and transportation barriers are removed, and children and their families can focus on learning.
United Way Suncoast's work is part of a larger neighborhood plan fostering economic stability and community involvement by offering community coordination and services to connect families to needed resources. These centers are continuously at the core of the neighborhood’s support systems and have become part of the fabric of the community and the people they represent. UWS is always looking to the future and constantly exploring opportunities to expand services and increase partnerships to better serve the community.
Where we work
Accreditations
Association of Fundraising Professionals 2002
Awards
Affiliations & memberships
United Way Florida
United Way Worldwide
Association of Fundraising Professionals 2002
Grants Collaborative of Tampa Bay 2010
Florida Financial Stability Network 2012
Florida Philanthropic Network 2010
Coalition for Achieving Financial Empowerment 2012
External reviews

Photos
Our results
How does this organization measure their results? It's a hard question but an important one.
Number of tax returns completed by volunteers
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults
Related Program
Financial Stability Initiatives
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Dollars saved in tax preparation fees
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Economically disadvantaged people
Related Program
Financial Stability Initiatives
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Hours of volunteer service
This metric is no longer tracked.Totals By Year
Population(s) Served
At-risk youth, Economically disadvantaged people
Related Program
Place-Based Initiatives
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Number of volunteers
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults
Related Program
Place-Based Initiatives
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Number of children served
This metric is no longer tracked.Totals By Year
Population(s) Served
Children and youth
Related Program
Education Initiatives
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Our Sustainable Development Goals
Learn more about Sustainable Development Goals.
Goals & Strategy
Reports and documents
Download strategic planLearn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Early Literacy: Ages 0-12
Goals: Ensure that children are surpassing key readiness and early grade reading benchmarks.
Community Target: Improve 3rd grade reading scores from 55% to 65% by 2020.
Youth Success: Ages 13-18
Goals: Ensure that children are graduating from high school with the skills necessary to pursue post-secondary education or vocational training.
Community Target: Improve high school graduation rates from 73% to 90% by 2020.
Financial Stability Ages 18+
Goals: Ensure adults achieve long-term financial stability by developing the skills and opportunities to obtain and sustain employment.
Community Target: Increase the number of individuals/families living at 200% of poverty or better from 60% to 65% by 2020
What are the organization's key strategies for making this happen?
United Way Suncoast (UWS) assumes the role best suited for our strengths.
For some programs, UWS provides leadership and staffing to organize resources and serve as a bridge between partner agencies.
For other programs, UWS supports by funding partners to deliver needed services.
And, when necessary, UWS provide the services ourselves.
In all work, UWS align efforts and funding to create the greatest, most effective impact for the community.
What are the organization's capabilities for doing this?
United Way Suncoast solve issues using an integrated approach. United Way Suncoast's work addresses interconnected issues— early literacy, financial stability, youth success — and works to solve community-identified problems through collaborative networks and learning communities.
United Way Suncoast knows the people, politics and players and how to best coordinate them. UWS work is local and embedded in the most needed neighborhoods.
UWS advocates at the federal, state and municipal level for the appropriate funding and policies that support stronger neighborhoods through the use of donors, community, and volunteers as decision makers.
UWS have a collaborative and transparent process for accountability and results and utilizes a measurement framework that holds the organization and its funded partners accountable.
UWS has the scale to drive maximum impact. With 90+ years of experience, one organization has the expertise, partnerships and vision to impact the challenges that we face as a city and individual communities the way United Way Suncoast does.
UWS raised $17M in 2019, serving as a force multiplier, activating donors and volunteers and channeling resources to the most effective organizations.
What have they accomplished so far and what's next?
2020 COMMUNITY TARGET
Improve regional 3rd grade reading scores to 65%
*2017 COMMUNITY STATUS
3rd grade reading scores 56.4% *2016-17 SCHOOL YEAR
2020 COMMUNITY TARGET
Improve high school graduation rates to 90%
*2017 COMMUNITY STATUS
High school graduation rates 82.8% *2016-17 SCHOOL YEAR
2020 COMMUNITY TARGET
Increase the regional number of individuals/families living at 200% of poverty or better to 65%
*2017 COMMUNITY STATUS
Number of individuals/families living at 200% of poverty or better at 67.6% *2016 Census Data
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve
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Which of the following feedback practices does your organization routinely carry out?
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What challenges does the organization face when collecting feedback?
We don't have any major challenges to collecting feedback
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
United Way Suncoast Inc.
Board of directorsas of 06/08/2022
Brian Deming
David Pizzo
Florida Blue
Term: 2020 - 2022
Lori Baggett
Carlton Fields
Eric Bailey
CapTrust
James Camp
Raymond James
Scott Curtis
Raymond James
Brian Deming
Crucis
Jacki Dezelski
Manatee Chamber of Commerce
Jaime Egasti
Community Volunteer
Estella Gray
Hillsborough County Government
Traci Larsen
Regions Bank
Melva McKay Bass
Suncoast Credit Union
Becky Pickett
Better Choice Company
Thais Rodriguez-Caez
EY
Stuart Rogel
Graylan Ventures
Alex Sink
Community Volunteer
Bob Thompson
Community Volunteer
Kimberly Crum
Pinellas County Government
Sara Nichols
Appspace
Anthony Rolle
University of South Florida
Sonja Rosario
Citibank
Michael Attinella
Community Volunteer
Chadwick Loar
PNC Bank
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
Gender identity
Sexual orientation
Disability
No data