Arts Center Association, Inc.
We connect people with art
Programs and results
What we aim to solve
To connect people with art, which is our mission, we want to ensure that we represent the community we serve, in leadership, staffing, volunteers and on our Board of Trustees.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Saturdays@the Morean and Sundays@the Morean
Walk-in make-and-take art program for families with children ages 5-10. Each week provides a different theme for inspiration for children and their parents or caretakers. Offered each Saturday from 10 a.m. to 4 p.m. at the Morean Arts Center at its Bank of America Children's Learning Center, and each Sunday at the Morean Center for Clay in Midtown, St. Petersburg.
Summer Art and Clay Camps for Youth
For 10 weeks each summer, the Morean Arts Center and the Morean Center for Clay offer day-long art camps for youth ages 4-16.
Word & Image - Arts in Education Program
We work with Pinellas County Schools grades 3-12 students and teachers through this model program that connects languages arts with the visual arts. Each year a theme is developed and 4 exhibitions of work by elementary school students, middle school students and high school students that best showcase the theme are displayed in our galleries.
Master Artist Workshops at the Morean Arts Center
This series of workshops attracts master artists to the Morean Arts Center from across the United States.
Adult Scholarships
When funded, this service provides financial support for adults who qualify for scholarships for Morean Arts Center studio art classes.
Youth Scholarships
We seek funds to underwrite at least 100 youth scholarships for ages 4-16 for Summer Art, Clay and Glass Camps as well as youth studio art classes.
Artists-in-Residence Program at the Center for Clay
This program provides pre and post graduate opportunities to ceramicists seeking a supportive atmosphere to develop new work.
Contemporary Art Exhibitions
The Morean Arts Center offers a range of contemporary art exhibitions in almost every media and features youth, emerging and established artists.
Master Artists Workshops at the Center for Clay
A series of clay-related workshops and master artists events are planned including Woodfire Workshops, Florida Heat Surface Conference, and more
Studio Art Classes
The Morean Arts Center offers studio art classes in more than 16 different media in 6-week, 3-week, 1-week, 2-day, 1-day or 2-hour sessions taught by professional artists
Where we work
External reviews

Our results
How does this organization measure their results? It's a hard question but an important one.
Evaluation documents
Download evaluation reportsTotal number of paid admissions
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Preteens, Adolescents
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Ticketed and non ticketed visitors during our fiscal year, which runs from July 1 through June 30.
Total number of classes offered
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults
Related Program
Studio Art Classes
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Number of studio art classes.
Total number of free admissions
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Free or reduced admissions through accessibility programs.
Goals & Strategy
Reports and documents
Download strategic planLearn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Our goal is our mission, which is to connect people with art. We ensure our mission is accomplished by creating programs that are accessible to visitors of all ages, backgrounds, and abilities. While many of our programs are free or low cost, we have an educational and exhibition philosophy that encourages exploration of ideas and as such helps develop critical thinking.
What are the organization's key strategies for making this happen?
Without attention to improving earned revenue, we cannot meet our mission as we wish. We also seek to address needs in our community that we are uniquely qualified to address. We balance what we can do with what we need to do to remain relevant to our visitors and community. Action, attention and advocacy from our board, staff, teachers, students and volunteers ensure that our strategies develop proactively and responsively.
What are the organization's capabilities for doing this?
In the last several years we shifted our earned/unearned revenue ratio from 28% to 92%. The addition of the Chihuly Collection to our group of venues was key to this shift, and expanded both our admissions/ticket revenue and retail sales revenue. This strategic redirection allows us more flexibility and ability to provide a range of programs that remain accessible to our public.
What have they accomplished so far and what's next?
Our next chapter is our next century and in 2017 we celebrated a centennial of service to the arts, artists and community. As we continue to execute our strategic plan, in spite of the COVID-19 pandemic, our mission to connect people with art remains our foremost guide. We understand that we cannot do everything we want to do, but, as the area's oldest and one of its most significant arts organizations, we seek to respond to our community's most evident and emerging needs for access to the arts. Our continued emphasis on that path will inform our next century of service to art, artists and our community.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve
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Which of the following feedback practices does your organization routinely carry out?
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What challenges does the organization face when collecting feedback?
It is difficult to get the people we serve to respond to requests for feedback, We don’t have the right technology to collect and aggregate feedback efficiently, Staff find it hard to prioritize feedback collection and review due to lack of time
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Arts Center Association, Inc.
Board of directorsas of 01/20/2023
Mr. Tim Mann
The Bank of Tampa
Term: 2016 - 2025
Mr. Richard Seidel
Martie Fagan
Community Volunteer
Karen Riffe
Meridian Asset Services
Sean Goodrich
Goodrich Wealth Mgmt.
Sue Castleman
Retired Educator
Sarah Ellison
PWC
William (Bill) Harvard
Retired Architect
Troy Land
JP Morgan
John (Jamie) Prockop
Prockop Legal
Barbara Sansone
Community Volunteer
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
Gender identity
No data
No data
Sexual orientation
No data
Disability
No data
Equity strategies
Last updated: 11/26/2019GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more
- We ask team members to identify racial disparities in their programs and / or portfolios.
- We disaggregate data to adjust programming goals to keep pace with changing needs of the communities we support.
- We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
- We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
- We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
- We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
- We have community representation at the board level, either on the board itself or through a community advisory board.
- We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.