Alley Theatre

Houston, TX   |  www.alleytheatre.org

Mission

Mission: To produce great theatre that embodies the resident company.

Vision: To be an acknowledged leader of the American Theatre movement.

Ruling year info

1950

Managing Director

Mr. Dean R. Gladden

Artistic Director

Mr. Rob Melrose

Main address

615 Texas Avenue

Houston, TX 77002 USA

Show more contact info

EIN

74-1143076

NTEE code info

Theater (A65)

Youth Development Programs (O50)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Sign in or create an account to view Form(s) 990 for 2020, 2019 and 2018.
Register now

Communication

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

The Alley Theatre aims to produce great theatre that embodies the resident company and be an acknowledged leader of the American Theatre movement. We aim to provide world-class theatre arts and educational programing to Houston audiences.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Production of Subscription-Series Plays

Our 2018-19 season is set to be one of the best yet. We open in the season in the Neuhaus Theatre in the break room of one of Detroit’s last auto stamping plants with Dominique Morisseau’s SKELETON CREW. A makeshift family of co-workers swaps stories, shares dreams, and takes pride in their work, but when confronted with the life-altering choices they must face if the factory closes, dynamics shift and each is pushed to the limits of survival. On the Hubbard Theatre stage, we open with a classic Shakespearean comedy bursting with vitality and romance, TWELFTH NIGHT, featuring the Alley’s Resident Acting Company members.

As is tradition around the holidays, we are bringing back the Houston favorite, A CHRISTMAS CAROL, to delight, entertain, and spread holiday cheer. And ringing in the new year, we will be presenting the ALLEY ALL NEW FESTIVAL for the fourth year in a row, bringing the best up-and-coming playwrights and theatre artists to Houston.

The new year will also be bringing a world premiere to the Hubbard Theatre stage from Texas playwright and Alley favorite, Robert Askins: THE CARPENTER. Developed during the 2016 Alley All New Festival, this dark comedy of mistaken identities, family secrets, and partner swaps are sure to leave audiences rolling in the aisles. We usher in the spring with Beth Henley’s beloved, warm-hearted, and irreverent CRIMES OF THE HEART, followed by the recent Broadway and West End celestial hit, CONSTELLATIONS. We bring our 72nd season to a close with the action-packed swashbuckling adventure for the entire family, THE THREE MUSKETEERS.

Population(s) Served

The Alley Theatre’s Education and Community Engagement (ECE) programs encourage creative expression and participation in the theatre arts, promote math and science learning, improve critical literacy skills, foster personal growth and celebrate Houston’s heritage and cultural diversity. To deliver its programs, the Alley regularly teams educational and nonprofit organizations throughout the Houston area. Among its principal partners are the Houston Independent School District, the Fort Bend Independent School District and the Alley Theatre’s 8 Partner Schools.

Last season, the Alley Theatre provided 216,781 educational contact hours to students, educators, patrons and community members. The Alley’s touring shows and educational programs served 76,369 students and 3,347 teachers from 244 schools and 25 independent school districts throughout metropolitan Houston. We anticipate even more growth, a farther reach, and more impact in the 2018-2019 Season.

During the course of the 2018-2019 Season (July 2018 - June 2018), the Alley will deliver ECE programming to the Houston area in the following:

• Activities for Schools: School Nights, Partner School Program, Staging STEM, Slam Poetry, Alley Shows for Kids (ASK), Theatre Workshops, Alley Re-sourced (online resource guide), Student Matinees
• Activities for Children: Play Makers (summer and spring break theatre camps for children K-8)
Activities for Teens: TYPE (Texas Young Playwright’s Exchange), Playwriting 360, Slam Poets, Alley Conservatory (Junior and Senior levels for grades 7-8 and 9-12), First Draft

Population(s) Served

Following the reopening of the newly-renovated building, the Alley Theatre renewed and deepened its commitment to playwrights, to producing new work, and to producing world premieres with the launch of Alley All New, a major new works initiative. Alley All New is comprised of a variety of public and in-house programs designed to support playwrights and cater to the needs of each new project. We plan to produce more world premieres, commission new plays, and engage and support playwrights year round.

As part of this initiative we launched the Alley All New Festival, which focuses on the creative process instead of the final product. During the Festival, audiences have an opportunity to see a plays in their developmental stages rather than their final forms.

With the fourth year of the festival approaching, we have been able to produce four world-premiere plays at the Alley that were a part of an Alley All New Festival.

Population(s) Served

The Alley annually reaches new audiences and contributes to the cultural life of the community. The Alley also offers free and discounted tickets to those who might not know about live theatre or be able to afford to attend a performance. Public and private students pay a nominal fee to see plays as do clients of charitable organizations who participate in our AlleyWays program. For selected nights, the Alley encourages people to bring a donation of food or school supplies and attend a performance and pay what they can. Act OUT was created to provide Houston's gay/lesbian/bisexual/transgender (GLBT) community with social opportunities at the Alley.

Population(s) Served

The Alley Theatre offers Access Services for hearing and sight impaired patrons to select performances of every play in our 2016-2017 Season. Open Captioning is the digital display of dialogue and lyrics allowing Alley Theatre patrons the ability to follow along by reading the scrolling captions.

Audio Description allows Alley Theatre patrons to conceptualize the visual aspects of a performance with a live description of the characters, setting and onstage action broadcast via Infrared Assisted Listening devices. Audio Description and Open Captioning are provided for each Hubbard Stage production.

Open Captioning is offered for each production on the Neuhaus Stage. Infrared Assisted Listening devices and Wheelchair Seating are available at every performance of every production.

Population(s) Served

Where we work

Awards

Recognition Award 2003

Talento Bilingue de Houston

Best Theater Season 2005

Houston Press

Leadership in Action Crystal Award Community Partnership - Art Category 2010

Leadership Houston Texas Association of Partners in Education

Houston's Top Workplaces- Best Small Companies 2011

Houston Chronicle

Texas Medal of Arts 2011

Texas Cultural Trust

Affiliations & memberships

Theatre Communications Groups - Constituent Theatre 2006

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Total number of periodical subscribers

This metric is no longer tracked.
Totals By Year
Population(s) Served

No target populations selected

Related Program

Production of Subscription-Series Plays

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Total number of free seats filled for performances

This metric is no longer tracked.
Totals By Year
Population(s) Served

No target populations selected

Related Program

Production of Subscription-Series Plays

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Total number of paid seats filled for performances

This metric is no longer tracked.
Totals By Year
Population(s) Served

No target populations selected

Related Program

Production of Subscription-Series Plays

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Total number of performances

This metric is no longer tracked.
Totals By Year
Population(s) Served

No target populations selected

Related Program

Production of Subscription-Series Plays

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

The Alley Theatre's mission is to produce theatre that embodies the Resident Company. The vision is to be an acknowledged leader of the American Theatre movement. The Alley strives to maintain the following core values in the work we create:

•Creative Excellence: Artistic innovation and the highest professional standards

•Alley Company Artists: Resident acting company and continued relationship with select writers, directors and designers

•Community Engagement: Sharing and instilling a passion for the theatre with audiences, patrons and Houston's diverse community

•Applied Theatre: Integrating drama in education, community or therapeutic context


The mission of the Alley Theatre's Education and Community Engagement department is to become a driving force for exemplary arts education practices, nurture the next generation of theatre artists, and harness the power of theatre to promote community engagement, discourse and empathy.

The Alley Theatre's artistic programming features productions that appeal to people of all ages and backgrounds. These range from classic dramas, world premieres and experimental works to comedies, musicals mysteries and holiday specials.

The Alley supports state-mandated education goals in grades K-12 by providing high-quality, school-based theatre arts integration programs that enhance learning, communication skills and critical thinking. These programs also introduce young and under-served audiences to professional theatre of the highest caliber. The Alley's community-oriented theatre programs for younger audiences celebrate Houston's cultural diversity, increase social awareness and develop empathy skills.

Founded in 1947 by Nina Vance, the Alley Theatre is a cornerstone of Houston's flourishing arts community. It is also one of the most seasoned resident theatre companies in the country, with an annual operating budget of $19 million and a combined staff of 177. Each season, the Alley's productions and programs serve more than 200,000 people who reflect the growing diversity of Greater Houston.

Since moving to its landmark building on Texas Avenue in 1968, the Alley has drawn over eight million people to the downtown Theater District. Renowned directors, actors, playwrights, and designers from across the country regularly join its Resident Company and stage artists in the Alley's 75,000 square-foot, state-of-the-art Center for Theatre Production to rehearse and create sets, props and costumes for each play. The Alley's newly renovated theater building is one of the most advanced facilities of its kind in the nation. A typical season consists of eight productions, a summer show and two Christmas plays, for a combined total of nearly 400 performances in the Hubbard Theater (774 seats) and Neuhaus Theater(310 seats).

Over the past quarter century, the theatre has risen to national and international prominence, winning the 1996 Tony Award for Best Regional Theatre and experiencing strong audience growth. Alley productions have gone on to Broadway, on tours to 40 cities around the country and been featured at major European festivals. In 2011, the Texas Cultural Trust presented the Alley with its prestigious Texas Medal of the Arts Award, marking the first time a performing arts organization had received the state's highest honor in the arts.
The Alley's award-winning education and community engagement programs encourage creative expression and participation in theatre at all levels, improve critical literacy skills for learners of all ages, spark intellectual curiosity, foster personal growth and celebrate Houston's heritage and cultural diversity. In 2016-2017, the Alley Theatre provided 503,372 educational contact hours to students, educators, patrons and community members. Our touring shows and educational programs served 79,402 students and 3,660 teachers from 25 independent school districts throughout Greater Houston.

Financials

Alley Theatre
lock

Unlock financial insights by subscribing to our monthly plan.

Subscribe

Unlock nonprofit financial insights that will help you make more informed decisions. Try our monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights?
Learn more about GuideStar Pro.

Operations

The people, governance practices, and partners that make the organization tick.

lock

Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

lock

Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Alley Theatre

Board of directors
as of 10/29/2020
SOURCE: Self-reported by organization
Board chair

Mr. Butch Mach

Mach Industrial Group

Roger Aksamit

Thompson & Knight LLP

Margaret Alkek Williams

Scott Atlas

Maria Wyckoff Boyce

Hogan Lovells

Oscar K. Brown

Occidental Petroleum Corporation

Patrick Burk

JD Feilds & Company, Inc.

John Carrig

Dan Domeracki

Schlumberger

Jonathan Finger

Finger Interests, Ltd.

Edward Griffin

Griffin Partners, Inc.

Robert S. Harrell

Fulbright & Jaworski L.L.P.

Al J. Hirshberg

ConocoPhillips

Robert Hixon

John L. Wortham & Son

Patricia Hubbard

Ron Hulme

Parallel Resource Partners

Philip John

William Johnson

Wm. J. Johnson Associates

Kenneth P. Kades

The Kades Corporation

Kathryn Ketelsen

Thomas Langford

UBS Investment Bank

Meredith Long

Meredith Long & Co.

Miguel "Mike" A. Loya

Vitol, Inc.

Butch Mach

Mach Industrial Group

Beth Madison

Madison Benefits Group, Inc.

Jesse Marion

Integrated Corrosion Companies

Nancy Martin

Shannon, Martin, Finkelstein & Alvarado, P.C.

Parker Meeks

McKinsey & Company

Joseph Mongrain

Anadarko Petroleum

Stephen C. Morse

Russell Reynolds Associates

Katharine Orton

Wells Fargo Healthcare Financial Services

Robert Penshorn

Deloitte & Touche, LLP

Cynthia Petrello

Roger Plank

Apache Corporation (Retired)

Peter Ragauss

Baker Hughes (Retired)

Rob Reedy

Porter & Hedges, L.L.P.

Arthur Rogers

Fulbright & Jaworski, L.L.P.

J. Abbott Sprague

Computer Home Services, Inc.

Lois Stark

Stark Productions, Inc.

J.W. Stewart

Longfellow Group

Dan Tutcher

Center Coast Capital

Glen Vangolen

Occidental Petroleum Corporation

Gregory Vesey

Liquefied Natural Gas Limited

Thomas Walters

Exxon Mobile

Sharyn Weaver

Scott Wulfe

Vinson & Elkins

Lynn Wyatt

Louis "Lou" Cushman

Cushman and Wakefield, Inc.

Craig Jarchow

CCI Oil and Gas

Bill Kroger

Baker Botts L.L.P.

Nancy McGregor

Eric Nielson

Quantum Energy Partners

Ron Rand

The Rand Group, L.L.C.

Trent Tellepsen

Tellepsen Builders

Dheeraj "D" Verma

Quantum Energy Partners

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 10/28/2020

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Male, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

The organization's co-leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Male, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

No data

Gender identity

No data

 

No data

Sexual orientation

No data

Disability

No data