GOLD2023

Main Street Theater Houston

aka Main Street Theater   |   Houston, TX   |  www.mainstreettheater.com

Mission

Main Street Theater’s (MST’s) mission is to create and promote professional theater for Houstonians of all ages and backgrounds and to nurture, challenge and grow the talent pool of Houston theater artists. We raise questions, spark conversations and inspire a sense of wonder in our audiences of all ages. We produce two distinct year-round professional seasons: an Actors’ Equity MainStage season for adult\naudiences and a professional Theater for Youth (TY) season for school-age children and families. In addition, our Education and Outreach Department produces professionally-led classes for youth.

Ruling year info

1980

Principal Officer

Ms. Rebecca Greene Udden

Main address

2540 Times Blvd.

Houston, TX 77005 USA

Show more contact info

Formerly known as

Main Street Theater

EIN

74-2093696

NTEE code info

Theater (A65)

Arts Education/Schools (A25)

Youth Development Programs (O50)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Communication

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

We aim to make accessible theater available for Houstonians of all ages and abilities by providing high-quality professional performances in an intimate setting, and we aim to give as many children as possible access to artistic expression through child-focused arts activities and classes.\nWe need to continue to nurture and grow the talent pool of Houston artists so that the work we do will continue to be high quality.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

MainStage

As our MainStage program for adult audiences has grown over our 44 years, we have steadily increased the employment and exposure opportunities for talented Houston theater artists and offer union contracts through Actors' Equity Association. The MainStage is committed to featuring new works (including numerous world premieres), rediscovered classics, works by female playwrights, and thoughtful revivals, offering Houston theater lovers a chance to see plays they cannot see anywhere else. We are also committed to offering a wide range of ticket discounts ($10/free student tickets, reduced senior and veteran tickets) so that cost need not be a barrier to attending one of our shows.

Population(s) Served
Adults

Our professional Theater for Youth program produces plays based on children's literature for families and school groups and is now in its 40th season, reaching over 130,000 children, educators, and families yearly. Employing an equal number of theater artists as the MainStage, this program keeps theater and books fresh for young people and their families, promotes literacy in a vibrant way, and creates rich theater-going experiences for people of all ages. All children and teachers from both Title I and non-Title I schools receive free resources that complete the learning arc, including educational materials containing orientation for teachers and exercises and assignments for students; student/teacher surveys; and student talk-backs.

Population(s) Served
Children and youth
Parents

Through our Education and Outreach programs, MST provides a significant resource in Houston and the Texas Gulf Coast region for literacy, theater education, and arts integration. We are constantly forming new partnerships with schools to bring our theater classes to them either during the school day as part of school curriculum or in an after-school capacity. We offer year-round classes and camps for children ages 4  through 19. Reaching beyond the students who enroll in the classes at our theater spaces, our Education Dept. is a resource for schools and community groups, tailoring programs that meet student and educator needs. We now offer a residential SteAmwork program that uses theater as a way to teach core STEM classes in HISD middle schools residencies.

Population(s) Served
Children and youth

Where we work

Awards

Affiliations & memberships

Theatre Communications Groups - Constituent Theatre 2002

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Our goals are:\n - to reach as many people as possible through thought-provoking theatrical performances and increase their engagement with the art through curated ancillary activities; \n- to provide as many children as possible with the opportunity to explore their own creativity through arts-oriented activities;\n- to strengthen the theater ecosystem in Houston by providing work for Houston-based theater artists, building professional careers and training the next generation.

We keep an open dialogue with our audience to engage them in our productions beyond ticket purchases through the Part of the Art series, which offers a deeper dive into each production through talkbacks, discussions, readings and other activities.\nWe maintain close communications with parents, teachers and principals to understand the needs of the students in our classes and the students in our audiences.\nWe offer a unique repertory of material our audience will not encounter elsewhere in our professional MainStage series, and we work closely with teachers and parents to select literature in our Theater for Youth series that reflects the current interests of Houston's children.\nWe invest in the local talent pool by offering competitive pay for the artists, encouraging Houston talent to remain and grow in Houston.\nWe collaborate with other theaters, sharing resources and best practices to strengthen the industry city-wide.

Our investment in Houston talent has paid off for us by providing a deep and excellent pool of talent capable of creating high-quality theatrical performances. Our Theater for Youth is a much-sought-after professional employment opportunity for recent graduates of area schools and our MainStage operates under a contract with Actors' Equity Association, the professional actors' union. Actors move between both programs, working with seasoned professionals to build their resumes and \nThrough over four decades of operation we have built an organization capable of

We have built a reputation for first-class theatrical productions of challenging and surprising plays. We are known for presenting big stories in an intimate setting and not shying away from difficult material. We routinely see over forty young professionals auditioning for our Theater for Youth, and we employ over 200 individual artists each season, many for multiple projects. We are a member of Houston Arts Partners and part of Arts Connect, an effort to bring arts education into every HISD school. We are known to be good collaborators and good stewards of our resources, making our space and our stock available to other companies in the area. In this area, we founded the Costume Connection, a shared costume warehouse which makes the stock from multiple theaters available to all theaters and schools in the area.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To inform the development of new programs/projects, To strengthen relationships with the people we serve

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback

Financials

Main Street Theater Houston
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

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Main Street Theater Houston

Board of directors
as of 01/25/2023
SOURCE: Self-reported by organization
Board chair

Ms Janet Hansen

Janet Hansen, Attorney at Law

Term: 2021 - 2023

Jason Casell

Lewis Brisbois Bisgaard & Smith LLP

Rebecca Greene Udden

Main Street Theater

Greg Wehrer

Squires Patton Boggs (US) LLP

Andrew Zitterkopf

Energy Consultant

Mary Itz

City of Houston

Kassie Harris

Newpark Resources

Janet Hansen

Janet Hansen, Attorney at Law

James Salners

Retired

Kathy Cire

Retired

Robert Card, M.D.

Retired

Shawn Simme

Benefits, Inc.

Organizational demographics

SOURCE: Self-reported; last updated 1/25/2023

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

No data

Disability

No data