Second Harvest Food Bank Santa Cruz County

Feed Hope

aka Second Harvest Food Bank   |   Watsonville, CA   |  http://www.thefoodbank.org

Mission

Our mission is to end hunger through healthy food, education and leadership. Our vision is for a Santa Cruz County where no one has their life's opportunities limited because of hunger or malnutrition. We partner with nearly 100 of Santa Cruz County's best non profits providing them access to the food they need for their client population, in addition we have nearly 60 of our own nutrition education and distribution sites throughout Santa Cruz County.

Notes from the nonprofit

Our board has recently adopted our newest strategic plan.

Ruling year info

1993

CEO

Mr. Willy Elliott-McCrea

Main address

800 Ohlone Parkway

Watsonville, CA 95076 USA

Show more contact info

EIN

77-0326685

NTEE code info

Food Banks, Food Pantries (K31)

Emergency Assistance (Food, Clothing, Cash) (P60)

Nutrition Programs (K40)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Communication

Blog

Programs and results

What we aim to solve

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Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Food

We acquire food from many sources: food industry donations; community food drives; food purchases; and government commodities programs. We distribute emergency food boxes to individuals and families in need of assistance. Our Food for Children program distributes food to nearly 2,200 families at 21 school and low-income housing distribution sites. We also provide food to agencies operating shelters, soup kitchens, group homes, childcare and rehab programs. Our Community Food Hotline makes 4,000 emergency food assistance referrals during the year to people in need of immediate hel000 people every month, 51 % of which were children. Our Volunteer Services Program utilized nearly 2500 Volunteers in FY 02. Food pounds distributed for FY 01/02 were as follows: Agency Distribution Center 2,835,850, Food for Children Program 442,930, USDA 1,038,752, and our warehouse (Errington) pantry 399,453.

Population(s) Served
Social and economic status

Where we work

Accreditations

AIB International Inspection against the Consolidated Standards 2021

Awards

Organization of the Year 2021

Pajaro Valley Chamber of Commerce

Affiliations & memberships

Founding Member of Feeding America 1979

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • Who are the people you serve with your mission?

    Economically disadvantages individuals in Santa Cruz County. This could be working poor, unemployed, un-homed and those displaced by natural disaster. We serve families, children, individuals, veterans, individuals suffering from mental illness, the un-homed, schools, churches, and other community non profits.

  • How is your organization collecting feedback from the people you serve?

    Electronic surveys (by email, tablet, etc.), Paper surveys, Focus groups or interviews (by phone or in person), Suggestion box/email, door to door canvassing,

  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals,

  • What significant change resulted from feedback?

    we learned, at the onset of the pandemic in our county that people wanted drive through food distributions. Within 2 weeks of shelter-in-place in our county we moved to drive through models. We started pre-bagging and boxing all foods in order to place in cars and reduce the number of people touching the food.

  • With whom is the organization sharing feedback?

    Our staff, Our board, Our funders,

  • How has asking for feedback from the people you serve changed your relationship?

    Asking for feedback is helping us to determine times and outreach to let people access more food resources.

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually, We take steps to get feedback from marginalized or under-represented people, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We act on the feedback we receive,

  • What challenges does the organization face when collecting feedback?

    It is difficult to get the people we serve to respond to requests for feedback, It is difficult to find the ongoing funding to support feedback collection, Staff find it hard to prioritize feedback collection and review due to lack of time,

Financials

Second Harvest Food Bank Santa Cruz County
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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Connect with nonprofit leaders

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Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Second Harvest Food Bank Santa Cruz County

Board of directors
as of 12/2/2021
SOURCE: Self-reported by organization
Board chair

Ms Michele Bassi

Chair of Board of Trustees

Term: 2021 - 2023

Tricia Wynne

Laurie Negro

Betty Burger

Michele Bassi

Santa Cruz County Bank

Rick Weiss

Bay Federal Credit Union

Susan Lovegren

Bob Norton

David Amaral

UCSC

Kristin Fabos

Cabrillo College

Joy Flynn

Boehringer Ingelheim

Lyza Gianelli

S. Martinelli's

Matt Huffacker

City of Watsonville

Lori Kletzer

UCSC

Alexander Pedersen

Cabrillo College

June Ponce

Sun Valley Berries

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 12/01/2021

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Male, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

 

Sexual orientation

Disability

Equity strategies

Last updated: 12/01/2021

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Data
  • We review compensation data across the organization (and by staff levels) to identify disparities by race.
  • We analyze disaggregated data and root causes of race disparities that impact the organization's programs, portfolios, and the populations served.
  • We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
  • We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
Policies and processes
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We have community representation at the board level, either on the board itself or through a community advisory board.
  • We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.