PLATINUM2024

Bite Size Vegan

veganism [simplified]

Iowa City, IA   |  http://www.bitesizevegan.org

Mission

Bite Size Vegan simplifies the complexities of veganism through engaging & approachable educational content—helping people go vegan & equipping existing vegans with the tools they need to get active. Believing in the power of an informed public, Bite Size Vegan provides free, open-access to right-to-know information in a digestible format. Bite Size Vegan fills a unique space in vegan activism & advocacy by bringing together the accessibility of engaging social-media content with the integrity & depth of research-backed, transparently-cited educational information. By helping people make the connection that veganism—far from an extreme way of life—is simply aligning our actions with the values we already have, Bite Size Vegan strives to end the pervasive exploitation of non-human animals.

Ruling year info

2018

President

Emily Moran Barwick

Main address

450 Hwy 1 West 158

Iowa City, IA 52246 USA

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EIN

81-4623988

NTEE code info

Education N.E.C. (B99)

Animal Related Activities N.E.C. (D99)

Alliance/Advocacy Organizations (D01)

IRS filing requirement

This organization is required to file an IRS Form 990-N.

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Communication

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

There is an ever-increasing amount of information available about veganism. However, assessing what's misinformation, disinformation, and finding solid, primary, reliable sources in all of the "noise" is overwhelming to say the least! In addition, for many individuals, the concept of veganism often carries a "charge", sparking defensiveness and resistance. This is perpetuated and exacerbated by a multitude of incomplete, conflicting, confusing or just plain nonfactual information. Even those interested in making a change are often left overwhelmed with where to start.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Bite Size Vegan

Bite Size Vegan is an ever-expanding, open-access educational resource of information on all aspects of veganism. Provided as a free public service by Emily Moran Barwick, who purposefully utilizes mediums and approaches tailored to modern methods of information consumption, including: digital media (namely educational videos with accompanying cited articles and additional resources on BiteSizeVegan.org), social media-based content, and live speeches tailored to each audience’s cultural, social, and additional informing considerations and circumstances.

There is a lot of information, misinformation, and disinformation on veganism out there! Bite Size Vegan makes it simple, accessible, and approachable.

From thoroughly researched academic reports, to engaging videos for kids, to moving mini-documentary style videos, Bite Size Vegan provides a wide range of educational approaches for various learning styles, and emphasizes the diversity of veganism—because it’s not about changing who you are, just what you do in relation to non-human animals.

Population(s) Served
Adults
Children and youth
Parents
Activists

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Cumulative time (in days) individuals have spent watching Bite Size Vegan educational videos

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

"Watch time" provides a better metric for engagement with the educational content than "views". Time is displayed in "days." Data limited to videos hosted on YouTube only.

Number of countries or regions reached by Bite Size Vegan educational content.

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Data based upon available metrics within YouTube's analytics. Scope limited by the countries and regions for which YouTube supplies data.

Number of languages in which Bite Size Vegan videos are available & have been viewed

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Data not available before March 1, 2016. Reflects translated video information and captions available and viewed within given time period. Number potentially limited by YouTube's available analytics.

Percentage of videos with closed captioning

This metric is no longer tracked.
Totals By Year
Population(s) Served

People with hearing impairments

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Percentage of videos with accurate closed captions in video's native language (English). See languages metric for translations data.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Bite Size Vegan was founded on the belief that everyone deserves access to solid, factual information on issues impacting their health, our planet, society, and the lives of other sentient beings. The website, videos, resources and speeches serve to provide this access in formats tailored to modern methods of information consumption—digestible and approachable, yet backed by rigorous research.

Bite Size Vegan aims to serve as an "entry point" for non-vegans to explore veganism in an approachable, non-threatening environment—distilling down complex concepts into accessible formats while providing cited sources for total transparency and to allow further independent research and evaluation.

Simultaneously, Bite Size Vegan aims to serve as a source of teaching tools for current vegans and activists, providing them with reliable "go to" resources to use in their own activism, allowing them to focus more time on outreach.

By taking on the ample time requirements of researching the myriad of issues inherent within and surrounding veganism, as well as sorting through the ever-growing mountains of information, Bite Size Vegan aims to increase both the accessibility of veganism for non-vegans, and the efficiency and effectiveness of current vegans' activism.

Everything Bite Size Vegan provides is completely free. All of the videos, articles, and downloads are open to all, and speeches are delivered free of charge.

Bite Size Vegan content is purposefully tailored to modern methods of information consumption to increase access to right-to-know information that is otherwise buried under mountains of information, disinformation and misinformation, hidden behind paywalls, or requiring more time and/or research experience than many individuals have or can afford.

Founded upon the belief that everyone has a right to know the truth, Bite Size Vegan removes many of the existing barriers to reliable information, allowing the public to evaluate for themselves issues which directly impact their health, our planet, society, and the lives of all sentient beings.

Bite Size Vegan's founder, Emily Moran Barwick has a keen ability to "translate" complex issues into accessible videos, speeches and articles that have already reached people around the world, spurring change and action (as relayed through testimonials over the years). Emily takes great care to consider Bite Size Vegan's mission, vision and values as well as the intended audience for every video, article or speech. There is no shortage of topics to cover, nor a need for accessible information on veganism. Bite Size Vegan's model and approach serve to meet this need within the formats of modern information consumption, bridging the gap between the "everyday" and "academia".

As of 2019, Bite Size Vegan content has reached people in at least 224 Countries or Regions, been translated into at least 60 languages, and been used in classrooms in multiple US states as well as internationally. As of May 23, 2020, individuals around world have cumulatively spent 149 years, 29 days watching the Bite Size Vegan videos on YouTube.

Moving forwards, Bite Size Vegan aims to increase the reach of the existing content, produce new content, and develop new formats and resources to further increase accessibility across various learning styles and backgrounds, with the goal of developing into an even more comprehensive, dynamic "encyclopedia" of veganism.

Financials

Bite Size Vegan
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

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Bite Size Vegan

Board of directors
as of 05/22/2024
SOURCE: Self-reported by organization
Board chair

Emily Moran Barwick

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Not applicable
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Not applicable

Organizational demographics

SOURCE: Self-reported; last updated 10/17/2022

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
Multi-Racial/Multi-Ethnic (2+ races/ethnicities)
Sexual orientation
Decline to state
Disability status
Person with a disability

Race & ethnicity

No data

Gender identity

No data

Transgender Identity

No data

Sexual orientation

No data

Disability

No data