GOLD2022

Settheexpectation

#SetTheExpectation

TUALATIN, OR   |  https://settheexpectation.org

Mission

Set The Expectation is a nonprofit organization dedicated to ending sexual and interpersonal violence through prevention work with men, advocacy, and engagement with agencies serving survivors and their families.

Notes from the nonprofit

We believe full participation in the SetTheExpectation campaign and programs helps foster safer and more respectful cultures within athletic departments.

Ruling year info

2018

Founder and President

Brenda Tracy

Main address

PO BOX 2660

TUALATIN, OR 97062 USA

Show more contact info

EIN

82-2427753

NTEE code info

Youth Development Programs (O50)

Other Youth Development N.E.C. (O99)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Communication

Programs and results

What we aim to solve

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Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Campaign PSA

Shifting attitudes and beliefs around issues of sexual and physical violence requires
reaching and educating Americans on a national scale. We plan to create a PSA that can be
seen during major sporting events such as the NCAA College Football Championship, NFL
playoffs and the NCAA Final Four. As a major televised PSA, the video content will convey
the messaging of the campaign while also engaging men and boys as the solution and
inspiring important conversations in households across America.

Population(s) Served
Adults

What Does It Look Like:
Trauma is one of the ties that binds most of humanity. All of us have experienced some sort of trauma. Whether acute or complex, there are few of us who have not experienced the traumatic loss of a loved one, illness, injury, assault, abuse or other experiences that have written on the wall of who we are, who we become and how we interact with others and the world. Given that trauma is such an important topic, and is inextricably connected to the survivor experience, it is where we start with year one of the learning program.

For Year 1 - there will be 8 video modules covering topics such as;
Week 1- Introduction
Week 2- The Basics of Trauma
Week 3- Types of Trauma Part 1
Week 4 - Types of Trauma Part 2
Week 5- Poor Responses from Perps
Week 6-Victim & Response Impact
Week 7-Support

Reach:
College Students: The NCAA, NJCAA and NAIA regulate approximately 570,000 student athletes from up to 2,068 North American institutions and conferences.

Population(s) Served

We believe in the power of sport to transform communities and through the Set The Expectation Champions initiative we are partnering professional athletes with community agencies who serve families and survivors of sexual assault and domestic violence. Founded by Set The Expectation NFL Ambassador, James Smith-Williams, the Champions program successfully launched in Washington, DC in 2021 and we are set to launch in Los Angeles fall 2022.

Our Set The Expectation Champions Program is focused in the Washington D.C. area. They serve the DC Coalition Against Domestic Violence, My Sister’s Place, DC Volunteer Lawyers Project and CASA for Children of DC.

The Champions helped raise $100K for programs and served over 2,000 children.
$75K went directly to local Washington DC programs to use the money for the most needed projects. $15K went directly to buying items to support local DC drives and events.

Expansion and staffing for this program is key.

Population(s) Served
Age groups
Sexual identity
Health
Ethnic and racial groups
Age groups
Sexual identity
Health
Ethnic and racial groups
Foster and adoptive children

Where we work

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve

  • What significant change resulted from feedback?

    We knew that building a scalable digital learning platform was necessary to find real change in addressing issues of sexual physical and dating violence. While building out this project for over a year and a half, we met with educators, researchers, Ph.D affiliates, athletic departments and students. This research we did on our end, made us readjust and create a brand new digital working platform that would be engaging and meaningful. We listened, learned and internally made sure to reach out to subject experts in this space.

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback

Financials

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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

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Settheexpectation

Board of directors
as of 09/20/2022
SOURCE: Self-reported by organization
Board co-chair

Jackie Swanson


Board co-chair

Christopher Graves

Michelle Uzeta

Deirdre Gill

Treasurer

Leigh Gill

Organizational demographics

SOURCE: Self-reported; last updated 9/20/2022

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

 

Sexual orientation

Disability