Beyond Carnism Inc

We don’t help people see different things. We help them see the same things, differently.

Orlando, FL   |  https://carnism.org

Mission

Beyond Carnism is a US-based, international organization dedicated to exposing and transforming carnism, the invisible belief system that conditions people to eat certain animals.

Ruling year info

2020

Founding President

Dr. Melanie Joy

Main address

3936 S Semoran Blvd

Orlando, FL 32822 USA

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EIN

84-3033232

NTEE code info

Alliance/Advocacy Organizations (K01)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Communication

Programs and results

What we aim to solve

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Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Exposing and Transforming Carnism

Our mission is to expose and transform carnism, the invisible belief system that conditions people to eat certain animals. Beyond Carnism is the first and only organization targeting the roots of the problem—the mentality that drives people to eat animals and to resist information that would lead them to change their behaviors—making our approach unique and pioneering.

We believe that meaningful change requires a two-pronged strategic approach, which entails weakening carnism and strengthening veganism. We weaken carnism by raising awareness of it and providing tools for moving toward a vegan lifestyle. We:
—produce high-impact video campaigns to expose new audiences to carnism
—engage with online media platforms to promote awareness of carnism
—author books and articles to legitimize veganism and broaden the conversation about creating a better world for all beings
—secure foreign-language contracts for our books, to ensure that they are available in as many languages as possible

Population(s) Served
Adults

The Center for Effective Vegan Advocacy (CEVA) strengthens veganism by increasing the impact of vegan advocacy worldwide. We improve the effectiveness of vegan advocates and organizations and help to build a more unified and resilient vegan movement.

Specifically, we:
-- provide in-person trainings to vegan advocates;
-- offer digital trainings, which include webinars, online workshops, and online courses;
-- provide an online resource center;
-- secure foreign-language contracts for our books for vegan advocates.

We believe that meaningful change requires a two-pronged strategic approach, which entails weakening carnism and strengthening veganism.

Population(s) Served
Adults

Where we work

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization collecting feedback from the people you serve?

  • How is your organization using feedback from the people you serve?

  • With whom is the organization sharing feedback?

  • Which of the following feedback practices does your organization routinely carry out?

  • What challenges does the organization face when collecting feedback?

Financials

Beyond Carnism Inc
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

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Beyond Carnism Inc

Board of directors
as of 10/14/2022
SOURCE: Self-reported by organization
Board chair

Dawn Moncrief

A Well-Fed World

Adrian Ramsey

Green Party of England and Wales

Gero Schomaker

denkwerk

Verónica Carrai

Tipping Point Foundation

Organizational demographics

SOURCE: Self-reported; last updated 10/14/2022

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender (cisgender)

Race & ethnicity

Gender identity

 

Sexual orientation

No data

Disability

No data

Equity strategies

Last updated: 10/06/2022

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Data
  • We review compensation data across the organization (and by staff levels) to identify disparities by race.
  • We ask team members to identify racial disparities in their programs and / or portfolios.
  • We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
  • We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
Policies and processes
  • We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.