PLATINUM2023

OC Pom Rescue

Placentia, CA   |  https://www.ocpomrescue.com

Mission

Between the thousands of homeless dogs on any given day in California and the dog retail industry of puppy mills and backyard breeders, dogs are constantly suffering from abuse, neglect, abandonment, and irresponsible ownership. There is no shortage of amazing dogs from shelters, humane societies, or previous owners! Our purpose as a rescue is to give every dog a second chance (or a third or fourth!) and a loving forever home. OC Pom Rescue hopes to make the dog adoption process enjoyable and rewarding for first-time and repeat dog owners alike. We work diligently to match our applicants with the right rescue dogs for their home, lifestyle, and needs.

Ruling year info

2020

Chief Executive Officer

Mrs. Jasmine Ann List

Chief Finance Officer

Mrs. Jia Caruso

Main address

170 E Yorba Linda Blvd Suite 523

Placentia, CA 92870 USA

Show more contact info

EIN

84-4796344

NTEE code info

Animal Protection and Welfare (includes Humane Societies and SPCAs) (D20)

Animal Related Activities N.E.C. (D99)

Philanthropy / Charity / Voluntarism Promotion (General) (T50)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Sign in or create an account to view Form(s) 990 for 2020.
Register now

Communication

Blog

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

OC Pom Rescue actively works against the puppy mill industry and the profit seeking owners of puppy stores. Millions of young dogs are sold each year, with each dog going for $500-$3000. OC Pom Rescue joins animal advocacy groups in the fight against profit based companies. The strong marketing resources and focus on young dogs has contributed to the cyclical nature of buying dogs for their cuteness factor. The industry is centered around profit, so educating adopters is not a priority. This contributes to high dumping rates and shelter overcrowding. OC Pom Rescue is meant to be a clear and accessible resource for educating adopters and encouraging responsible dog ownership. Amidst the chaos of going online and being hit with thousands of sources demanding clicks and the user's attention, we are a reliable resource for adopters to easily navigate.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

OC Pom Rescue

OC Pom Rescue is a 501(c)(3) nonprofit organization in Southern California that was created to be an educational resource and an ally to animal advocates. We rescue and rehabilitate Pomeranians of all ages, sizes, and conditions, and also welcome other small dog breeds into our care. Our purpose as a dog rescue is to find them their perfect forever home based on their individual needs and history. Our founders have over ten years of dog rescue experience and we are always welcoming new volunteers to join our team. Our volunteer network runs through Orange County, San Diego County, Santa Barbara County, Los Angeles County, Riverside County, Ventura County, and the Inland Empire. We are fully foster-based and do not use any facilities. OC Pom Rescue hopes to make the dog adoption process enjoyable and rewarding for first-time and repeat dog owners alike. We work diligently to match our applicants with the right rescue dogs for their home, lifestyle, and needs. We also strive to promote awareness and education about the Pomeranian breed and its characteristics, needs, and traits.

Population(s) Served
Adults

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of return website visitors

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adults

Related Program

OC Pom Rescue

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

We began in 2020, so our 2020 number of returned website visitors is 15,774.

Average number of dollars received per donor

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Context Notes

We began in 2020, so average number of dollars per donor is $50.

Number of unique website visitors

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Output - describing our activities and reach

Direction of Success

Holding steady

Average number of days taken to respond to customers

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Holding steady

Number of phone calls/inquiries

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Holding steady

Number of volunteers

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Context Notes

We began in 2020, so we have 51 volunteers.

Number of clients served

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Increasing

Number of organizational partners

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of websites and organizations (outside of our organization) that share our resources and information

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Dollars donated to support advocacy efforts

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Number of website pageviews

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of grants received

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Number of Facebook followers

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Total number of volunteer hours contributed to the organization

This metric is no longer tracked.
Totals By Year
Related Program

OC Pom Rescue

Type of Metric

Input - describing resources we use

Direction of Success

Holding steady

Number of individuals attending community events or trainings

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Number of animals rehomed

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Holding steady

Number of animals rehabilitated

This metric is no longer tracked.
Totals By Year
Type of Metric

Context - describing the issue we work on

Direction of Success

Holding steady

Number of animal clinics/shelters improved as a direct result of the nonprofit's efforts

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Dog adoption can be difficult - especially now with the pandemic - and many shelters, rescues, and stores are appointment only or solely through online transaction. The influx in online activity has made it necessary for responsible dog adoption resources, like rescues and shelters, to adapt and be an accessible resource for adopters. OC Pom Rescue wants adoption to be where adopters go first, and not to stores that get their dogs from puppy mills - Adopt, Don't Shop! We aim to prioritize education and responsible ownership, such as being aware of medical expenses, training, and breed characteristics. We also want to refer adopters to vets, groomers, and dog product suppliers. There are many different brands and small businesses that offer quality foods, treats, harnesses, and more. It is not obvious how large of a profit big companies make from selling dogs and sub-par products, and we want to shed light on those that make quality products for animals that deserve the best!

Our top priority is the wellbeing of our rescue dogs. We have established relationships with a vet and groomer, who work to fully assess, vet, and groom our dogs. They are also very aware that we do not have any medical or behavioral history on our dogs. We have also established relationships with brands to donate necessary items, such as leashes, harnesses, and food. Their safety and health is our number one priority. Our next priority is responsiveness - we want rescue to be an available and accessible resource. Many of our adopters and followers have questions or do not know anything about dog ownership, which is why being responsive is so important. Dog adoption should be easy and educational, which we convey through transparency and clear communication. Social media presence is also vital to communicating and educating our adopters. Platforms such as Instagram and Facebook are widely used and understood by our adopters, so this also contributes to making rescue an easy, available resource. Instagram and Facebook also make dog adoption more personal. The user can get a sense of each dog's personality and needs by having clear photos and honest captions. Our website is always up to date, and it clearly outlines how adoption works and how one can volunteer or foster. We try to anticipate common questions and answer them on each page for those who want to learn about how rescue works.

OC Pom Rescue has 50+ volunteers that have specific roles, and they also have people above them to hold each other accountable. We use each other's abilities to meet common goals, such as revamping the website, writing grant applications, taking videos, etc. Our volunteer and foster applications are designed to encourage those who find joy in saving dogs and weed out those who want to be awarded participation trophies. All of our volunteers dedicate countless hours to their roles and the dogs that they care for; rescuing dogs is difficult, and it would not be achievable without the hard work of volunteers. Our founders and many of our volunteers have 5+ years of experience working with nonprofits or dog rescue, and so we take from each other's experience and work to make OC Pom the best that it can be. We take questions and communicate through email, our P.O. box, and our social media accounts.

Over the past six months, we have adopted out over 70 dogs and established relationships with brands and shelters all across California and parts of Nevada. Our Yelp and Facebook reviews have grown and continue to praise the same thing - we are so responsive! We have welcomed over 50 volunteers and fosters into our rescue, which is what has made it possible for us to save so many dogs. Our following on Facebook and Instagram is 1,300 and growing every day. The social media director responds to a minimum of 20 messages each day, all day. The founders respond to a minimum of 20 emails each day, regarding questions and reviewing applications. Whenever we get a dog from a shelter, the adoption coordinator emails them an update with photos when they get adopted. It truly takes a village to see and make progress!

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • Who are the people you serve with your mission?

    Dog lovers! All dog lovers, dog owners, and future dog owners benefit from OC Pom Rescue's mission. The resources that OC Pom Rescue provide are set up with the intention of creating lifelong relationships and educational resources to promote responsible dog ownership.

  • How is your organization collecting feedback from the people you serve?

    Electronic surveys (by email, tablet, etc.), Focus groups or interviews (by phone or in person), Case management notes, Social Media Direct Messaging,

  • How is your organization using feedback from the people you serve?

    To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To strengthen relationships with the people we serve,

  • What significant change resulted from feedback?

    -More descriptive dog bios on our website -Updated website -Onboarding process for fosters

  • With whom is the organization sharing feedback?

    Our board,

  • How has asking for feedback from the people you serve changed your relationship?

    It has not changed our relationships; our resources are meant to be public and easily viewed, so that many can get to know who we all are and how they can get involved with dog rescue.

  • Which of the following feedback practices does your organization routinely carry out?

    We take steps to get feedback from marginalized or under-represented people, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We act on the feedback we receive,

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback,

Financials

OC Pom Rescue
lock

Unlock financial insights by subscribing to our monthly plan.

Subscribe

Unlock nonprofit financial insights that will help you make more informed decisions. Try our monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights?
Learn more about GuideStar Pro.

Operations

The people, governance practices, and partners that make the organization tick.

lock

Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

lock

Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

OC Pom Rescue

Board of directors
as of 01/26/2023
SOURCE: Self-reported by organization
Board chair

Mrs. Jasmine List

OC Pom Rescue

Term: 2020 -

Jia Caruso

OC Pom Rescue

Jasmine List

OC Pom Rescue

Adriana Caballero

OC Pom Rescue

Karley List

OC Pom Rescue

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? No
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? No
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 5/24/2022

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

The organization's co-leader identifies as:

Race & ethnicity
Multi-Racial/Multi-Ethnic (2+ races/ethnicities)
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

 

Sexual orientation

Disability

Equity strategies

Last updated: 05/24/2022

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Policies and processes
  • We use a vetting process to identify vendors and partners that share our commitment to race equity.
  • We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
  • We have community representation at the board level, either on the board itself or through a community advisory board.
  • We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.