PLATINUM2023

Red Sled Santa Foundation

It's not just the giving throughout the year. It's about sharing the generosity and how much LOVE we put into Giving.

Northridge, CA   |  https://www.redsledfoundation.org

Mission

We provide programs ,services holiday gifts and essential needs for low income medically challenged and terminally ill children so they can experience a memorable, meaningful and most loving holiday.

Notes from the nonprofit

Donations for new toys, workshop supplies, postage, operating and overhead expenses, new designated workshop, other material resources, volunteers, adding additional workforce members to implement and manage the increased workshops and the foundations growth process, transportation vehicle for youths and supplies. Financial donations for the RSF Grant website program. With the ask those funds will be used to increase RSF abilities to impact more youth and families, RSF with its limited resources has already answered the needs to over 18,000 families since conception three years ago with a small working budget of $100,000, combined resources from a generous donor , founder donated time and resources. We would like to increase these numbers within the next year to accommodate 20,000 youths and their families per year.

Ruling year info

2020

CEO/Director

Mr. Cortney Lofton

Main address

18639 Parthenia St

Northridge, CA 91324 USA

Show more contact info

EIN

85-3127834

NTEE code info

Gift Distribution (P58)

IRS filing requirement

This organization is required to file an IRS Form 990-N.

Communication

Programs and results

What we aim to solve

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Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Fill the Sleigh/ Santa's Workshop

RSF provides special event Santa visits to community gatherings, hospitals, in - home family visits for terminally disabled children. We obtain unwrapped toys and workshop materials year-round from various off-price vendors, the supplies are received at negotiate prices for our non-profit. At Santa’s workshop we utilize the supplies and toys to train, mentor and instruct the youth to assemble creative wood toys and gift boxes for other community youths. The gift boxes are then distributed via in person on the Red Santa Sled and/or USPS to economically disadvantaged children and their families during the Holiday Season. RSF also receives and responds to gift inquiries via mail and gift grant requests on RSF website, RSF then reviews the applications and requests, then selects the most needed family wishes and fulfills those holiday requests of children and families across the country. Providing the recipients with the amazing acts of kindness.



Population(s) Served
Ethnic and racial groups
At-risk youth
Economically disadvantaged people
Immigrants and migrants
Victims and oppressed people

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of training events conducted

This metric is no longer tracked.
Totals By Year
Related Program

Fill the Sleigh/ Santa's Workshop

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

The primary goal of the Red Santa Foundation is, through the gift of a new toy, help bring the joy of Christmas and send a message of hope to America's less fortunate children, we are offering hands on Workshops and education courses.

This is the process of obtaining and delivering toys to local Red Sled Santa Coordinators and providing the support and assistance those Coordinators need to conduct effective toy collection and distribution campaigns in their communities. Toy collection includes a combination of locally donated toys, those purchased by the Foundation, and those donated by corporations.

This involves arranging the creation, publication, manufacture and delivery of an array of promotion and support materials to local Coordinators. It includes managing all financial matters for local Coordinators as well as updating and publishing a manual for the conduct of local programs. Concisely stated, this activity encompasses providing a wide range of support to 4 local Red Sled Santa Coordinators and their support groups. Today, there are nearly 100 members, and volunteers involved in annual campaigns.

The Red Sled Santa Foundation and workshop Program collected manufactures and distributed 18,000 thousand toys and essentials goods to 20,000 less fortunate children in this past year allowing them to experience the joy of Christmas and receive a message of hope that otherwise would not have been there. This community action program took place in over 5 communities covering 10 States and the Virgin Islands.

The Toys for Tots Literacy Program helped bring the gift of reading to less fortunate children across the nation and has distributed over 5,000 books since the program’s inception in 2023. Lofton Contracting is the primary sponsor of The Red Sled Santa Literacy Program and raises funds at participating locations throughout the year – to date they have raised over $5,000! Other Red Sled Santa Foundation Corporate Sponsors that contribute to our Literacy Program include Book Bundle, Dollar book store, (to name a few).

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To inform the development of new programs/projects, To understand people's needs and how we can help them achieve their goals

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We act on the feedback we receive

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback

Financials

Red Sled Santa Foundation
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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lock

Connect with nonprofit leaders

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Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Red Sled Santa Foundation

Board of directors
as of 03/30/2023
SOURCE: Self-reported by organization
Board chair

Cortney Lofton

Red Sled Santa Foundation

Term: 2022 - 2022

Cynthia Esser

RSSF

Ashley Sullivan

RSSF

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Not applicable
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 8/10/2022

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Male, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

Disability

We do not display disability information for organizations with fewer than 15 staff.

Equity strategies

Last updated: 08/10/2022

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Data
  • We disaggregate data to adjust programming goals to keep pace with changing needs of the communities we support.
  • We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
  • We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
Policies and processes
  • We use a vetting process to identify vendors and partners that share our commitment to race equity.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.