PLATINUM2023

NOT MY KID INC

Educate - Inspire - Grow

aka notMYkid   |   Scottsdale, AZ   |  www.notmykid.org

Mission

notMYkid is a 501(c)(3) nonprofit organization committed to ensuring youth thrive by inspiring positive life choices. We provide children and families with truly lifesaving programs, support, resources, and education. For the past two decades, notMYkid has worked tp support youth mental health & well-being through an array of trauma-informed prevention & behavioral health programs. To date, we serve more than 100,000 individuals annually through our statewide and national programs.

Notes from the nonprofit

The notMYkid team would like to thank you for sticking by our organization during the most challenging time in our 22-years of service. Your support helped us restore HOPE to those in need and sustain our mission over the past 2 years. The youth mental health crisis has become a national emergency and COVID-19 has had a devastating impact on the mental health and well-being of young people. Our kids have been in dire need of support like we have never experienced, and you helped us make it possible to pivot and respond quickly. We are proud to share that over 100,000 youth and adults were reached in FY2020/21 and we were able to expand our reach throughout Arizona with lifesaving programs thanks to your help.

Ruling year info

2000

CEO

Kristen Polin

Main address

5310 E Shea Boulevard

Scottsdale, AZ 85254 USA

Show more contact info

EIN

86-0988329

NTEE code info

Citizenship Programs, Youth Development (O54)

Human Services - Multipurpose and Other N.E.C. (P99)

Unknown (Z99)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Sign in or create an account to view Form(s) 990 for 2023, 2022 and 2021.
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Communication

Blog

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

notMYkid is Arizona’s leading expert in prevention and early action in response to the youth mental health crisis and the opioid epidemic. Annually, the organization impacts more than 100,000 lives and works with more than 270 schools and community partners. This year alone, notMYkid delivered more than 980 classes. The organization recognizes that suicide is the second leading cause of death for adolescents and young adults ages 10-24 and is proud to report that 83% of youth who have participated in notMYkid early action programs reported an increase in positive coping skills and 83% of parents reported an increase in communication with their children. notMYkid’s comprehensive, full continuum of care is unlike any other program available to youth and young adults – the need for mental and behavioral support services is greater than ever and the organization continues to work diligently to meet the growing needs of our community and the state of Arizona at large.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Prevention & Life Skills Training

notMYkid offers two signature programs for youth in grades 5-12. Choose from our prevention education presentations or our 10-week LifeSkills Training offered in schools.

Botvin LifeSkills Training is an evidence-based curriculum that has been proven to be effective at reducing things such as youth substance use and violence, while teaching teen’s crucial knowledge and abilities to help them successfully navigate life.

HIGH IMPACT ASSEMBLIES AND CLASSROOM WORKSHOPS: Presentations aim to educate, empower and inspire youth with the knowledge and courage to make positive life choices. Our program follows the IMBR peer-to-peer model: Information, Motivation, Behavior Skills, and Resources. Our trained presenters share appropriate and relatable stories connected to the discussion topic and facilitate moments of audience interaction.

Population(s) Served
Children and youth
Adolescents

program for teens experiencing mild to moderate problems associated with alcohol and/or other drug use. We believe in strengthening family connection, communication and setting appropriate boundaries to protect and support our youth in making positive life choices. Parent involvement is a requirement of the program to achieve the best outcomes possible for participating families.

notMYkid takes a proactive approach to early intervention when dealing with problematic issues teens face as a result of substance abuse. The overarching goal of the program is to deter experimenters from becoming regular users.

notMYkid has developed a dynamic and engaging platform, utilizing our peer-to-peer model, to address the impact of substance abuse on the individual teen, academics, friendships, employment, and relations with family and loved ones. All drugs of abuse addressed include: alcohol; smoking/vaping; marijuana; prescription pill misuse/abuse; club drugs/synthetics; and illicit street drugs. A portion of the curriculum is also dedicated to cyber safety and online digital behavior.

Participants explore risk factors associated with substance abuse, engaging teens in internalizing consequences of use, overcoming peer pressure, assessing and motivating change, practicing positive coping skills, effective communication, and looking ahead to a positive and healthy future.

Population(s) Served
Families

A program which allows employers to offer parent education about substance abuse, bullying, depression/self-injury and internet safety to their employees during the company lunch hour. Parent education By hosting The Corporate Lunchbox, you can provide valuable information and tools for your employees regarding substance abuse, bullying, and Internet safety for their children. Helping employees with parenting skills will encourage more positive life choices and allow for more productivity at work.

Population(s) Served
Parents

notMYkid empowers caregivers, school faculty, faith communities, and anyone that interacts with youth with up-to-date informational workshops and more intensive professional training on the following topic: substance use prevention planning; drug trend updates specifically addressing opioids, marijuana, and vaping-related health concerns; suicide alertness; depression and mental health issues affecting children (elementary, middle school and high school specific content); navigating internet safety; body image; relationships; and other behavioral health concerns that may be affecting your community. Our seasoned team of prevention experts are trainers of nationally recognized programs in suicide alertness and intervention which include: SafeTalk, ASIST and Mental Health First Aid. Attendees of our substance use prevention program leave with a complimentary home drug testing sample provided by First Check and a personalized family prevention plan.

Population(s) Served
Adults
Caregivers

It’s a fact that young adults are facing incredible challenges today. Each day there are too many young adults facing challenges that could have been avoided. CURRENT PRESSURES FACING TEENS AND YOUNG ADULTS TODAY:

• Mood Disorders, Daily Anxieties and Depression
• Pandemic Related Trauma
• Social Media Safety, Cyberbullying and Self Esteem Issues
• Difficulty Identifying Emotions and Body Changes
• Nicotine and Drug Abuse
• Virtual and In Person Learning Challenges
• Unhealthy Social Settings and School Dynamics

notMYkid's [i]nspired Peer Program is a peer-based program that aims to support teens and young adults navigating daily pressures, substance use disorder and mental health challenges. The program creates peer to peer engagement with the goal of providing drug and nicotine prevention resources, inspire confidence, create resilience, and improve overall safety and well-being. The program fosters leadership skills and provides parent coaching.

Population(s) Served

notMYkid passionately works to support and protect youth (10-17) and young adults (18-25) by providing trauma-informed behavioral health services to nurture healing and support growth. We opened a licensed treatment center in 2020 and offer individual, group therapy, and intensive outpatient services for substance use and mental health. All of our therapists are licensed professionals with the Arizona Board of Behavioral Health Examiners. To meet the needs of college-aged students, we also provide outpatient telehealth support throughout Arizona.

Population(s) Served
Families
Children and youth
Substance abusers
Families
Children and youth
Substance abusers

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Number of students receiving information on tobacco use and addiction

This metric is no longer tracked.
Totals By Year
Population(s) Served

Adolescents

Related Program

Prevention & Life Skills Training

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Metric relates to students served in served in one of three prevention programs: Prevention, Project REWIND Early Intervention, and Life Skills Training.

Number of students receiving information on suicide

This metric is no longer tracked.
Totals By Year
Related Program

Prevention & Life Skills Training

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Suicide information and education is one of six topics included in our school based prevention program.

Number of students receiving information on alcohol and other drug use

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

Alcohol and other drug use are topics covered in our Prevention, Project Rewind, and Life Skills programs.

Number of middle school students improving health-related attitudes and behaviors

This metric is no longer tracked.
Totals By Year
Population(s) Served

Children and youth

Type of Metric

Outcome - describing the effects on people or issues

Direction of Success

Holding steady

Context Notes

In 2022, 64,086 middle school youth were served, and 83% (53,191) youth reported an improvement in health related attitude.

Number of children served

This metric is no longer tracked.
Totals By Year
Population(s) Served

Children and youth

Type of Metric

Output - describing our activities and reach

Direction of Success

Holding steady

Context Notes

This number reflects youth served in prevention, Project REWIND, Life Skills Training, support groups, counseling, and peer support.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Our organization leads with a strength-based approach that is grounded in the belief that resilience is shaped by caring adults, healthy connections at school, family support, access to care, and comprehensive programs that focus on the social and emotional wellbeing of the youth we serve.

2023 Focus
- Continue to impact more than 100,000 individuals annually
- Scale programs in 5 counties across Arizona
-Increase access to behavioral health services
-Families will experience an increased sense of hope
-Youth will be able to effectively express their needs and utilize social supports
-Youth will increase their life skills to strengthen their recovery
-Youth will increase their intent to abstain from drugs/alcohol
-Adults will understand how to connect with youth from a trauma informed approach
-Parents/Caregivers will implement a family prevention plan
-Adults will feel ready to help a struggling youth

notMYkid passionately works to educate and protect youth (10-17) and young adults (18-25) by providing a full continuum of life-saving peer-to-peer prevention, early intervention, peer support, and behavioral health treatment programs. Our dynamic team of seasoned professionals aim to deliver the highest quality educational content and trauma-informed prevention & behavioral health services to nurture healing and support growth.

Our top priority is to increase capacity during an urgent time of need where wait times to access care are significant and support is critical to help families navigate the behavioral health system. Our approach includes prevention education, early-intervention programs, peer-to-peer support services, outpatient treatment and counseling for youth 10-24 years old. notMYkid walks alongside parents/caregivers while they navigate substance use disorders and mental health conditions, and we provide direct support for families who need support with access to care.

notMYkid is dedicated to supporting youth mental health and wellbeing through an array of trauma informed prevention and behavioral health programs. We aim to serve over 100,000 youth, parents/caregivers, and professionals through our state-wide and national programs.

PREVENTION PROGRAMS
-Parent/Caregiver & Youth Education- Workshops to educate on Bullying, Substance Use, Mental Health, Suicide Prevention, Internet Safety, Body Image, & Healthy Relationships
-Life Skills Training - Classes in middle and high schools
-Be Well- Corporate Wellness for Parents/Caregivers
-Win This Year- Podcast and On-Demand Webinars
-Professional Training for School Faculty and Youth Serving Organizations

BEHAVIORAL HEALTH
-Family Support & Navigation
-Project REWIND- Early action for youth and their families facing mild to moderate challenges with the onset of substance use
-[i]nspired Peer Program- Youth mentoring and app-based coaching and support
Outpatient Behavioral Health- Individual, Group, and Intensive Outpatient for youth and young adults
-College Telehealth Program in AZ
-AmeriCorps- Community and school-based peer support for youth

For more than 22 years, notMYkid has been providing youth, families, schools, and community partners with high impact prevention education and early intervention programs. We can proudly share that our organization has successfully served over 3 million individuals and continues to reach over 100,000 youth and adults each year. Following two decades of service, our nonprofit has completely transformed to meet the unique needs facing youth and their families by providing a full continuum of life-saving prevention, early intervention, behavioral health support, and well-being programs.

When the pandemic first hit, our Board and staff did not rest. We predicted the fallout that would come from long-term isolation and disconnection for our most vulnerable as we approach a second year of unprecedented need. We also recognized that prior to the pandemic, two epidemics were already roaring in our communities that we never lost sight of the opioid crisis fueled by fentanyl poisoning and overdose and soaring rates of suicide stemming from an already stretched behavioral health system.

We have worked tirelessly to transform how we support families, schools, and communities and by implementing a comprehensive mental health response that included: opening a licensed outpatient treatment center that has helped over 600 families since August 2020; developed critically needed peer support and social emotional learning for more than 10,000 high-risk youth at area middle schools and high schools; offered virtual webinars and resources for over 100,000 caregivers and teachers; and developed a family navigation protocol to help families find the care they need.

In the past year notMYkid has grown, once again out of need from the community, and moved into a 13,000 sq/ft campus. Following a holistic approach, the [i]nspired campus is built on a framework of research-based ideas that encourages healthy development and well-being.

notMYkid regularly evaluates programming and receives quarterly reports on performance measures from a reputable third-party evaluator, Community Alliance. Evaluation results for FY 2020-2021 reported:

PARENTS/CAREGIVERS
-99% indicated the session helped them understand challenges faced by youth
-95% were motivated to implement a prevention plan with their family
-95% learned about community resources for behavioral health
-96% had the ability to help struggling youth as a result of the program

YOUTH (+5% change is statistically significant)
-5.1% increase in intent to refrain from using marijuana.
-5.2% increase in communication skills with their parents.
-9% increase in intent to use a healthy relaxation technique to cope with stress and anxiety
-10% increase in perception of risk of prescription medication
-71% of youth remained drug-free after completing our early intervention program

Our success can also be measured in the fundraising and capacity building. notMYkid has made it our top priority to support an expansion that responds to the pandemic and focuses on a balanced recovery effort. We recognize that this is a moment in time, and we can do our part to help communities gradually recover. That shift to focusing on well-being is why we opened The Well. In May and June of 2021, several private foundations showed their support through financial contributions. This success helped us to secure enough capital to transition to a larger campus and expand critically needed services. notMYkid’s Founders, Board of Director’s, and Executive Leadership Team are working together to activate a 5M integrated campaign that supports a raise in private capital for campus improvements and sustainable program expansion over the next two years.

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.
  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals

  • Which of the following feedback practices does your organization routinely carry out?

    We don’t use any of these practices

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback

Financials

NOT MY KID INC
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

Subscribe

Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

NOT MY KID INC

Board of directors
as of 07/21/2023
SOURCE: Self-reported by organization
Board chair

Duke Schwartz

Schwartz Insurance

Term: 2010 - 2022

Mark Rohde

PH.D., Co-Founder & Psychologist

Alan "Duke" Schwartz

Brown and Brown Insurance

Mark Goldberg

Goldberg Family Foundation

Steven Lewis

Wells Fargo Advisors

Kelly Conner Rubin

Alliance Bank of Arizona

Laurie Fielder

Owner, Set It Straight

Zuhdi Jasser

MD, Advanced Nuclear Cardiology

Brett Johnson

Partner, Snell &Wilmer

Debbie Moak

Co-Founder

Michelle Siwek

Owner, Scottsdale Recovery Center

Jeffrey Siegel

MD, North Scottsdale Pediatrics

Emily Anne Gullickson

A for Arizona

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Not applicable
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Not applicable

Organizational demographics

SOURCE: Self-reported; last updated 3/20/2022

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender
Sexual orientation
Decline to state
Disability status
Decline to state

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

Disability

No data

Equity strategies

Last updated: 03/19/2021

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Data
  • We review compensation data across the organization (and by staff levels) to identify disparities by race.
  • We ask team members to identify racial disparities in their programs and / or portfolios.
  • We analyze disaggregated data and root causes of race disparities that impact the organization's programs, portfolios, and the populations served.
  • We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
Policies and processes
  • We use a vetting process to identify vendors and partners that share our commitment to race equity.
  • We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We have community representation at the board level, either on the board itself or through a community advisory board.
  • We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
  • We measure and then disaggregate job satisfaction and retention data by race, function, level, and/or team.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.