Electric Potential

Gen Z-powered social change

SEATTLE, WA   |  https://electricpotential.org

Mission

To catalyze Gen Z to become agents of social change — in the forms of policymakers, policy funders, and advocacy leaders

Ruling year info

2021

Founder, Executive Director

Susie Kim

Main address

953 W EMERSON ST

SEATTLE, WA 98119 USA

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EIN

86-2946762

NTEE code info

Alliance/Advocacy Organizations (R01)

IRS filing requirement

This organization is required to file an IRS Form 990-N.

Communication

Programs and results

What we aim to solve

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Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Issues Around the World

We've compiled 27 social issues around the world and categorized them into Political, Environmental, Societal, and Individual issues.

Our goal is to help students reassess their knowledge on issues, recognize current bias, misinformation, echo chambers, and polarization, and re-build and diversify their awareness of them.

Each issue has an introductory definition, historical context, statistics, recent news, government actions timeline, side-by-side political narratives, a list of intersectional issues, and reflection activities at the end. They're formatted like mini-series with chapters to help turn the dense information into bite-sized, digestible chunks.

We have a disclaimer for each issue and ask our community members to help us crowdsource content and correct any mistakes.

Population(s) Served
Young adults
Adolescents
Students
Activists

One of the big reasons our users found it challenging to take action was because 'they didn't know where to start'. The stories went like "I wanted to donate for a cause, but couldn't find the right charity that meets my criteria" "I wanted to join other communities in my region supporting my cause, but didn't know where to find them and how to vet them".

We're connecting doers with doers, orgs with orgs, doers with orgs, through our 6 extensive databases on doers, nonprofit orgs, grassroots movements, digital communities, consumer brands, and non-consumer social ventures, all led by Gen Z to act towards social change.

The database has a 'Recommended for you' page based on your quiz results, as well as filters to help users navigate through the heavy data.

Population(s) Served
Young adults
Adolescents
Students
Activists

We have the same 6 categories from the database for our spotlights: doers, nonprofit orgs, grassroots movements, digital communities, brands, social ventures.

It is a spotlight interview on each—but our goal isn't to praise the successes of those who are already making big moves and have their fame; it's to praise the unsung heroes among us—your best friend, your classmate, your neighbor, who might not be "successful" but are making changes in their own ways and are just a few steps ahead of the impact journey from where you are. This is so that we can break down the barrier to entry to social change, to show that anyone can be in the fight.

Population(s) Served
Young adults
Adolescents
Students
Activists

The quiz, directly embedded into the EP website, is built for those students who feel overwhelmed and lost on where to get started with their social impact journey. We also believe it's unfair to assume that all those who care about a social cause wants to take action—some may be feeling too lost, some may be fired up and ready for action, some have been taking actions and are feeling exhausted and burned out, some too emotionally affected by the issue and need to heal first.

The quiz results will assess what type of Impact Maker they are (beginner vs. aware vs. advanced) based on their emotions and the type of actions they have been taking, and depending on what issue they support, whether they're ready for action, how much time they can spend, where they are located, will create a personalized action plan for each user to slowly get into social impact with our guidance.

Population(s) Served
Young adults
Adolescents
Students
Activists

Where EP's community members get together, meet each other, share resources, and amplify each other's impact efforts. For Beta, this will be primarily used as a feedback platform as well as for any bug reports or feature / content requests. For Beta, we'll select 10-30 Beta testers as the community Founding Members, who will help make decisions for the future of the community by working with our team. In the future, the roles of the Founding Members will be replaced by Gen Z advisory board who will give feedback and insights on not only the community aspect but all of EP's product and organization decisions.

Population(s) Served
Young adults
Adolescents
Students
Activists

Still in the works, this program breaks down the dense information around how our governments work and how policy is created to Gen Z students. Our belief is that in order to implement an effective, wide-scale social change, we have to bridge the gap between new solutions and the government so that new policy can be created; and in order to do so, the doers in our generation—whether they are activists, nonprofit founders, or advocacy leaders—need to understand how policy works. We hope that between our impact programs (including Issues Around the World, Impact Database, Gen Z Spotlights, and Action Plan Quiz) and our policy programs (including Civic Ed 101 and Policy School), we'll be able to produce a generation of policymakers, policy funders, and advocacy leaders who can work together in an ecosystem.

Population(s) Served
Young adults
Adolescents
Students
Activists

Where we work

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We demonstrated a willingness to learn more by reviewing resources about feedback practice.
done We shared information about our current feedback practices.
  • How is your organization collecting feedback from the people you serve?

    Electronic surveys (by email, tablet, etc.), Community meetings/Town halls, Suggestion box/email,

  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals,

  • With whom is the organization sharing feedback?

    The people we serve, Our staff,

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on demographics (e.g., race, age, gender, etc.), We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive, We tell the people who gave us feedback how we acted on their feedback, We ask the people who gave us feedback how well they think we responded,

  • What challenges does the organization face when collecting feedback?

    We don't have any major challenges to collecting feedback,

Financials

Electric Potential

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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Electric Potential

Board of directors
as of 05/17/2022
SOURCE: Self-reported by organization
Board chair

Keenan Johnson

Electric Potential

Tim Yu

Electric Potential

Keenan Johnson

Electric Potential

Megan Groves

Electric Potential

Jamie Osterhaus

Electric Potential

Vipe Desai

Electric Potential

Nithin Jilla

Electric Potential

Susie Kim

Electric Potential

Erin Dobson

Electric Potential

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? Yes

Organizational demographics

SOURCE: Self-reported; last updated 5/17/2022

Who works and leads organizations that serve our diverse communities? GuideStar partnered on this section with CHANGE Philanthropy and Equity in the Center.

Leadership

The organization's leader identifies as:

Race & ethnicity
Asian American/Pacific Islanders/Asian
Gender identity
Female, Not transgender (cisgender)
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

 

Sexual orientation

Disability

Equity strategies

Last updated: 10/25/2021

GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more

Data
  • We ask team members to identify racial disparities in their programs and / or portfolios.
  • We analyze disaggregated data and root causes of race disparities that impact the organization's programs, portfolios, and the populations served.
  • We employ non-traditional ways of gathering feedback on programs and trainings, which may include interviews, roundtables, and external reviews with/by community stakeholders.
Policies and processes
  • We have a promotion process that anticipates and mitigates implicit and explicit biases about people of color serving in leadership positions.
  • We seek individuals from various race backgrounds for board and executive director/CEO positions within our organization.
  • We have community representation at the board level, either on the board itself or through a community advisory board.
  • We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
  • We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.