PLATINUM2023

Friends of Tracy Aviary

Inspire Your Curiosity

aka Tracy Aviary   |   Salt Lake City, UT   |  tracyaviary.org

Mission

Tracy Aviary inspires curiosity and caring for birds and nature through education and conservation.

Ruling year info

1994

Executive Director

Tim Brown

Main address

589 E 1300 S

Salt Lake City, UT 84105 USA

Show more contact info

EIN

87-0514210

NTEE code info

Zoo, Zoological Society (D50)

Bird Sanctuary/Preserve (D32)

Animal Training, Behavior (D61)

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Communication

Blog

Programs and results

What we aim to solve

SOURCE: Self-reported by organization

Our purpose is to connect people to nature through the world of birds and habitat. It seems people are becoming increasingly disconnected to nature and that is problematic for many reasons including the welfare of the planet, the health of the individual and the health of communities. Through our mission to foster curiosity and caring for birds and nature through education and conservation we strive to reverse this trend.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Education

Tracy Aviary’s education program provides educational and inspiring experiences for children and families in the Salt Lake valley to learn about nature, birds, and the environment. Our year-round programs include Family Nature Club, school group tours, Nature-at-home kits, school break camps, field days, Little Chicks classes, and Christmas Bird Count for beginners.

Population(s) Served
Children and youth

Light pollution is a global and rapidly expanding environmental issue that threatens human health, natural ecosystems, and millions of migrating birds. Tracy Aviary is implementing a strategic campaign to decrease light pollution in Salt Lake County, Utah, and we continue to seek funding to expand this program in the by implementing a series of citizen science programs, creating educational materials and events, and working with city, county, and local organizations.

Population(s) Served
Adults

Lowland riparian habitat is considered one of the most important habitat types for Utah's birds (Gardner et al. 1999); riparian areas are used by 75% of Utah's bird species, and can have up to fourteen times the density of birds in upland habitat (Howe 1992, Knoft et al. 1998). In 2013, recognizing the great regional importance of the Jordan River as bird habitat, Tracy Aviary began implementing a number of citizen science bird monitoring studies at strategic sites along the river. With the goal of engaging the public while collecting information about the birds and their habitats, we chose study sites where our data could inform management practices and restoration activities.

Population(s) Served
Adults

Since 2011, Tracy Aviary has implemented a range of citizen science projects which involve a diverse community of people in conservation work and increase knowledge about local birds and habitats. We focus our research efforts on identified local, national, and international conservation priorities. For example, we conduct annual breeding bird surveys in sites along the Jordan River to better understand how birds use these urban riparian areas and to provide information to land managers about non-native plant species management. Other projects include a Broad-tailed hummingbird monitoring study, a survey at Alta Ski Area, breeding bird surveys at numerous city parks, and a series of “Migration Moonwatches” to survey birds migrating at night.

Population(s) Served
Adults

The Virtual Aviary arose as a result of the COVID-19 crisis; we needed a way to connect with our audience and share our mission even with our doors closed. However, as we slowly move back to our standard way of operations, we wish to continue this project as we recognize the Virtual Aviary enables us to better serve audiences with disabilities and low socioeconomic families.
The Virtual Aviary exists on our social media (Instagram, Twitter, Facebook, and YouTube) as well as on our website (tracyaviary.org). It consists of behind the scenes videos with our bird care staff, at home education activities for families to do together, coloring pages, beginning birding tutorials, garden tours, and more.

Population(s) Served
Families
People with disabilities

Where we work

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

Total number of free admissions

This metric is no longer tracked.
Totals By Year
Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Context Notes

We offer free admission to SNAP recipients (EBT card) through the Museums for All program. It's always great to see people using this benefit and getting to enjoy Tracy Aviary and learn about birds.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

Our strategic priorities for the next ten years are to be excellent in all we do, having the capacity to thrive, and being an outstanding community partner. Each year we approve action plans that require one to three years to accomplish. These action plans work move the organization toward accomplishing our strategic priorities.

Financials

Friends of Tracy Aviary
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Operations

The people, governance practices, and partners that make the organization tick.

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Connect with nonprofit leaders

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Connect with nonprofit leaders

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Build relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.

  • Analyze a variety of pre-calculated financial metrics
  • Access beautifully interactive analysis and comparison tools
  • Compare nonprofit financials to similar organizations

Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.

Friends of Tracy Aviary

Board of directors
as of 01/24/2023
SOURCE: Self-reported by organization
Board chair

Maria Estrada

The Collective 180

Tom Barton

Parsons Behle & Latimer

Tim Brown

ex officio- Tracy Aviary

Jim Dreyfous

Pelion Venture Partners

Jared Turner

Amare Global

Darris Howe

Civic Volunteer

Melanie Battistone

The Waterford School

Kristin Riker

Public Lands SLC

Alyssha Dairsow

Curly Me!

Emily Leah

Bosscat Productions

Victoria Bacon

ESE Consults

Reza Ahmadi

Emergent Solutions

Mary Essuman

Kirton McConkie

Moana Palelei HoChing

Crazy Horse Consulting

Larry Madden

Civic Volunteer

John Malooly

Wasatch Advisors

Mary Pendergast

Sageland Collaborative

Kēhaulani Vaughn

University of Utah

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? No
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? No
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? No
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? No
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? No

Organizational demographics

SOURCE: Self-reported; last updated 12/23/2021

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Male
Sexual orientation
Decline to state
Disability status
Decline to state

Race & ethnicity

No data

Gender identity

No data

 

No data

Sexual orientation

No data

Disability

No data