KEEPERS OF THE WILD
We Love. We Care. We Protect.
Programs and results
What we aim to solve
Captive raised wildlife are primarily bred for the sole purpose of profit. Unscrupulous breeders of exotic animals play a significant role to supply the demand of the exotic animal pet trade, circuses and traveling acts, photo ops, roadside zoos, commercial ads, movies and trophy hunts. We continually strive to fulfill our mission to educate the public and to rescue, rehabilitate and provide life-long care to exotic and native wildlife. Additionally, we are collaborating with several organizations to get legislation passed to stop the use of exotic animals in traveling circuses and exhibits. With pending legislation, the time is near when laws will be passed to stop the private ownership, breeding and the exploitation of exotic animals. With your continued support, we will make this a reality!
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
Long-Term Animal Care
Our Animal Care Program includes all expenses associated with providing long-term care for our animals. Care expenses including food, supplies, veterinary care, enrichment, staff, habitat maintenance and new habitat construction.
Educational Outreach Program
Educational Outreach:
Educational materials and a monthly newsletter distributed to over 50,000 households via e-mail and postal mail.
We have the potential to reach millions of people annually through the Internet about the work being done at our sanctuary. Our website (www.keepersofthewild.org) provides an online "learning center".
New On-site Education Center:
The expansion of our Educational Program allows park visitors to learn more about individual species. The series of educational classes includes information on Conservation Status, Species Facts, Habitat, Diet, Behavior, Adaptations to the Environment and Adaptations to Living with Human Civilization.
Educational Tours:
Approximately 17,000 people visited the sanctuary in 2018. Our educational tours and presentations are designed to enhance an individual’s knowledge regarding the animal’s native habitat, habits and needs, including why these animals do not make good pets. In addition, tours and seminars were conducted for school field trips, a variety of clubs and the general public.
Animal Rescue Program
We collaborate with and provide rescue services to 1.) Local, State, National and International Law Enforcement & Animal Welfare Agencies who confiscate exotic animals from illegal or abusive situations. 2.) Private owners that come to the realization that exotic animals are not pets.
Where we work
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Arizona
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United States
Awards
2014 Top-Rated Nonprofit Award 2014
Great Nonprofits
2015 Top-Rated Nonprofit Award 2015
Great Non-Profits
2016 Top-Rated Nonprofit Award 2016
Great Non-Profits
2017 Top-Rated Nonprofit Award 2017
Great Non-Profits
Top Rated, Vetted & Effective Nonprofit 2018
Global Giving Superstar Status
Top Rated, Vetted & Effective Nonprofit 2019
Global Giving- Superstar Status
Top Rated, Vetted & Effective Nonprofit 2020
Global Giving
Top Rated, Vetted & Effective Nonprofit 2021
Global Giving
Top Rated Nonprofit Award 2020
Great Nonprofits
Top Rated Nonprofit Award 2021
Great Nonprofits
Top Rated Nonprofit Award 2022
Great Nonprofits
Top Rated Award 2023
Great Nonprofits
Top Rated Award 2024
Great Nonprofits
Superstar Organization 2022
Global Giving
Superstar Organization 2023
Global Giving
Superstar Organization 2024
Global Giving
4-Star Charity Award 2024
Charity Navigator
Affiliations & memberships
Better Business Bureau Wise Giving Alliance - Organization 2016
Better Business Bureau Wise Giving Alliance - Organization 2017
Better Business Bureau Wise Giving Alliance - Organization 2018
Better Business Bureau Wise Giving Alliance - Organization 2019
Photos
Videos
Our results
How does this organization measure their results? It's a hard question but an important one.
Evaluation documents
Download evaluation reportsNumber of animals rescued
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Animals are provided a life-long home at Keepers of the Wild. Our Long-Term Animal Care Program includes all animal care expenses, including food, medical care, enrichment, habitat construction, etc.
Number of clients reporting increased knowledge after educational programs
This metric is no longer tracked.Totals By Year
Related Program
Educational Outreach Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Educational tours are conducted year-round and offered 3 times per day, 6 days a week. In 2024 the addition of online ticket sales beginning in mid-August helped pique visitor interest.
Number of animals rehabilitated
This metric is no longer tracked.Totals By Year
Related Program
Animal Rescue Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
Our Animal Rescue Program includes all expenses associated with rescuing animals. It also includes expenses associated with the rehabilitation and release of injured wildlife indigenous to Arizona.
Number of free participants on field trips
This metric is no longer tracked.Totals By Year
Related Program
Educational Outreach Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Context Notes
Field trips are not typically free but are significantly discounted.
Number of paid participants on field trips
This metric is no longer tracked.Totals By Year
Related Program
Educational Outreach Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Interest in field trips significantly increased in 2024.
Number of animals with freedom from hunger and thirst
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Context - describing the issue we work on
Direction of Success
Increasing
Number of animals with freedom from discomfort
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Context - describing the issue we work on
Direction of Success
Holding steady
Number of animals with freedom from pain
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Context - describing the issue we work on
Direction of Success
Increasing
Context Notes
We built an on-site animal hospital that has given the animals immediate access to pain management plans and top veterinarian care.
Number of animals with freedom to express normal behavior
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Context - describing the issue we work on
Direction of Success
Increasing
Context Notes
Our animals have large natural habitats that allow for freedom of biological expression.
Number of animals with freedom from fear and distress
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Context - describing the issue we work on
Direction of Success
Increasing
Context Notes
Animals are monitored closely and given every opportunity & accommodation to relieve stress and fear. Their habitats also allow for the animals to hide from public view if desired.
Total number of paid admissions
This metric is no longer tracked.Totals By Year
Related Program
Educational Outreach Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Number of accolades/recognition received from third-party organizations
This metric is no longer tracked.Totals By Year
Related Program
Animal Rescue Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Number of paid participants of guided tours
This metric is no longer tracked.Totals By Year
Related Program
Educational Outreach Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
The introduction of online ticketing beginning in mid-August 2024 increased visitor traffic.
Number of animal adoptions
This metric is no longer tracked.Totals By Year
Related Program
Animal Rescue Program
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
In 2024, we re-introduced animal sponsorships and "adoption" programs to supporters.
Number of animals spayed and neutered
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Output - describing our activities and reach
Direction of Success
Holding steady
Total number of volunteer hours contributed to the organization
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Input - describing resources we use
Direction of Success
Holding steady
Context Notes
Interest in volunteering at the sanctuary rose in 2024. Because of our rural location, we do not usually have many volunteers who participate regularly.
Total dollars received in contributions
This metric is no longer tracked.Totals By Year
Related Program
Long-Term Animal Care
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Number of animals provided with long term care
This metric is no longer tracked.Totals By Year
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Our Sustainable Development Goals
Learn more about Sustainable Development Goals.
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Keepers of the Wild provides a life-long home and true sanctuary to all the animals it rescues.
Through education and public awareness we seek to alleviate all animal suffering and help eliminate use of wild animals as pets and their exploitation in show business.
To help fulfill this mission, our three-fold goals are:
1) Set new standards for the ethical treatment of exotic and wild animals.
2) Educate the public about exotic and wild animals.
3) Advocate for the protection from illegal breeding and pet trade that perpetuates a cycle of exploitation of these animals.
What are the organization's key strategies for making this happen?
Strategies we have implemented:
Being many of our animals were acquired from the private sector and entertainment industry, we have a strong focus on preventative measures through education. Keepers of the Wild promotes greater compassion, respect, and justice for animals through a variety of educational outreach methods including on-site tours and presentations, educational materials distributed through emails, a monthly e-newsletter, social media sites and direct mail.
Collaboration with several organizations to get legislation passed to end the exotic pet trade and the use of exotic animals in traveling circuses and exhibits.
What are the organization's capabilities for doing this?
The commitment of the founder, staff, and volunteers is a testament to the capability of achieving positive outcomes.
Keepers of the Wild has a 29+ year history of steady growth and accomplishments.
We have created a diverse and sustainable fundraising strategy that is flourishing and promises significant growth in the coming years.
What have they accomplished so far and what's next?
Keepers of the Wild has built a solid reputation throughout its 25 year history. Keepers of the Wild is an accredited charity by the Better Business Bureau (BBB) and was awarded a National Charity Seal for meeting the highest standards of charity accountability from the BBB Wise Giving Alliance. Keepers of the Wild has built a base of loyal supporters, been the recipient of numerous commendations and awards for excellence in animal care and earned the highest ratings with charity watchdogs such as GlobalGiving, BBB and Charity Navigator.
Keepers of the Wild is set on 175 acres and currently home to approximately 130+ animal residents. Most of these innocent animals were rescued from lives of neglect, exploitation, and abuse but can now live the remainder of their lives being cherished and well cared for. New arrivals and long-time residents all benefit from quality care on a daily basis. We ensure all animals on our grounds have fresh water, nourishing food and supplements, medical care, enrichment toys, comfortable shelters, and spacious natural habitats-- and their contentment shows!
Keepers of the Wild has gone from a $40,000 annual income to over 2.4 million annually over the years. Our property, buildings, vehicles, and equipment are all paid for.
In 2020 Keepers modified and added onto an existing building on the property and converted it to a fully-licensed animal clinic and hospital, capable of spinning blood, performing emergency surgeries, taking x-rays, and more. This has significantly decreased stress on the animals and staff as well as negated the need to transport animals 40 minutes one-way into town, allowing for immediate medical care, and reduced veterinarian costs.
Keepers of the Wild's children's book exposes some of the issues that surround wildlife in captivity including animals in entertainment, canned hunts, and the exotic animal pet trade. This book is being introduced to schools that are readily ordering it and adding it to their curriculum. Soon after its release, the book was added to the Accelerated Reader book list.
While we have made significant strides, we will continue to work on the following areas:
Financial stability; update IT; expand fundraising capacity; engage new supporters; broaden educational and social media outreach; on-going improvements to our current sanctuary; new expansion projects.
KEEPERS OF THE WILD EXPANSION PROJECT (Wild Planet Nature Park)
With pending legislation, the time is near that laws will be passed to stop private ownership, over-breeding, and the exploitation of exotic animals. Most sanctuaries in the U.S. do not have space or funds to accommodate additional animals. The animals will need a place to go and we intend to accommodate as many of them as possible.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
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Which of the following feedback practices does your organization routinely carry out?
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What challenges does the organization face when collecting feedback?
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
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Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
KEEPERS OF THE WILD
Board of directorsas of 01/02/2025
Mrs. Lara Kraft
Keepers of the Wild
Term: 2021 -
Mimi Morissette
Mike Daves
No Affiliation
Mimi Morissette
No Affiliation
Dwight Jory
No Affiliation
Theodora Jory
No Affiliation
Charles McHaffie
No Affiliation
Chris Burkett
No Affiliation
Kelsey Burkett
No Affiliation
Lara Kraft
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Yes -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Yes -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? Not applicable
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
The organization's co-leader identifies as: