Artisan Alley, LTD
Programs and results
What we aim to solve
Raising funds for the organization is currently our biggest problem. Our main revenue streams are memberships, events, and classes. Our biggest opportunities to achieve our goals lie in acquiring larger donations and grants. We are a newly-formed nonprofit and have very little experience raising funds from external sources. We are sustainable with membership donations and event donations, but to achieve our mission to grow the local art community, we need to increase our membership numbers, event attendance numbers, and class attendance numbers. We need to hire regular employees and pay our director a competitive salary. We have been contracting for labor, instructors, marketing, technology services, and event organization as needed, but we greatly need to transition to more permanent hires and sustainable employment practices. We are seeking out donations and grants to do just that.
Our programs
What are the organization's current programs, how do they measure success, and who do the programs serve?
First Friday Gallery Show
Each month, we exhibit a different artist's work in our Dimension's Gallery. We open on the first Friday of every month with a gallery show, the artist, and food and drink.
Youth Arts Summer Camp
Every summer (COVID notwithstanding), we put on a summer camp for children under the age of 18. The summer is broken down into two-week class segments, one for older children and one for younger children, and it features a wide variety of artists and art mediums. With flexible sign-ups and affordable ticket prices, this camp is perfect for all community members.
Studio Rentals
We have three unique locations, each offering art studios of varying sizes. We serve artists from all backgrounds and work with your financial needs to find a space that's right for you.
Classroom and Venue Rental
Educators, Artists and the public may rent out our member resource spaces
Where we work
External reviews
Photos
Videos
Our results
How does this organization measure their results? It's a hard question but an important one.
Total number of classes offered
This metric is no longer tracked.Totals By Year
Population(s) Served
Artists and performers, Children, Adults, Self-employed people, Economically disadvantaged people
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Number of paid registrants to classes
This metric is no longer tracked.Totals By Year
Population(s) Served
Artists and performers, Self-employed people, Adults, Children, Economically disadvantaged people
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Rose dispite COVID. We expect more in 2021.
Average dollar price for classes
This metric is no longer tracked.Totals By Year
Population(s) Served
Artists and performers, Self-employed people, Economically disadvantaged people, Adults, Children
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Context Notes
Our classes greatly range in price depending on the classes being offered and grant support.
Number of public events held to further mission
This metric is no longer tracked.Totals By Year
Population(s) Served
Artists and performers, Self-employed people, Economically disadvantaged people, Adults, Children
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Number of attendees present at rallies/events
This metric is no longer tracked.Totals By Year
Population(s) Served
Artists and performers, Self-employed people, Economically disadvantaged people, Children, Adults
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Total number of artists featured in exhibits
This metric is no longer tracked.Totals By Year
Population(s) Served
Artists and performers
Related Program
First Friday Gallery Show
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Number of volunteers
This metric is no longer tracked.Totals By Year
Population(s) Served
Students, Researchers, Artists and performers, Retired people, Unemployed people
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
We utilize interns from various organizations. However, a strong relationship with the Indiana University has led us to increase this number.
Number of impacful events
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Holding steady
Number of Facebook followers
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Number of groups/individuals benefiting from tools/resources/education materials provided
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Artists and performers, Self-employed people, Economically disadvantaged people
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Context Notes
We provide use of our tool library, gallery, and classroom as venues for the public.
Number of grants and research funding awarded to the institution
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Input - describing resources we use
Direction of Success
Decreasing
Total dollar amount of grants awarded
This metric is no longer tracked.Totals By Year
Type of Metric
Input - describing resources we use
Direction of Success
Decreasing
Number of stories successfully placed in the media
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Estimated number of funding dollars secured for the sector
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Context Notes
Our business is growing rapidly.
Number of return website visitors
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Output - describing our activities and reach
Direction of Success
Increasing
Number of new donors
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Input - describing resources we use
Direction of Success
Increasing
Context Notes
Fewer supporters, but more overall support.
Total dollar amount of donations
This metric is no longer tracked.Totals By Year
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Increasing
Number of customers reporting satisfaction with program
This metric is no longer tracked.Totals By Year
Population(s) Served
Adults, Children, Economically disadvantaged people, Artists and performers, Self-employed people
Type of Metric
Outcome - describing the effects on people or issues
Direction of Success
Holding steady
Context Notes
No negative notes with our current programming.
Our Sustainable Development Goals
Learn more about Sustainable Development Goals.
Goals & Strategy
Learn about the organization's key goals, strategies, capabilities, and progress.
Charting impact
Four powerful questions that require reflection about what really matters - results.
What is the organization aiming to accomplish?
Our main goal is to bring together area artists and the local community to foster growth in art education, art collaboration, and cooperation in support of the arts. We envision ourselves as a sustainable center for the arts, connecting our member artists and the public, inspiring, and enabling future artists to succeed through classes, coaching, and volunteer opportunities.
What are the organization's key strategies for making this happen?
Our current strategies for increasing memberships include facility renovations and improvements, word of mouth advertising, festivals, call out events, pride ally partnerships, newsletters, member events, and reservation based tool use. Our current strategies to increase classes include marketing via radio, social media, paper flyers, as well as offering a free weekly community classroom. Our current strategies for growing events include marketing via word of mouth, social media, informational events, member events, and public events. We currently advertise for donations via radio, newsletters, company partnerships, and promotional strategies.
What are the organization's capabilities for doing this?
We have a director that plans, organizes, and delegates work for memberships, events, and classes. We have a contractor that handles our grant and donations efforts by researching and applying to grants. We have contractors that handle our marketing for social media, radio media, graphic design for flyers, website management, and search engine optimization. We have contractors that organize events by communicating with vendors, artists, businesses, and the public, while also negotiating registration fees, coordinating entertainment, setting up, and cleaning up in conjunction with contractors and volunteers. We have contractors that organize and lead classes by connecting artists to students seeking classes and help artists by handling marketing, organization, registration, and insurance for such classes.
We have three main locations of operations for the organization. Our main hub hosts the largest number of member spaces, larger spaces, classrooms, and an art gallery. Our second largest location partners with a local company to offer tools for carpentry, metal work, and other industrial art forms. Our third space hosts member spaces along with a small collaborative space. The three buildings offer a variety of options for classes and events, both in terms of size and art forms.
We also provide members access to on site computers and printers, an extensive tool workshop, and many games. We were also recently awarded with Salesforce's CRM(Customer Relationship Management) software to aid us in communicating with our members and partners.
What have they accomplished so far and what's next?
Over the past 6 years, changed to non-profit status, growth of membership and space, and growth of programs and events. Since the organization became a non-profit in February of 2019, we have organized and implemented summer classes for children, creative spaces for 25 resident members and 15 non-resident members, participated in local art walk events for the public, established relationships with local artists, and worked with a (Janeway).
Partnering with businesses, other non-profits, own a building, become a sustainable art center with inexpensive fees. Mural rotation program with schools.
How we listen
Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.
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How is your organization using feedback from the people you serve?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To identify where we are less inclusive or equitable across demographic groups, To strengthen relationships with the people we serve
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Which of the following feedback practices does your organization routinely carry out?
We collect feedback from the people we serve at least annually, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We tell the people who gave us feedback how we acted on their feedback
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What challenges does the organization face when collecting feedback?
It is difficult to get the people we serve to respond to requests for feedback, It is difficult to find the ongoing funding to support feedback collection
Financials
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Operations
The people, governance practices, and partners that make the organization tick.
Connect with nonprofit leaders
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- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Connect with nonprofit leaders
SubscribeBuild relationships with key people who manage and lead nonprofit organizations with GuideStar Pro. Try a low commitment monthly plan today.
- Analyze a variety of pre-calculated financial metrics
- Access beautifully interactive analysis and comparison tools
- Compare nonprofit financials to similar organizations
Want to see how you can enhance your nonprofit research and unlock more insights? Learn More about GuideStar Pro.
Artisan Alley, LTD
Board of directorsas of 05/25/2022
Mr. Justin Cox
Cox Art Studios
Term: 2022 - 2024
Mark Parmenter
White River Foundry
Justin Cox
Cox Art Studio
Samantha Marshall
Justin Scholfield
Amber Robinson
Board leadership practices
GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.
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Board orientation and education
Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? Yes -
CEO oversight
Has the board conducted a formal, written assessment of the chief executive within the past year ? Not applicable -
Ethics and transparency
Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? Not applicable -
Board composition
Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? Yes -
Board performance
Has the board conducted a formal, written self-assessment of its performance within the past three years? No
Organizational demographics
Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.
Leadership
The organization's leader identifies as:
Race & ethnicity
Gender identity
Transgender Identity
Sexual orientation
Disability
Equity strategies
Last updated: 02/15/2021GuideStar partnered with Equity in the Center - an organization that works to shift mindsets, practices, and systems to increase racial equity - to create this section. Learn more
- We ask team members to identify racial disparities in their programs and / or portfolios.
- We disaggregate data to adjust programming goals to keep pace with changing needs of the communities we support.
- We have long-term strategic plans and measurable goals for creating a culture such that one’s race identity has no influence on how they fare within the organization.
- We use a vetting process to identify vendors and partners that share our commitment to race equity.
- We have community representation at the board level, either on the board itself or through a community advisory board.
- We help senior leadership understand how to be inclusive leaders with learning approaches that emphasize reflection, iteration, and adaptability.
- We engage everyone, from the board to staff levels of the organization, in race equity work and ensure that individuals understand their roles in creating culture such that one’s race identity has no influence on how they fare within the organization.