Arts, Culture, and Humanities

KPCW Radio

Listen Like a Local

aka KPCW Radio

Park City, UT

Mission

KPCW Radio and Community Wireless of Park City serve the residents of Summit and Wasatch Counties with daily live local news, NPR national news, information, and entertainment, including our "Mountain Town Sound" on 91.7, 91.9 and 88.1 FM, kpcw.org, the KPCW App, digital channels and live events. KPCW also supports the success of the community by boosting the voices of local nonprofit organizations.

Ruling Year

1978

General Manager & President

Renai Bodley

Main Address

PO Box 1372

Park City, UT 84060 USA

Keywords

Public Radio, NPR Affiliate, Local News,

EIN

94-2528451

 Number

7608854229

Cause Area (NTEE Code)

Media, Communications Organizations (A30)

Public, Society Benefit - Multipurpose and Other N.E.C. (W99)

IRS Filing Requirement

This organization is required to file an IRS Form 990 or 990-EZ.

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Programs + Results

What we aim to solve

Our biggest current problem is we have outgrown our studio space. We cannot hire needed positions because we have no place to put them. We are starting a capital campaign and will be breaking ground for an expansion later this summer. Another challenge we face is the speed at which technology is changing and the way radio will be delivered. Thanks to smart speakers, HD car radios, and other digital avenues, public radio is actually growing. To keep up, we need to update much of our broadcast equipment. The cost of this upgrade will be folded into the capital campaign. In our area, much of the population, economy, and radio audience is concentrated in Park City. The other areas we serve are more rural. These communities often have different needs and interests. KPCW has been working hard to build connections to these areas, provide thorough local news coverage, and address the unique issues and needs of this segment of our radio audience.

Our programs

What are the organization's current programs, how do they measure success, and who do the programs serve?

SOURCE: Self-reported by organization

Local News

Where we work

Our Results

How does this organization measure their results? It's a hard question but an important one. These quantitative program results are self-reported by the organization, illustrating their committment to transparency, learning, and interest in helping the whole sector learn and grow.

SOURCE: Self-reported by organization

Number of Facebook followers

TOTALS BY YEAR
Population(s) served

General/Unspecified

Related program

Local News

Type of Metric

Output - describing our activities and reach

Direction of Success

Increasing

Hours of programing delivered

TOTALS BY YEAR
Population(s) served

General/Unspecified

Related program

Local News

Type of Metric

Output - describing our activities and reach

Direction of Success

Holding steady

Number of public service announcements created

TOTALS BY YEAR
Population(s) served

General/Unspecified

Type of Metric

Output - describing our activities and reach

Direction of Success

Holding steady

Charting Impact

Five powerful questions that require reflection about what really matters - results.

SOURCE: Self-reported by organization

What is the organization aiming to accomplish?

What are the organization's key strategies for making this happen?

What are the organization's capabilities for doing this?

How will they know if they are making progress?

What have they accomplished so far and what's next?

Our current goals are: • To be THE source for community connection in Wasatch and Summit counties, through a commitment to locally-based news, information, and promotion of the arts and nonprofit work. • To expand the KPCW studios through a capital campaign. • Increase listenership and participation from outside the immediate Park City area and outside of Summit and Wasatch counties by increasing our digital outreach.

Our capital campaign is underway and in its first stages. We are hiring a full-time digital specialist soon, who will help us navigate all the changes in technology and to more fully optimize our online presence. We are doing a full-scale update on our digital equipment. We are making some programming changes to increase the quality of what we broadcast and to fill the needs of our growing audience.

We are well positioned to have a successful campaign. Our community is very supportive of our station and we have hired specialists to help it run smoothly. We've been one of NPR's top 20 stations for growth in online audiences. We post every story on our website and are reaching an ever-increasing audience outside our broadcast signal. KPCW is coming up on its 40-year anniversary and we continue to grow.

A completed expanded building by next Spring. We track all our digital numbers and will be able to track our growth. We will be launching a professional survey soon that will also help us know our growth through our broadcast signal and especially the growth in our rural-area audience.

For our expansion, we already have city approval for our plans. The architectural designs are complete and our capital campaign team in place. While we are in the first stages of the campaign and we are organized and are moving forward. As part of the capital campaign, we will purchase our updated digital equipment over the next year. Many hours of research and training has already gone into these changes. Likewise, the survey has been ordered as part of the capital campaign.

External Reviews

Financials

KPCW Radio

Need more info on this nonprofit?

Need more info on this nonprofit?

FREE: Gain immediate access to the following:

  • Address, phone, website and contact information
  • Forms 990 for 2018, 2017 and 2016
  • A Pro report is also available for this organization.

See what's included

Operations

The people, governance practices, and partners that make the organization tick.

Need more info?

FREE: Gain immediate access to the following:

  • Address, phone, website and contact information
  • Forms 990 for 2018, 2017 and 2016
  • A Pro report is also available for this organization.

See what's included

Board Leadership Practices

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section, which enables organizations and donors to transparently share information about essential board leadership practices.

SOURCE: Self-reported by organization

BOARD ORIENTATION & EDUCATION

Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations?

No

CEO OVERSIGHT

Has the board conducted a formal, written assessment of the chief executive within the past year?

No

ETHICS & TRANSPARENCY

Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year?

No

BOARD COMPOSITION

Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership?

No

BOARD PERFORMANCE

Has the board conducted a formal, written self-assessment of its performance within the past three years?

No